Research Methodology – Oncology Companion Diagnostics Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Oncology Companion Diagnostics Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Oncology Companion Diagnostics Market is developed by integrating key market indicators and macroeconomic variables. These include:
1 Factors considered while calculating market size and share
- Number of patients diagnosed and treated for cancer on a global, regional, and local scale
- Demand and usage of companion diagnostics in oncology healthcare and research facilities
- Market penetration of personalized cancer therapy
- Regulatory guidelines and approval processes for oncology companion diagnostics
- Technological advancements in oncology companion diagnostic methods
- Healthcare expenditure and insurance coverage on a world, regional, and national level
- Pricing and Costing factors of oncology companion diagnostics
- Level of competition and key players in the oncology companion diagnostics market
2 Key Market Indicators
- Prevalence and Incidence rate of various types of cancer worldwide and in specific regions
- Approval and Launch of new Oncology Companion Diagnostics Products
- Investment in Research and Development activities related to Oncology Companion Diagnostics
- Adoption rate of Oncology Companion Diagnostics in healthcare setups
- Strategic alliances, mergers, acquisitions, and partnerships in the oncology companion diagnostics market
- Patent Expiry dates of key Oncology Companion Diagnostics products.
3 Growth Trends
- Increased preference for personalized and target-based oncology treatments
- Increasing partnerships between biopharmaceutical companies and diagnostic service providers
- Rapid advancements in Genomics and Proteomics contributing to the growth of the market
- Growing investments in cancer research driving the demand for Oncology Companion Diagnostics
- Government initiatives and Grants for promoting precision medicine
- Growth of Biomedical Imaging and Bioinformatics in Oncology Companion Diagnostics
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Oncology Companion Diagnostics Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Oncology Companion Diagnostics Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights