Research Methodology – Identity Verification Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Identity Verification Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Identity Verification Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share
- The existing number of competitors in the market
- Number of potential customers or users
- Annual revenue from existing and potential customers
- Rate of technology adoption among target audience and market penetration
- The pricing pattern of various related products and services
- Government regulations and policies affecting the Identity Verification market
- Economic factors such as GDP, purchasing power of potential customers
- Market trends and customer behavior
Key Market Indicators
- Rate of growth of the digital identity verification market
- Market of cloud-based services and products
- Increasing demand for doing business online and transactions
- Fraud detection rates and cyber security threats
- User authentication services demand and usage
- Use of technologies like biometrics and AI in identity verification processes
- Trends in API-based services
Growth Trends
- Increased use of Machine Learning and AI for identity verification processes
- Growing rate of adoption of biometric technologies in identity verification
- Rise in cyber-attacks, leading to increased focus on enhanced security measures
- Integration of multi-factor authentication in various platforms
- Increasing demand for cloud-based identity verification solutions
- Government initiatives to promote the use of digital identities
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Identity Verification Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Identity Verification Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights