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Serveware Market

Serveware Market: Information by Product Outlook (Bowl & Platters, Boards & Trays), Application Outlook (Commercial, Household), and Region- Forecast till 2030

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Market Snapshot

market snapshot
Base Year:
Study Period:
3.84 %
Fastest Growing Market:
Largest Market:

The global serveware market size was valued at USD 12.18 billion in 2021 and is projected to reach USD 17.10 billion by 2030, registering a CAGR of 3.84% from 2022 to 2030. Serving utensils are an essential component in elevating the gastronomic experiences of customers all over the world. They have played a vital part in elevating the aesthetic quality of the food that is served to customers in a variety of different environments. For example, putting food on white serveware is a common practice in restaurants and other types of eateries. Their demand for commercial applications has increased over the past several years, which has been a driving force behind the expansion of the market.

The availability of a diverse selection of serveware has allowed for an increase in the variety of options available to customers. This is due to the fact that many of these items are not only used for serving meals, but also as cooking equipment. Ceramic ware and glassware have gained a significant amount of popularity among homes in developing as well as established nations, which has strengthened the market prospects of serveware. Other forms of serveware include.

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Market Dynamics

Market Driving Factors

Impact of social media & cooking shows

The growth of consumer demand, as well as its maintenance and evolution, has been significantly impacted by social media and cooking shows shown on television. The technique of plating and serving is frequently highlighted in culinary competition shows such as "The Great British Bake Off," "Chopped," "Top Chef," "Good Eats," "Hell's Kitchen," "Chef's Table," "Master Chef," "Iron Chef," and "The Kitchen." Serving platters, bowls, boards, trays, compotes, and tiered stands all play an active role in attaining this goal of arranging the food in a precise fashion to add value to the eating experience. Food bloggers and people who have a lot of influence on social media platforms like Pinterest and Instagram place a lot of importance on presenting food in an attractive and aesthetically pleasing way so that it appears to be beautiful and delicious. This pattern will continue to be the primary driver of market expansion.

Key Market Opportunities

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There are a lot of hotels and restaurants out there, and a lot of them employ serveware that draws customers. Sometimes, the appearance of the meal can disguise the unpleasant flavor of the cuisine. These days, white dishware is used to serve meals in order to highlight the various colors of the food. As a result, important players are putting a lot of thought into selecting serveware that customers will find appealing and attractive. This element is opening up prospects for the expansion of the market.

Segmentation Analysis

In 2018, bowls and platters accounted for more than 30% of the global market sales, since they are the most frequent serveware in households around the world, regardless of cuisine. These are available in a variety of materials, which are selected based on the dish being served. Chafing dishes are anticipated to be the segment with the highest CAGR between 2019 and 2025, at 4.6%. There are numerous types of chafers on the market, including chafer girdles, coffee chafer urns, drop-in chafers, and marmite chafers. These can be powered by electricity, wicks, gels, LPG, and other fuel sources. The segment has been propelled by their growing utilisation of residential applications to hold modest gatherings. Chafing dishes intended for domestic use are smaller in size, less difficult to clean and maintain, and need less energy.

In 2018, the commercial category represented more than 60% of the worldwide serveware market. Initially, serveware was utilized predominantly in hotels, restaurants, events and gatherings, railway pantry coaches, airlines, and other public dining establishments. The objective of the same was to feed a large group of people and to present the food in an enticing manner. Chafing dishes are typically used at these types of gatherings to keep the food warm. In addition, boards and trays are becoming increasingly handy for presenting appetizers to large groups. During the projection period, the commercial application segment will continue to dominate the market.

From 2022 to 2030, the fastest-growing market category is anticipated to be households, with a CAGR of 3.9%. The increasing availability of pricey china, ceramics, and glassware has served to satisfy increased product demand. These are also ideal presents for weddings, anniversaries, promotions, and other similar events. Several families also collect and pass down costly and limited-edition serveware from one generation to the next.

In 2018, metal-based goods commanded the biggest market share. The durability of metal-based cookware, including those constructed from steel, iron, aluminum, brass, bronze, silver, and copper, accounts for the segment's supremacy. Depending on their preferences and demands, consumers have access to a vast selection. Copperware, for instance, is reflective and a great heat conductor. In these vessels, food is uniformly cooked, and serving it in them adds an attractive touch. Aluminum is a great heat conductor despite its low weight. However, it is notoriously reactive with acidic foods, like vinegar, tomatoes, and citrus fruits. The appearance and flavor of the meal may be altered by cooking in aluminum-based serveware.

Plastic tableware is anticipated to have the greatest CAGR of 4.4% between 2019 and 2025. These varieties are appropriate for both baking and serving and hence are in high demand among consumers. In addition, plastics may be molded into a variety of appealing forms and sizes and are available in vibrant hues, which increases their consumer appeal. Plastic serveware produced from high-density polyethylene, low-density polyethylene, and polypropylene is considered acceptable for use with food and poses a formidable challenge to glass and ceramic ware. Furthermore, they are less expensive and more durable in nature.

Regional Analysis

The market is split by region into North America, Europe, Asia-Pacific, and LAMEA.

Serveware Market Regional Analysis

Regional Growth Insights Request Sample Pages

In 2018, more than 30.0% of the worldwide income came from the European market for serveware, making it the most lucrative regional market. Amara Living Ltd., Bernardaud, Christofle, Crate and Barrel, Dansk, Legle Legrand Lebouc, Mario Luca Giusti, and Porzellanmanufaktur Fürstenberg GmbH are some of the largest and oldest ceramic ware and stoneware manufacturers located in this region. Other notable companies include Crate and Barrel and Legle Legrand Lebouc. They have built a strong reputation thanks to the handcrafted nature of their serveware. Tableware produced by these players is characterized by a signature element that reflects the manufacturer's interest in art, culture, and history.

With a compound annual growth rate (CAGR) of 4.2% between 2022 and 2030, the Asia-Pacific region is projected to be the market for serveware items that expands at the quickest rate. Ceramic-based serveware has been in use for quite some time in nations such as Japan and China; a gradual adoption of these items has been witnessed in families in emerging countries such as India and Bangladesh.

List of Key Players

  • Le Creuset
  • Borosil Glass Works Ltd.
  • Churchill China plc
  • Fiskars Group
  • La Opala RG Limited
  • All-Clad Metalcrafters, LLC

Recent Developments

Hawkins Futura is offering cook-n-serve bowls that are appropriate for cooking and serving.

Global Serveware Market: Segmentation

Product Outlook

  • Bowl & Platters
  • Boards & Trays
  • Chafing Dish
  • Jugs & Beverage Pots
  • Condiments & Sauceboats
  • Compotes & Tiered Stands
  • Others

Raw Material Outlook

  • Metal
  • Plastic
  • Glass
  • Ceramic
  • Wood & Others

Application Outlook

  • Commercial
  • Household

Regional Outlook

  • North America
    • The U.S.
  • Europe
    • Germany
    • The U.K.
  • Asia Pacific
    • China
    • India
  • Central & South America
    • Brazil
  • Middle East & Africa (MEA)
    • South Africa
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