Research Methodology – Data Analytics Outsourcing Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Data Analytics Outsourcing Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Data Analytics Outsourcing Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share:
- Demand and supply trends in the data analytics outsourcing market.
- The number of service providers in the market.
- The geographical distribution of the market.
- Revenue earned by service providers.
- The variety of services provided, e.g., predictive modeling, business analytics or Big Data analytics.
- The type and size of businesses that are outsourcing data analytics, e.g., small businesses, multinational companies, tech start-ups, etc.
- The sectors to which these businesses belong.
- Trends in digitalisation and technologies facilitating data analytics outsourcing.
Key Market Indicators:
- Revenue growth rates of data analytics outsourcing service providers.
- Changes in the prices of data analytics outsourcing services.
- Market concentration and the degree of competition in the data analytics outsourcing market.
- The growth rate of the overall data analytics market.
- Socio-economic and demographic changes influencing the demand for data analytics outsourcing.
- The growth of sectors that heavily employ data analytics outsourcing.
Growth Trends:
- Increasing demand for data analytics in various sectors such as finance, healthcare, marketing, etc.
- Growth of digital technologies facilitating smoother data analytics outsourcing.
- Rising trend of businesses prioritising data-driven decision making.
- Increasing concerns about data security prompting stricter data management, fuelling demand for professional data analytics services.
- Need for cost reduction and efficiency improvement by businesses, leading to increased outsourcing of data analytics.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Data Analytics Outsourcing Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Data Analytics Outsourcing Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights