Research Methodology – Veterinary Telehealth Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Veterinary Telehealth Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Veterinary Telehealth Market is developed by integrating key market indicators and macroeconomic variables. These include:
1 Factors considered while calculating market size and share
- The total number of existing and potential customers for veterinary telehealth services globally and regionally.
- The average spending on veterinary telehealth services per customer.
- The rate of adoption of telehealth technologies by veterinary clinics and hospitals.
- Existing market penetration of veterinary telehealth services and potential for growth.
- The size and market share of dominant and emerging players in the industry.
- Government policies and regulations related to telehealth services.
2 Key Market Indicators
- Revenue and growth rates of major players in the veterinary telehealth market.
- Market consolidation and fragmentation trends.
- Global and regional market size and share of the veterinary telehealth industry.
- Number of startups entering the market, and their rate of success and failure.
- Trends and forecasts in the pet care industry.
- Tech adoption rates within the veterinary industry.
- Socio-economic factors such as disposable income and pet ownership rates.
3 Growth Trends
- Increased awareness about animal healthcare leading to higher demand for telehealth services.
- Growth of digital literacy and technology adoption among veterinary professionals.
- Expansion of telehealth solutions due to pandemic-induced norms.
- Increasing pet population and the consequent demand for veterinary care.
- Increased convenience and 24/7 availability fostering the growth of the online veterinary market.
- Proliferation of smart devices in veterinary care boosting the market for veterinary telehealth.
- Rise in strategic partnerships and collaborations between tech companies and veterinary institutions to expand services.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Veterinary Telehealth Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Veterinary Telehealth Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights