Market Overview
The global enterprise mobility market size was valued at USD 32,324 million in 2021, presumed to reach USD 177,256 million by 2030, expanding at a CAGR of 20.81% during the forecast period.
Enterprise mobility refers to a strategy to work adopted by a variety of businesses in which employees and coworkers are permitted to do their duties from anywhere in the world using their systems and applications. Enterprise Mobility, also known as Business Mobility, is a developing trend in which firms offer remote working choices, permit the use of personal laptops and mobile devices for business purposes, and utilize cloud technology for data access. Moreover, enterprise mobility is crucial in many organizations because it offers a variety of benefits to end users, such as flexibility in work, increased job satisfaction, and a boost in staff productivity. Also, enterprise mobility management protects an organization's sensitive data on new devices.
In addition, organizations' increasing implementation of the bring your device (BYOD) ethic creates attractive business opportunities. The progress of the global enterprise mobility market is significantly fueled by the proliferation of data and mobile devices in businesses and the expansion of cloud and mobile applications in various industries. In addition, the rise of the bring-your-own-device (BYOD) trend in businesses favorably affects market expansion. However, high implementation costs and unawareness in developing nations are anticipated to impede the growth of the enterprise mobility market.
Market Dynamics
Market Driving Factors
Increased Usage of Mobile Devices and Data in Organization
One of the primary factors responsible for the growth of the enterprise mobility market in developing nations like China, India, and Brazil has been the rise in data consumption and internet penetration across various businesses. In addition, numerous companies are embracing mobile phones for their employees due to multiple benefits, including improved organizational communication, the flexibility to work from anywhere, lower operational expenses, time savings, and enhanced employee productivity. In addition, businesses are adopting a more significant number of mobile devices to improve employee productivity and customer service. Additionally, mobile devices offer a wide range of services to numerous companies, such as healthcare, transportation, and media, which leads to an increase in the amount of data in the industry. An increasing number of employees is utilizing smartphones to boost their productivity. According to a survey by Betterworks, more than half of British employees in the United Kingdom use mobile devices for work-related activities that enhance their performance within the firm, driving the enterprise mobility market growth.
Market Restraining Factors
Implementation Cost is High
Small and medium-sized organizations cannot provide efficient enterprise mobility solutions due to budget constraints caused by the high cost of implementation of enterprise mobility solutions, which hinders the market growth. In addition, several expenditures are connected with workplace mobility services, including consultancy, maintenance, installation, integration, and upgrades. These costs are a significant barrier to enterprise mobility adoption among end users, particularly in portions of the Asia Pacific and LAMEA. In addition, the growth of the enterprise mobility market, particularly among small & medium enterprises, is speculative due to the difficulties associated with conventional and advanced system integrations in many firms.
Global Enterprise Mobility Market Opportunities
Growing Adoption of Cloud-Based Technology
The growing technology of cloud computing enables businesses to store and retrieve data via the internet. The appeal of cloud computing is enhanced by its agility, scalability, dependability, and adaptability. Software as a service (SaaS) or on-demand is one of the pay-per-use fees-based service models of cloud computing. Cloud-based applications minimize the enterprise's IT infrastructure costs to some extent. This is the primary reason why businesses are increasingly adopting cloud-based applications. As mobiles have become part of the working culture, companies invest in cloud-connected mobile apps that provide anytime, everywhere information access. This helps companies boost productivity and maintain a work-life balance. In light of this, the need for cloud and mobile applications is anticipated to increase in the future years.
Regional Analysis
The region-wise segmentation of the global enterprise mobility market includes North America, Europe, Asia-Pacific, and LAMEA.
North America and the Asia Pacific will Dominate the Regional Market
North America will command the market with the largest share while growing at a CAGR of 20.5%. Due to the presence of a digital economy and increasing government support for entrepreneurship and global innovation in this area, North America is anticipated to lead the growth of the business mobility market. Enterprise mobility solutions can be found in a variety of North American industries. Businesses in the region are implementing security solutions that mitigate data security issues without jeopardizing employees' personal information.
In addition, a growing employee-centric professional culture in various industries and the existence of some key market players contribute to the expansion of the North American enterprise mobility market. In addition, numerous industry leaders are incorporating artificial intelligence and machine learning into workplace mobility software to safeguard smartphones, laptops, digital tablets, linked devices, and wearable technologies against cyberattacks. This presents a profitable opportunity to expand the market for enterprise mobility in this region. In addition, the increased usage of enterprise mobility solutions in North America's IT and telecommunications industries due to the escalating pandemic scenario in the region presents a profitable opportunity for the market.
The Asia Pacific will expand at a CAGR of 22.5% during the forecast period. Several nations, like Japan, China, India, Australia, and Taiwan, have implemented long-term digital transformation initiatives, causing the Asia-Pacific region to lead the enterprise mobility market over the projection period. There has been a tremendous rise in the enterprise mobility market in China and Japan over the past several years due to the increasing adoption of smartphones, tablets, and other smart devices by various manufacturing sectors. IT & telecom, banking, financial services, and media & entertainment are among the many businesses in Asia-Pacific that embrace enterprise mobility.
Segmental Analysis
The global enterprise mobility market is classified based on component, deployment model, enterprise size, device type, industry vertical, solution type, and region.
On the Basis of Components
Based on components, the categories include solution and service.
The solution section is envisioned to expand at a CAGR of 21.2% and hold the largest market share. Enterprise mobility comprises a variety of solutions, including mobile device & application management capabilities, tracking possible issues with mobile devices, and managing various operating system (OS) systems. Moreover, enterprise mobility solutions are primarily responsible for ensuring the security of sensitive data, a significant worry among several businesses and a critical factor in the market's expansion.
The service section will hold the second-largest share. The deployment of business mobility services guarantees the software's efficacy and transparency, as well as the control of mobile devices utilized by employees throughout the process. Enterprise mobility services include managed and professional services. During the projected period, the rise in demand for cloud-based enterprise mobility services is anticipated to create attractive market expansion possibilities.
On the Basis of Deployment Model
Based on the deployment model, the categories include on-premise and cloud.
The on-premise section is envisioned to expand at a CAGR of 20.3% and hold the largest market share. The on-premise deployment option for corporate mobility enables the installation of software. It allows applications to function on systems already existent on the premises of an organization, as opposed to utilizing multiple cloud services. Most businesses prefer on-premise implementation due to its high data transmission speed and security, which drives enterprise mobility market growth.
The cloud section will hold the second-largest share. The cloud-based deployment model of corporate mobility solutions is an application licensing and delivery paradigm in which a service provider hosts an application, and remote access to the application and its functionality is provided as a service. The proliferation of the cloud-based deployment model among end users is driven by its increased use for business mobility solutions across multiple industries due to its numerous advantages, such as lower operating costs and greater security.
On the Basis of Enterprise Size
Based on enterprise size, the categories include large enterprises and small & medium enterprises (SMEs).
The large enterprises section is envisioned to expand at a CAGR of 20.5% and hold the largest share. Numerous enormous organizations, such as BFSI, IT & telecom, and others, rely heavily on enterprise mobility solutions. These businesses are spending extensively on workplace mobility to manage the vast amounts of data created by their employees' mobile devices worldwide. In addition, the rising use of smartphones and the rising trend of BYOD culture in major businesses create opportunities for market expansion.
The small & medium enterprises section will hold the second-largest share. Increased use of enterprise mobility solutions by small and medium-sized businesses due to their desire to automate their business processes via mobile devices is driving the market's expansion. In addition, small and medium-sized businesses generate large amounts of data; thus, SMEs are implementing enterprise mobility solutions to handle their vital data.
On the Basis of Device Type
The categories include laptops, tablets, and smartphones based on device type.
The laptop section is envisioned to expand at a CAGR of 19.9% and hold the largest market share. A laptop is a portable personal computer that can be utilized in several locations. This segment's rise is driven by the increasing prevalence of the global bring-your-own-device (BYOD) trend across industries. In addition, laptops are multifunctional devices that offer employees improved and integrated security features, increasing enterprise mobility market growth.
The smartphones section will hold the second-largest share. Substantial factors propelling the smartphone market's expansion in emerging nations like China, India, and Brazil have been the rise in data consumption and internet penetration. Moreover, during the past decade, the internet has emerged as a primary means of communication via various devices, including laptops, cellphones, and tablets. The smartphone is one of the world's most widely used communication devices.
On the Basis of Industry Vertical
Based on industry vertical, the categories include BFSI, healthcare, government & public sector, IT & telecom, retail, education, energy & utilities, and others.
The IT & telecom sector is envisioned to expand at a CAGR of 20.1% and hold the largest market share. IT & telecom service providers employ enterprise mobility solutions to boost output & manage assets. Enterprise mobility service providers offer innovative mobility management technologies to help IT & telecom manage data sets. Industrial data, financial operations, plans, and intellectual property can be intercepted illegally using mobile voice communication. Organizations offer cloud-based enterprise mobility solutions to prevent data loss, which boosts the market.
The BFSI sector will hold the second-largest share. Numerous financial institutions and banks now offer mobile banking services to their customers, presenting a potential opportunity to increase enterprise mobility in the finance and banking industry over the projection period. And the rise in banking and financial activities has also contributed to fraud. Enterprise mobility solutions help banks offer customers seamless and secure smartphone transactions, driving market growth in this category.
On the Basis of Solution Type
Based on solution type, the categories include mobile content management (MCM), mobile application management (MAM), mobile device management (MDM), mobile identity management, and others.
The mobile device management (MDM) section is envisioned to grow at a CAGR of 21% and hold the largest market share. Mobile device management includes remotely controlling tablets and phones to complete jobs. Enrollment, device provisioning, location monitoring, and device security are included. Increasing security to secure corporate data and BYOD usage among companies are essential drivers driving MDM market growth. Rising corporate compliance to protect data and stricter regulatory regulations for mobile device management fuel market growth.
The mobile application management (MAM) section will hold the second-largest share. MAM focuses more on application control than device management. It focuses on software delivery/licensing, ALM (application life cycle management), and usage tracking. Mobile application management helps a company to design, deploy, and secure source apps for users. Developing apps that secure employees' data at work should boost the mobile application management segment.
