Research Methodology – Retail Automation Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Retail Automation Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Retail Automation Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share
- The number of retail outlets using automation technologies
- Geographical coverage or location of these outlets
- Type of retail outlets using automation (e.g. supermarkets, convenience stores, specialty stores etc.)
- The type and extent of automation used in these outlets (e.g. self-checkout, automated inventory, etc.)
- Market penetration of retail automation technologies
- Revenue generated from sales of automation technologies, software, and services
- Investments in retail automation by retailers and technology providers
- Competitive landscape - key players in the market and their individual market shares
Key Market Indicators
- Annual sales data or revenue from retail automation solutions
- Market growth rate
- Projected market size and growth for the upcoming years
- Technological advancements in retail automation
- Number of retail outlets adopting automation technologies
- Trends in customer behavior and preferences towards automated retail experiences
- New solution/technology launches in the market
Growth Trends
- Increasing adoption of contactless and mobile payments in retail
- Growing implementation of AI and machine learning in retail automation
- Rise of automated inventory and supply chain management
- Demand for personalized shopping experiences leading to increased automation
- Increased use of data analytics in retail for improved business decision-making
- Integration of Internet of Things (IoT) in retail for connected and smart shopping experiences
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Retail Automation Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Retail Automation Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights