Home Medical Devices Global Orthodontic Headgear Market Size, Top Share, Report to 2031

Orthodontic Headgear Market Size, Share & Trends Analysis Report By Product Type (Cervical Pull, High-Pull Headgear, Reverse-Pull (Facemask)), By End-Users (Hospitals, Dental Clinics, Others) and By Region(North America, Europe, APAC, Middle East and Africa, LATAM) Forecasts, 2023-2031

Report Code: SRMD55485DR
Last Updated : 02,May 2024
Author : Straits Research
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Market Overview

The global orthodontic headgear market size was valued at USD 1308.79 Million in 2022 and is projected to reach USD 2065.44 Million by 2031, registering a CAGR of  5.2% during the forecast period (2023-2031). growing preference for devices over surgeries, growing use of cutting-edge technology in the market for orthodontic headgear, goods that substitute painful surgeries, and a variety of other factors are driving the global market growth.

Orthodontic headgear is a dental device used in orthodontic therapy to correct tooth and jaw alignment problems. It is an essential component of orthodontic care, particularly in difficult situations requiring the correction of malocclusion, overbites, underbites, or other orthodontic issues.

Growth in the global orthodontic headgear market share is primarily driven by a growth in the prevalence of malocclusion, an increase in the number of product launches and product approvals, and an increase in government expenditure to construct healthcare infrastructure. On the other hand, high dental treatment costs and limited reimbursements for dental operations are expected to limit the growth of the global market.


Market Dynamics

Global Orthodontic Headgear Market Drivers

Growing Orthodontic Treatment Demand

The rising need for orthodontic treatment is a major driving force in the worldwide headgear market. Patients seek orthodontic treatment for various reasons, including improved dental aesthetics, functional advantages, and oral health. According to the American Association of Orthodontists (AAO), there will be more than 4.5 million orthodontic patients in the United States in 2020. This represents an increasing patient seeking orthodontic options, such as headgear, to address tooth and jaw alignment concerns.

Similar patterns may be seen in Europe, where the need for orthodontic treatment is increasing. In recent years, orthodontic patients have increased significantly in countries such as the United Kingdom, Germany, and France. This expansion is driven by increased access to orthodontic care and a rising understanding of the benefits of treatment. Many people seek orthodontic treatment to improve their teeth appearance. Straightening teeth and creating a beautiful smile are key motivators for seeking orthodontic care. As a result, the orthodontic headgear market trend is predicted to evolve in response to the increasing demand for orthodontic treatment, driven by factors such as dental aesthetics.

Global Orthodontic Headgear Market Restraints

Technological Advancements in Alternatives

Orthodontic technological breakthroughs have created alternative treatment solutions that provide a more discrete and comfortable orthodontic experience than traditional orthodontic headgear. These alternatives may put a damper on the desire for headgear. Due to their practically undetectable look and removable nature, clear aligners, such as those produced by firms like Invisalign, have grown in popularity. Orthodontic correction can be achieved without the visibility and discomfort associated with traditional headgear. Adults and teenagers, in particular, may prefer different orthodontic appliances that provide enhanced aesthetics and comfort. The availability of these alternatives may influence their treatment decisions.

Technological improvements have increased the number of alternatives available to patients, giving them more possibilities for obtaining orthodontic correction. This variant can influence the demand for traditional headgear, particularly among patients who emphasize aesthetics and comfort during their treatment journey.

Global Orthodontic Headgear Market Opportunity

Emerging Markets

Emerging markets in Asia, Latin America, and the Middle East offer tremendous development prospects for orthodontic headgear. These regions are witnessing increased demand for orthodontic treatments because of reasons such as rising disposable income, urbanization, and increased awareness of dental aesthetics. In recent years, China's orthodontic market has expanded rapidly. The growing middle class in the country, as well as increased knowledge of dental health and aesthetics, has increased demand for orthodontic procedures, including headgear. Another emerging country with a growing orthodontic sector is India. Factors such as a larger urban population, higher disposable income, and the influence of Western aesthetic ideals have all increased the demand for orthodontic treatment, including headgear.

The worldwide orthodontic headgear market has a substantial potential opportunity in emerging markets. The need for orthodontic treatments, including headgear, is predicted to expand as economic development and increased knowledge of dental health and aesthetics continue in these countries. The global market insights show that manufacturers and orthodontists can enter these markets by providing personalized solutions and investing in patient education activities. This expansion into emerging markets contributes to the overall growth and diversification of orthodontic headgear.

Study Period 2019-2031 CAGR 5.2%
Historical Period 2019-2021 Forecast Period 2023-2031
Base Year 2022 Base Year Market Size USD 1308.79 Million
Forecast Year 2031 Forecast Year Market Size USD 2065.44 Million
Largest Market North America Fastest Growing Market Asia Pacific
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Regional Analysis

The global orthodontic headgear market analysis is conducted in North America, Europe, Asia-Pacific, the Middle East and Africa, and Latin America.

North America Dominates the Global Market

North America is the most significant global Orthodontic Headgear market shareholder and is estimated to grow at a healthy CAGR over the forecast period. The North American orthodontic headgear market is considerable and is predicted to develop at a significant CAGR over the study period. This is due to increased new products produced and approved, an expansion of the orthodontic headgear market, and enhanced healthcare infrastructure. Consumer demand for metal-free restorations is driving this sector. A growing population, an increase in the popularity of dental cosmetic operations, increased legislative use of oral social insurance across North America, and high reimbursement policies compared to other regions are driving the market in this region.

Additionally, adult patients seeking orthodontic treatment in North America have increased significantly. Improved aesthetics and the availability of discrete treatment alternatives, including transparent aligners and personalized headgear for adults, drive this trend. According to the American Association of Orthodontists, adult patients accounted for around 27% of all orthodontic patients in the United States in 2019. This data shows that the population for orthodontic treatment is growing. The projected timeframe for the North America orthodontic headgear market is several years, with sustained expansion expected. The altering treatment landscape, raising awareness, and needing customized orthodontic treatments will likely contribute to market growth.

Asia-Pacific is anticipated to exhibit an impressive healthy CAGR over the forecast period, owing to the region's increasing dental tourism, greater orthodontic treatment awareness-raising activities, and rising malocclusion and tooth decay rates. This region includes China, India, Japan, South Korea, and Australia. The growth is the result of increased government spending on the healthcare business.

Furthermore, China's orthodontic headgear market had the biggest market share, while India's was the region's fastest expanding. As technology advances, digital dentistry, and teleorthodontics are anticipated to play an important part in orthodontic treatment delivery, providing patients and orthodontists with convenient options. Customized orthodontic headgear, suited to patients' specific needs and preferences, is predicted to gain popularity in the Asia-Pacific area.

European orthodontic headgear market is predicted to develop at the quickest CAGR during the forecast period because of the region's increased emphasis on orthodontic or dental enterprises. Another important reason for the country's market domination is medical technology and orthodontic headgear progress. Germany's exceptional dental healthcare system has been rated the best in Europe because of its highly qualified dental professionals and adequate insurance policies. Dentistry in Germany is either semi-private or private, depending on the patient's health insurance coverage. Several conferences and awareness initiatives are also being held nationwide, which will likely aid market expansion. Furthermore, the U.K. orthodontic headgear market held the biggest market share, while the German orthodontic headgear market was the region's fastest expanding.

The Latin America Middle East and Africa (LAMEA) orthodontic headgear market is diversified, with different nations seeing distinct growth rates. While some nations are experiencing tremendous growth in orthodontic care and headgear demand, others may experience slower improvement due to economic and healthcare infrastructure issues.

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Segmental Analysis

The global orthodontic headgear market is segmented based on product type, end-user, and region.

Product type is further segmented into Cervical pull, high-pull headgear, and reverse-pull facemask.

Cervical pull headgears influenced the market growth. Cervical pull headgear is intended to apply regulated external force to the upper molars while attached to a cervical or neck strap. This style of headgear is widely used to address overjet (upper tooth protrusion). Cervical pull headgear is used when the upper teeth protrude forward and aim to guide the upper molars backward. For Class II malocclusions, cervical pull headgear is required for therapeutic purposes.

Furthermore, a surge in orthodontic headgear product launches and product approval is expected to drive market growth. Dental health is becoming increasingly important, and as a result, more dental procedures are being performed. The market is also predicted to grow due to increased demand for painless surgical procedures and developments in orthodontic technology.

The upper jaw is connected to the high-pull headgear, which exerts an upward and backward strain. This form of headgear is mostly used to address overbites by making the upper jaw less prominent.

The segment can be further bifurcated by end-users into Hospitals and dental clinics.

Hospitals hold the major market share. Hospitals are major users of orthodontic headgear, especially when patients require extensive orthodontic treatment. Hospitals offer full orthodontic care, including evaluation, diagnosis, and treatment planning for various orthodontic disorders that may necessitate the use of headgear. Increased consumer awareness of the many malocclusion treatment options and an increase in the number of orthodontic headgear product launches and product approvals all contribute to the market's growth.

End consumers of orthodontic headgear include dental clinics, particularly orthodontic specialist clinics. These clinics are committed to delivering orthodontic treatments to patients of all ages, including headgear fitting, adjustment, and monitoring.

Market Size By Product Type

Market Size By Product Type
  • Cervical Pull
  • High-Pull Headgear
  • Reverse-Pull (Facemask)

  • List of key players in Orthodontic Headgear Market

    1. 3M
    2. Ortho Kinetics Corp.
    3. DB Orthodontics
    4. Westlake Hills Dental Arts
    5. Smile Direct Club
    6. Ora Metrix Inc.
    7. Western Dental and Orthodontics
    8. Heilongjiang Label Technology Co. Ltd.

    Orthodontic Headgear Market Share of Key Players

    Orthodontic Headgear Market Share of Key Players

    Recent Developments

    • April 2023- 3M Health Information Systems worked with Amazon Web Services to drive AI innovation in clinical documentation.
    • September 2023- SmileDirectClub intended to carry out a comprehensive recapitalization to strengthen the company and position it for long-term growth.

    Orthodontic Headgear Market Segmentations

    By Product Type (2019-2031)

    • Cervical Pull
    • High-Pull Headgear
    • Reverse-Pull (Facemask)

    By End-Users (2019-2031)

    • Hospitals
    • Dental Clinics
    • Others

    Frequently Asked Questions (FAQs)

    How big is the orthodontic headgear market?
    The global orthodontic headgear market size was valued at USD 1308.79 Million in 2022 and is projected to reach USD 2065.44 Million by 2031, registering a CAGR of 5.2% during the forecast period (2023-2031).
    Asia Pacific region has the highest growth rate in the orthodontic headgear market.
    Growing orthodontic treatment demand is the major growth factor of the orthodontic headgear market.
    Hospitals segment is the leading segment for the market during forecast period.
    Key verticals adopting orthodontic headgear include: - 3M, Ortho Kinetics Corp., DB Orthodontics, Westlake Hills Dental Arts, Smile Direct Club, Ora Metrix Inc., Western Dental and Orthodontics, Heilongjiang Label Technology Co. Ltd.


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