Research Methodology – Truck-as-a-Service (TaaS) Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Truck-as-a-Service (TaaS) Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Truck-as-a-Service (TaaS) Market is developed by integrating key market indicators and macroeconomic variables. These include:
1 Factors considered while calculating market size and share
- Number of service providers in the TaaS market
- Volume of trucks operating under the TaaS model
- Geographical reach of the TaaS services
- Growth rate of companies in the TaaS market
- Gross vehicle weight capacity range offered by TaaS providers
- Total revenue derived from TaaS services
- Market penetration of TaaS in trucking and logistics sector
- Market attractiveness in different regions
- End-users or industries utilizing TaaS
2 Key Market Indicators
- Policy and regulatory landscape for TaaS operations
- Increasing use of smartphones and Advanced Technologies
- Changes in consumer behavior towards shared mobility
- Entry of new startups in the TaaS market
- Investments in TaaS by major logistics and tech companies
- Degree of competition among major TaaS players
- Technological advancements in fleet management systems
- Infrastructure for electric and autonomous trucks
3 Growth Trends
- Increasing adoption of TaaS by SMEs
- Growth in E-commerce boosting TaaS demand
- Trend towards sustainable and green transportation
- Integration of Telematics Technology in TaaS
- Shift towards electric and autonomous trucks in TaaS
- Emerging trend of subscription or pay-per-use models
- Increasing partnerships between TaaS providers and logistics companies
- Growth opportunities in developing regions
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Truck-as-a-Service (TaaS) Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Truck-as-a-Service (TaaS) Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights