Research Methodology – Indian Electric Vehicles (EV) Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Indian Electric Vehicles (EV) Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Indian Electric Vehicles (EV) Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share:
- Number of electric vehicles sold.
- Number of electric vehicles produced.
- Total revenue from electric vehicle sales.
- Percentage of electric vehicles in relation to total vehicle sales.
- Government policies and incentives for electric vehicles.
- Investment into electric vehicles infrastructure, such as charging stations.
- Adoption rate of electric vehicles by consumers.
- Presence of electric vehicle manufacturers and suppliers in the market.
- Import and export data of electric vehicles.
Key Market Indicators:
- Consumer demand and preference for electric vehicles.
- Electric vehicle registration data.
- Government policies and regulations for electric vehicles.
- Infrastructure development for electric vehicles.
- Average price of electric vehicles.
- Average battery life and charging time of electric vehicles.
- Investment in R&D and innovation in electric vehicle technologies.
- Competitive landscape, including market share, strategies, and activities of leading players.
- Increasing urbanization and environmental consciousness among Indian consumers.
Growth Trends:
- Increase in the number of electric vehicle sales and production.
- Increasing investment in electric vehicle infrastructure.
- Growth in consumer awareness and adoption of electric vehicles.
- Growth in government incentives and support for electric vehicles.
- Technological advancements in electric vehicle manufacturing and battery technologies.
- Increasing presence of foreign and domestic players in the electric vehicle market.
- Increasing preference for green and clean energy sources, driving the shift from traditional fuel vehicles to electric vehicles.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Indian Electric Vehicles (EV) Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Indian Electric Vehicles (EV) Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights