Companion Animal Health Market Size, Trends & Revenue by 2033

Research Methodology – Companion Animal Health Market

At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Companion Animal Health Market comprises the following key stages:

Market Indicator & Macro-Factor Analysis

Our baseline thesis for the Companion Animal Health Market is developed by integrating key market indicators and macroeconomic variables. These include:

1 Factors considered while calculating market size and share

Number of households owning companion animals and their spending patterns on pet healthcare.
Growth rate of pet adoption or pet purchasing in the specific market.
Current and forecasted trends in companion animal health, including incidents of diseases and conditions requiring veterinary care.
Market penetration of various types of pet health products and services, including pharmaceuticals, vaccines, wellness programs, supplements, etc.
Competitive landscape, including major players and their market share.
Government policies and regulations related to pet ownership and healthcare.
Economic factors like disposable income of pet owners, healthcare expenditure and pricing structure.

2 Key Market Indicators

Number of companion animals in the identified market.
Adoption rates and purchasing rates of companion animals.
Incidents of diseases and health conditions in companion animals.
Spending on companion animal health and related products and services.
Demand for various types of companion animal health products and services.
Penetration rate of pet insurance.

3 Growth Trends

Increasing pet ownership and spending on pet healthcare.
Rising awareness about pet health and wellness among owners.
Growth in the development and promotion of new and advanced products and services for companion animal health.
Increasing focus on preventive healthcare for companion animals, including regular check-ups, vaccinations, and wellness programs.
Growth in the adoption of pet insurance.
Increase in e-commerce and online sales of pet healthcare products.
Growth in partnerships and collaborations between pet health companies and veterinary hospitals and clinics.

Secondary Research

Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Companion Animal Health Market. Key inputs include:

Company-Level Information

Annual reports, investor presentations, SEC filings
Company press releases and product launch announcements
Public executive interviews and earnings calls
Strategy briefings and M&A updates

Industry and Government Sources

Country-level industry associations and trade bodies
Government dossiers, policy frameworks, and official releases
Whitepapers, working papers, and public R&D initiatives
Relevant Associations for the Companion Animal Health Market

Market Intelligence Sources

Broker reports and financial analyst coverage
Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
Import/export trade data and tariff databases
Sector-specific journals, magazines, and news portals

Macro & Consumer Insights

Global macroeconomic indicators and their cascading effect on the industry
Demand–supply outlook and value chain analysis
Consumer behaviour, adoption rates, and commercialization trends

Primary Research

To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:

Expert Insights & KOL Engagements

Key Opinion Leader (KOL) Engagements
Structured interviews with executives, product managers, and domain experts
Paid and barter-based interviews across manufacturers, distributors, and end-users

Focused Discussions & Panels

Discussions with stakeholders to validate demand-supply gaps
Group discussions on emerging technologies, regulatory shifts, and adoption barriers

Data Validation & Business POV

Cross-verification of market sizing and forecasts with industry insiders
Capturing business perspectives on growth opportunities and restraints

Data Triangulation & Forecasting

The final step of our research involves data triangulation ensuring accuracy through cross-verification of:

Demand-side analysis (consumption patterns, adoption trends, customer spending)
Supply-side analysis (production, capacity, distribution, and market availability)
Macroeconomic & microeconomic impact factors

Forecasting is carried out using proprietary models that combine: