Research Methodology – Automotive Sensor Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Automotive Sensor Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Automotive Sensor Market is developed by integrating key market indicators and macroeconomic variables. These include:
1 Factors considered while calculating market size and share
- The volume of sensors sold in the automotive sector.
- The value of these sensors in various currencies.
- The rate at which new vehicles are being manufactured and sold.
- The average number of sensors used in each vehicle.
- The growth of the smart/connected car market, which affects sensor usage.
- The level of competition in the automotive sensor market.
- Regional variations in sensor usage and market penetration.
- Temporal trends in sensor demand and usage.
2 Key Market Indicators
- Total revenue of the global automotive sensor market.
- Rate of growth of the automotive sensor market.
- Major players in the automotive sensor market and their market shares.
- Yearly sales of automotive sensors.
- New product launches in the automotive sensor market.
- Penetration of various types of sensors (e.g., pressure sensors, temperature sensors, speed sensors).
- Regulations and standards affecting the automotive sensor market.
3 Growth Trends
- The increasing adoption of advanced driver-assistance systems (ADAS).
- Technological advancements in the automotive sensor industry.
- Increased emphasis on safety features in vehicles driving the demand for sensors.
- Increasing demand for comfort in vehicles boosting the growth of sensors in automotive interiors.
- The growing trend of autonomous and semi-autonomous vehicles.
- The adoption of electric vehicles (EVs) and hybrid electric vehicles (HEVs), which require additional sensors.
- Growth of IoT and connected devices in the automotive industry.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Automotive Sensor Market. Key inputs include:
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Automotive Sensor Market
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights
Available for purchase with detailed segment data, forecasts, and regional insights.
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