Global Home Care Packaging Market to Grow at a CAGR of 5.91%

Introduction

Home care packaging materials are usually opted to keep products durable and protect them from any form of microbial contamination during transport and storage. They are often incorporated to increase product quality and provide maximum efficiency. Home care packaging is available in various shapes, sizes, and material types, depending on the packaging requirement.

Market Dynamics

Innovations in Technology and Increased Consumption to Aid Growth

Easy storage capabilities and lowered costs coupled with consumers requiring real-time information about the products will increase the uptake of the market as the forecast persists. Increasing disposable income and a rising per-capita increase in consumer spending will further aid the growth rate of the market. Rising distribution options from e-commerce channels and the ongoing pandemic have enabled consumers to stock up on essential supplies at an accelerated rate. Advancements in packaging technology, increasing healthcare awareness, and compact packing sizes will retain the growth rate of the market. Wider product availability and increasing focus on attaining a healthier lifestyle will further change gears for the global home care packaging market.

Plastic Packaging to Carry a Higher Market Value Owing to Flexibility and Durability

Plastic packaging offers a wide range of attributes such as flexibility, durability, strength, and high machinability, making it a viable choice in manufacturing a more comprehensive range of home care packaging. Increasing demand from the retail and petcare sectors is expected to bring wider acceptability of plastic. Additionally, flexible plastics are gaining traction due to their rising convenience and sustainability. A shifting trend of bioplastics and bio-derived products resin will further impact plastics usage, increasing momentum for the home care packaging market. 

Impact of COVID-19

Sanitization during the pandemic rose the value of the home care packaging market as increased demands for cleaning agents, sanitizers, disposable gloves, and masks rocketed. The demand for home sanitization was lowering pre-pandemic. However, it surged as consumers were forced to self-isolate and quarantine for a majority of the pandemic process. Online delivery channels added to the rising product categorization at an increased pace. 

Studies indicated that e-commerce accounted for around 70% of all sales in China. A combination of online-only channels such as Freeplus and Curél contributed to this massive growth. Shifting consumer preferences were overcharged as traditional packaging issues such as closures, openings, dispense systems breaking, and leakages were overlooked. 

Regional Analysis for the Global Home Care Packaging Market

Asia-Pacific will account for the largest market share with an estimated value of USD 14.19 billion in 2021. It will also grow at a CAGR of 5.44%, with China attributing the largest market volume due to a highly aware consumer base. Additionally, increasing changes in living standards in the Chinese economy will further increase the market weightage. 

North America will account for the second-largest market with an estimated USD 8.13 billion in 2021 and is expected to grow at a CAGR of 4.43%. Factors such as premiumization demands and a rising focus on innovative and decorative packaging will increase the footprint of the market in Europe. 

Europe will hold a significant market value with the estimated value of USD 6.76 billion in 2021 and will grow at a rate of 4.43% CAGR, with Latin America accounting for a market value of USD 1.04 billion in 2021. 

Key Highlights

• The home care packaging market was valued at USD 42.74 billion in 2030, and it is predicted to increase at a CAGR of 5.91% from 2022 to 2030.
• Based on material, the market is segmented into plastic, paper, metal, and glass. Paper occupied 61.09% of the total market share, while services are expected to grow at a CAGR of 4.65%.
• In terms of type, the market can be segmented across bottles and containers, metal cans, cartons and corrugated boxes, pouches and bags, and others. Cartons and corrugated boxes accounted for 54.25% of the total market share. 
• Based on products, the market can be divided into dishwashing, insecticides, laundry care, toiletries, polishes, air care, and other products, with the laundry care witnessing a market share of 43.51% of the total market share. 
• Geographically, the market can be categorized into North America, Europe, Asia-Pacific, and the Rest of the World. Asia-Pacific is expected to account for 43.86% of the global market volume. 

Competitive Players

Competitive Players for the Global Home Care Packaging Market 

The dominant players in the global home care packaging market are Amcor PLC, Ball Corporation, RPC Group, Winpak Ltd, AptarGroup Inc., Sonoco Products Company, Silgan Holdings, Constantia Flexibles Group GmbH, DS Smith PLC, Can-Pack SA, and ProAmpac LLC, among others.

Recent Developments

Market News

• In May 2021, Unilever announced their use of post-consumer recycled plastic, with 11% of their total plastic packaging volume of recycled plastic.
• In September 2020, Borealis and Menshen GmbH announced their new packaging closure of post-consumer recycled resin. 
• In November 2020, L'Oréal's Garnier Ultimate Blends became the first brand to market a beauty brand into packaged 100% recyclable FSC-certified cardboard. 
• In June 2020, Aptar Group Inc. announced producing a 100% PCR (Post Consumer Resin) spray pump for redesigning their natural pet care brand WildWash. 
• In August 2020, Ball Corporation announced the complete acquisition of Tubex Industria E Commercio de Embalagens Ltd with extruded aluminum aerosol packaging with manufacturing. 
• Dec 2020 – Aptar Group Inc. announced an expansion of their post-consumer (PCR) within their airless line by launching two new—Micro ECO and Mezzo ECO—incorporating a 45% PCR manufacturing. 
• In Nov 2020, Sonoco announced their new EnviroSense sustainable packaging initiative, including cans from 100% recycled paperboard and rigid plastic packaging conditions. 
• In June 2019, SC Johnson announced their first concentrated refill in the UK for its Mr. Muscle line of cleaning products.

Segmentation

Global Home Care Packaging Market: Segmentation

By Material

• Plastic
• Paper
• Metal
• Glass

By Type

• Bottle and Containers
• Metal Cans
• Carons and Corrugated Boxes 
• Pouches Bags
• Others Types

By Products

• Dishwashing
• Insecticides
• Laundry Care
• Toiletries
• Polishes
• Air Care
• Other Products

By Regions

• North America
• Europe
• Asia-Pacific
• Latin America
• The Middle East and Africa