Pulses are known source of low fat, high fiber, and the small amount of glycaemic index. Pulses flour is gluten-free, which offer an advantage over wheat and rice flour. Over 2 million people in America are suffering from gluten intolerance. Moreover, a huge population in Canada is suffering from lactose intolerance, which has compelled the government to support pulse flour production and consumption. In the last few years, the demand for pulse flour has significantly increased in bakery products, tortilla, pasta, beverages, and others. Today, a range of pulse flour by type are available in the market such as pea flour, lentils flour, and chickpea flour, among others. On the other hand, in some countries in Africa and Asia, they are being not used.
Chickpea flour is one of the top investment pockets for North America, owing to its high protein contents and improved texture & taste. Additionally, it is being increasingly used in the nutritional industry, which is further expected to boost the market growth.
North America pulse flour market is expected to grow at a CAGR of 12.1% during the forecast period from 2018-2025.
Chickpea flour, also known as gram flour, is made from a wide array of ground chickpea commonly known as Bengal gram. They are roasted before converting it to flour to enhance its flavor. The flour is known for its high proportion of carbohydrates, high fiber, high protein, and low amounts of gluten. Hence, it can also be used as an egg alternative in vegan diets. Market players have identified the opportunity in chickpea flour segments and started expanding their reach.
North America is the major consumer of pulse flour market. In 2015, the U.S. consumed 22 kilotons of chick pea flour worth USD 26 million and is expected to consume 63 kilotons worth USD 97 million by 2025. The U.S. is expected to witness healthy growth at a CAGR of 13.6% during the forecast period 2018–2025. The Canadian segment was accounted for 52 kilotons and was valued at USD 54 million in 2015 and is expected to increase up to 144 kilotons and USD 189 million in 2025. Canada is expected to grow at a CAGR of 13% during the forecast period 2018-2025.
Lentils are lens-shaped seeds of the legume family, and they are considered as a dietary staple across south-east Asia. It is the largest pulse flour consumed in the region. The U.S. alone consumed over 100 kilotons of lentils flour in 2015, and the consumption is expected to grow at a CAGR of 10.5% during the forecast period, 2019–2026. Majority of the lentil North America consumption is fulfilled by Australia, Canada, and India. The high amount of fiber content provided by lentil flour is the major factor contributing to the rising growth of the lentil flour market. Many players have added lentil flour to their product portfolio to meet the increasing demand for lentil flour in the market and strengthen their market position. For instance, EHL ltd and SunOpta have started offering lentil flour to serve the growing demand from western economies. Most of the leading players have already intensified their research activities to meet the growing demand from consumers in the region. In addition, the U.S. government is taking initiatives to increase the overall consumption pulse flour, which is likely to encourage the market players to seize this opportunity and increase their production capacity.
Canada is expected to be the second-largest consumer of lentils flour and is expected to witness strong growth at a CAGR of 10.3% during the forecast period 2019–2026.
Some of the prominent players in the North America Pulse Flour Market are Ingredion, The Scoular Company, Best Cooking Pulses, Inc., rcher Daniels Midland, SunOpta Inc., Anchor Ingredients Co., EHL Ingredients, Batory Foods, Inc., and Diefenbaker Spice & Pulse