Kitchen Tableware Market Size, Share & Trends Analysis Report By Product Type (Dinnerware, White Goods, Flatware, Drinkware, Others), By Application (Residential, Commercial), By Distribution Channel (Supermarket/Hypermarket, Independent Stores, Online, Others) and By Region(North America, Europe, APAC, Middle East and Africa, LATAM) Forecasts, 2023-2031

Market Overview

The global kitchen tableware market size was valued at USD 37.1 billion in 2022 and is projected to reach a value of USD 55.1 billion by 2031, registering a CAGR of 4.5% during the forecast period (2023-2031). Economic growth in developing countries and the creation of appealing kitchen tableware in various regions are impacting kitchen tableware market growth.

The set of things used for serving and consuming food at a dining table is kitchen tableware. It covers various products intended for various uses, from ordinary meals to special occasions. Changes in consumer lifestyles, tastes, and preferences, as well as an increase in disposable income, increased investment in the hotel and catering industry, an increase in the standard of living, the expansion of the middle-class population, and a surge in the retail sector, are driving the global table and kitchen market.

Additionally, demand for vintage glass drinkware and dinnerware has increased as people's dining habits have become more sophisticated. Tableware market growth is being pushed by growing investment in the hotel and catering industries in developing countries such as India. Furthermore, the proliferation of e-commerce aids the expansion of the worldwide kitchen tableware market share.

Market Dynamics

Global Kitchen Tableware Market Drivers:

Changing Consumer Lifestyle

As urbanization accelerates and lifestyles grow more hurried, people increasingly seek kitchen dinnerware that reflects their dynamic and modern way of life. For example, there is a growing need for compact and flexible tableware suited for smaller households or busy professionals who prefer convenience over style. The movement of people from rural to urban areas is referred to as urbanization. As a result, more individuals are living in apartments and condominiums. As a result, small and space-saving kitchen dinnerware is becoming increasingly popular. The global urbanization rate was 57% in 2022. This indicates that cities house 57% of the world's population. North America has the highest rate of urbanization, with over 80% of its inhabitants living in cities. There is a growing demand for multifunctional kitchen tableware items that may serve several functions, meeting the diverse needs of modern customers.

Furthermore, changing customer preferences in home décor for minimalist and contemporary designs extends to kitchen tableware. In urban living spaces, sleek and simple designs are frequently preferred. Manufacturers of kitchen tableware are adjusting by developing new and practical designs suitable for smaller spaces and hectic lifestyles. Lightweight and long-lasting materials are becoming more popular, answering the demand for useful yet fashionable items. Consumer lifestyle changes greatly impact the kitchen tableware market, impacting product design, functionality, and materials. As consumers continue to value convenience and modern aesthetics, the industry responds by offering a variety of items that cater to these changing desires. As urbanization and fast-paced lives affect consumer behavior, the kitchen tableware market trend is projected to continue.

Global Kitchen Tableware Market Restraints:

Price Sensitivity

Consumer price sensitivity might impede market growth, particularly for premium or luxury kitchen tableware. Consumers in price-sensitive marketplaces may choose lower-cost alternatives or postpone discretionary purchases. Price sensitivity has an impact on consumer behavior, especially during economic downturns. According to a McKinsey & Company assessment of consumer mood during the COVID-19 pandemic, many customers became more focused on value for money throughout the economic uncertainty brought by the pandemic. Many customers moved their spending toward necessities, resulting in lower non-essential expenditures. High-income customers, who were previously less price-sensitive, showed greater sensitivity to pricing throughout this period.

In the United States, over half of customers reported being more price-sensitive between October 2021 and April 2022. In mid-2022, inflation reached a 40-year high. According to Census Bureau data, non-durable goods expenditures, which include kitchenware, decreased during the recession, indicating reduced spending on non-essential items. Price-conscious consumption is expected to persist.

Furthermore, economic uncertainty can cause buyers to reconsider their priorities, favoring practicality and utility over luxury or high-end looks. As a result, brands that manage price concerns successfully while preserving quality are better positioned to navigate the obstacles provided by price-sensitive consumer behavior.

Global Kitchen Tableware Market Opportunity:

Smart and Innovative Design

Kitchen tableware can be made more innovative by incorporating smart features or multifunctional designs. For example, temperature-sensitive plates with integrated wireless charging for smart gadgets can appeal to tech-savvy customers. The worldwide smart home industry is anticipated to be worth over USD 135 billion by 2025, demonstrating the increasing acceptance of smart technologies in homes. Smart dinnerware can include features like nutritional tracking, allowing consumers to make more educated decisions regarding their diet and health. Furthermore, certain smart plates are meant to track portion sizes, supporting people in controlling their caloric intake and promoting healthier eating habits.

Smart kitchen appliances, such as new tableware, are expected to contribute to the overall expansion of the smart home market. Manufacturers can spend in R&D to manufacture novel dinnerware with functional and user-friendly smart features. Collaborations with technology firms or startups specializing in smart home solutions might hasten the integration of modern technologies into kitchen dinnerware. As a result, as technology advances, incorporating smart features into kitchen dinnerware can help to create a more connected and health-conscious dining experience. Manufacturers who seize this opportunity will be at the forefront of the expanding smart cookware market.

Regional Analysis

North America Dominates the Global Market

The global kitchen tableware market analysis is conducted in North America, Europe, Asia-Pacific, the Middle East and Africa, and Latin America.

North America is the most significant global Kitchen Tableware market shareholder and is estimated to grow at a CAGR of 4.4% over the forecast period. The US accounts for the largest share in terms of country. One of the major driving factors in the US market for kitchen tableware is projected to be an increase in home renovation and kitchen renovation projects. The United States boasts one of the world's largest house renovation projects. Furthermore, the typical cost of a dining room makeover is rising. During the projected period, the trend in home renovation is expected to continue. Furthermore, home and dining renovation projects will likely migrate revenue into ceramic tableware products, thus boosting market growth.

Aside from the growing number of home renovation and modular kitchen projects, the robust distribution network between manufacturers and retailers and the quick expansion in online retail sales are some other factors that may fuel market growth throughout the forecast period. For example, in December 2019, Ahimsa, an Indianapolis-based firm, released the world's first colorful set of stainless-steel dinnerware for children, which included dishes, bowls, cups, and cutlery. Furthermore, most Americans eat with flatware, expected to drive demand in the coming years.

Europe is anticipated to exhibit a CAGR of 4.7% over the forecast period. The cultural diversity of Europe is often mirrored in the demand for a diverse range of kitchen tableware types. Different regions may have different tastes in materials, designs, and colors. Europe is one of the main regions in the kitchen tableware business due to the widespread use of kitchen tableware items and rising consumer purchasing power. In 2023, Europe's average purchasing power per capita was €17,688. This represents a threefold increase from 2021. By 2030, the European Union's consumer class is estimated to number around 5 billion people. This equates to an additional 1.3 billion people with enhanced purchasing power.

Furthermore, dinnerware for the European market must adhere to European Food Contact Materials laws. The Framework Regulation (EC) No 1935/2004 of the European Union establishes broad safety rules for all food contact products. Kitchenware, packing, and machinery are all examples of this.

Asia-Pacific holds a significant market. China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, and the rest of Asia-Pacific are all part of the Asia-Pacific kitchen tableware market. According to kitchen tableware market insights, Asia Pacific is the fastest-growing area due to increased disposable income and a shift in customer lifestyle. Between 2021 and 2040, discretionary income in Asia-Pacific is predicted to double in real terms. This is faster than any other location, but it will remain among the lowest in the world. 

Furthermore, during the festive season, wedding season, and when individuals move into a new house, there is a significant demand for tableware in India. During the pandemic, demand grew as people spent more time at home.

Segmental Analysis

The global kitchen tableware market is segmented based on product type, Application, distribution channel, and region.

By Product type, the market is further segmented into Dinnerware, White Goods, Flatware, and Drinkware.

Dinnerware holds the major market share.

Dinnerware includes dishes, bowls, and platters for serving and consuming meals. It is a basic type of kitchen dinnerware that includes everyday and special occasion dishes. Dinnerware is made from various materials, including ceramic, porcelain, glass, and stainless steel. This implies that a tableware set is available to fit every taste and budget. Dinnerware is a key market segment, and trends in style, material, and utility within this category frequently impact general consumer preferences. 

Dinnerware is the most popular product type in the Global Kitchen Tableware Market due to its variety of materials and styles, importance in table setting, and versatility.

Drinkware includes anything used to serve beverages, such as glasses, cups, and mugs. It comes in various shapes and materials to accommodate different sorts of drinks. Trends in drinkware are influenced by consumer preferences for certain types of beverages as well as the overall eating experience. This category may be influenced by innovations such as double-walled glasses for insulation.

By Application, the segment can be further bifurcated into Residential and commercial.

Residential applications influenced the market growth.

Kitchen dinnerware in houses for everyday dining and special occasions is called residential Application. Tableware used in homes, apartments, and other residential contexts is included. Residential Application is the dominant sector, with a more than 80% market share. This is because kitchenware is a vital aspect of every home used daily for cooking, dining, and entertaining. Consumers desiring a wide selection of products that appeal to their interests, styles, and household needs are a primary driver of the kitchen tableware industry.

The usage of kitchen tableware in non-residential or commercial contexts is referred to as commercial Application. Restaurants, cafes, hotels, catering services, and other food service establishments are included. The business sector is critical because it frequently entails bulk purchases and specific needs for durability, style, and simplicity of maintenance. Restaurant design, menu concepts, and customer experience can all impact commercial tableware trends.

Based on the distribution channel, the market is sub-segmented into supermarkets/hypermarkets, independent stores, and online stores.

Supermarket/Hypermarket led the market.

This subsegment deals with the distribution of kitchen tableware through major retail facilities like supermarkets and hypermarkets. Customers can conveniently browse and purchase tableware items while shopping for other household goods. Supermarkets and hypermarkets stock a large range of cookware products, making it simple for customers to discover what they need. Furthermore, supermarkets and hypermarkets frequently provide competitive rates on cookware products. Supermarkets and hypermarkets offer many dinnerware options, providing customers with a one-stop shopping experience. The accessibility of these establishments considerably helps to overall market sales.

The distribution of kitchen tableware via e-commerce platforms is part of the online sub-segment. Consumers can browse, choose, and buy dinnerware online, with products delivered to their door. The online distribution channel has grown significantly, providing a quick purchasing experience and a wide range of options. It appeals to many consumers, including those looking for convenience, various options, and the capacity to make informed purchasing decisions.

Recent Developments

• July 2023- Libbey rebranded to reaffirm its position as total tabletop leader. In appreciation of Libbey's ongoing presence and aim to elevate consumers' purchasing experiences, the firm has combined its entire brand portfolio used in the foodservice sales channel into Libbey® and their new premium dinnerware brand, RESERVE by Libbey®. RESERVE by Libbey® features delicate details, one-of-a-kind finishes, and meticulous design throughout the tabletop.
• November 2023- Samsung announced "Core Tech" at this year's IFA, revealing the company's vision for home appliances and dedication to pushing the boundaries of innovation.
• August 2023- The BSH Hausgeräte GmbH branded Bosch and Siemens offer sustainable and intelligent solutions for the modern home.