Research Methodology – Plastic Packaging Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Plastic Packaging Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Plastic Packaging Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share
- The total number of plastic packaging manufacturers in the market.
- The types of plastic packaging products made by each manufacturer.
- The annual production capacity of each manufacturer.
- The annual sales volume of each manufacturer.
- Estimated number of end-users in the market.
- The annual consumption of plastic packaging products by each end-user segment.
- The price range of plastic packaging products.
- The geographical dispersion of manufacturers and consumers.
- Effect of environmental regulations and policies on plastic packaging industry.
Key Market Indicators
- The value of the global plastic packaging market.
- The compound annual growth rate (CAGR) of the market.
- The volume of the global plastic packaging market.
- Market share of leading players in the industry.
- An average revenue per user (ARPU) in the plastic packaging industry.
- The market size of key regions including North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.
Growth Trends
- The increasing demand for packaged food and beverages.
- The rising trend of ecommerce and online food delivery.
- The development of bio-based and degradable plastics.
- The increasing usage of flexible packaging products.
- The advancement in plastic packaging technology.
- The increasing awareness regarding sustainable packaging solutions.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Plastic Packaging Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Plastic Packaging Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights