Hummus Market Size, Share & Trends Analysis Report By Type (Classic Hummus, Lentil Hummus, Edamame Hummus, White Bean Hummus, Black Bean Hummus, Others), By Packaging Type (Tubs and Cups, Jars and Bottles, Others), By Distribution Channel (Store-Based, Non-Store-Based) and By Region (North America, Europe, APAC, Middle East and Africa, LATAM) Forecasts, 2026-2034

Hummus Market Size

The global hummus market size was valued at USD 4.23 billion in 2025 and is projected to grow from USD 4.50 billion in 2026 to USD 7.41 billion by 2034, registering a CAGR of 6.43% during the forecast period from 2026 to 2034. North America dominated the hummus market with a market share of 38.4% in 2025.

Type Insights

The classic hummus segment is the highest contributor to the market and is expected to grow at a CAGR of 9.96% during the forecast period. The growing popularity of Middle Eastern food in Europe during the forecast period is expected to help the segment maintain its dominance. Major players such as Strauss, Sabra Dipping Co., LLC, and Moorish offer classic hummus as part of their product portfolios. Due to its flavor and health benefits, classic hummus is extremely popular among consumers.

Lentil hummus is gaining popularity as a substitute for conventional chickpea hummus. The increasing demand for healthy food is boosting the demand for lentil hummus. Lentils are a protein source and help lower cholesterol and stabilize blood pressure; they also have low-fat content. The increasing awareness regarding these benefits has resulted in the high demand for lentil hummus across the globe.

Request Customizationto receive a tailored report.

Packaging Type Insights

Based on packaging type, the global market is divided into tubs and cups, jars and bottles, and others. The tubs and cups segment dominates the market share and is estimated to grow at a CAGR of 10.10% over the forecast period. Tubs and cups are the most popular packaging type for hummus due to their ease and convenience.

Polystyrene or polyethylene are widely used to manufacture hummus tubs.
The jars and bottles segment accounted for considerable growth. The expansion of jars and bottles can be attributed to their reusability, reducing environmental impact. Focusing on sustainability and increased ecological consciousness are driving the segment's growth.

Distribution Channel Insights

The global market is divided into store-based and non-store-based. The store-based segment owns the highest market share and is expected to grow at a CAGR of 8.23% during the forecast period. The store-based segment has been further divided into convenience stores, hypermarkets and supermarkets, and others. Strong vendor networks, great product appeal due to attractive packaging, and accessibility contribute to the segment's growth.

In addition, the convenience of shopping in one place drives consumers to supermarkets and hypermarkets. These stores offer limited space dedicated solely to a specific food product, with a wide range of products from which to choose.

Furthermore, customers are often guided by the price above other considerations, and supermarkets and hypermarkets provide discounts to attract buyers. With a variety of products, shelf space comes at a premium, which helps retailers understand the demand and consumption of each product.

The convenience and time saved by online stores are the significant reasons consumers shop for groceries online. Online shopping eliminates the need to physically visit the store, doing away with queues at billing counters; it also offers distance selling, i.e., consumers can place orders at any time and from any place. They are independent of store timings and receive assistance before and after delivery.

Hence, the convenience and ease provided by online platforms are driving the growth of the non-store-based distribution channel segment.

Speak to an Analystto discuss market opportunities.

Regional Analysis

North America is the most significant shareholder in the global market of hummus and is anticipated to grow at a CAGR of 8.56% during the forecast period. The market has been experiencing rapid growth over the last few years in the region. With the rise in the vegan population in the US, the demand for plant-based protein has been boosted continuously. American farmers are also concentrating on increasing the production of chickpeas used to produce hummus. The need for hummus is due to its high nutritional value and the use of high-protein ingredients in the preparation.

Furthermore, the US market for hummus is expanding due to the region's rising interest in Middle Eastern and Mediterranean food. It is anticipated that the US will continue to dominate during the forecast period. However, it is projected that the Canadian market will expand at the quickest rate during the projection period. Consumers in the US are opting for a healthy lifestyle. The increasing number of hummus-producing companies in North America further supports the market growth in North America.

The Rest of the World is anticipated to grow at a CAGR of 7.79% over the forecast period. The rest of the world's market consists of South America and the Middle East and Africa. South America accounted for the most negligible share of the global hummus industry. The Middle East market accounted for the largest share during the forecast period as chickpea is very popular in the Middle Eastern region.

The popularity of hummus in this region supports the growth of the Middle East market. The demand for chickpeas is high, primarily consumed as part of the Middle Eastern diet. Growing health consciousness among consumers mainly drives the need for healthy food products such as hummus. Awareness of the products in the underdeveloped economies in Africa creates a significant obstacle to the growth of the market.

Unlock Regional Insightsto access country-level data, & regional trends.

Europe Hummus Market Trend

Europe accounted for a significant share of the global marketof hummus. Increasing demand for healthy and high-protein food is the primary factor driving the popularity of hummus in Europe. The increased adoption of veganism also contributes to the market's growth. The UK and Germany are the major country-level markets in the region.

The UK is the largest country-level market with the highest number of hummus consumers. Germany is another significant market for hummus; however, hummus is still considered an exotic food. Also, the increasing demand for dips and dressings is boosting the sale of hummus in the country. The demand for hummus in the European market is rising as consumers become more aware of the advantages of hummus over other dips and sauces.

Asia-Pacific Hummus Market Trend

The growing availability of packaged hummus products in Asia-Pacific supports the growth of the Asia-Pacific market. Australia and New Zealand is the leading country-level market in the region, accounting for the largest market share during the review period.

However, China is expected to be the fastest-growing country. The significant factor supporting the market's growth in the region is the various health benefits of hummus. It is projected that the growing per capita disposable income of the populace in developing economies will benefit from the expanding market in Asia-Pacific. All these factors are expected to create substantial growth opportunities for the market of hummus in the coming years.

List of Key and Emerging Players in Hummus Market