Research Methodology – Consumer Network Attached Storage Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Consumer Network Attached Storage Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Consumer Network Attached Storage Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share
- Number of consumer NAS units sold.
- Revenue generated from the sales of consumer NAS units.
- Market penetration of different types of consumer NAS units such as one-bay, two-bay, and four-bay units.
- Market share of different manufacturers of consumer NAS units.
- Market size of different geographical regions.
- Growth rate of sales of consumer NAS units in different geographical regions.
- Technologies and services related to the consumer NAS market such as the cloud storage market.
Key Market Indicators
- Growth rate of the consumer NAS market.
- Market share of different manufacturers of consumer NAS units.
- Demand for different types of consumer NAS units such as one-bay, two-bay, and four-bay units.
- Trends in the revenue generated from the sales of consumer NAS units.
- Consumer NAS market size by geographical region.
- Trends in the demand for consumer NAS related technologies and services.
- Impact of economic indicators such as GDP, purchasing power parity, etc. on consumer NAS market.
Growth Trends
- Increasing demand for storage of personal data.
- Growth in the number of smart homes.
- Increase in the demand for the cloud-based NAS.
- Increasing usage of streaming devices.
- Growth in demand for NAS units with higher storage capacities.
- Increased preference for NAS over other storage options due to benefits such as scalability, data protection, and option to add extra storage at minimal cost.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Consumer Network Attached Storage Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Consumer Network Attached Storage Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights