Botulinum Toxin Non-Surgical Aesthetic Procedures to Escalate the Market Growth

Introduction

The global medical aesthetics market size was valued at USD 73.42 billion in 2023. It is projected to reach from USD 80.39 billion in 2024 to USD 166.16 billion by 2032, growing at a CAGR of 9.5% during the forecast period (2024–2032). Medical Aesthetics is a field of medicine that focuses on procedures and techniques that improve the skin's appearance, texture, and contours. Scars, moles, liver spots, extra fat, wrinkles, skin looseness, undesired hair, cellulite, poker, and skin discoloration are all treated by this branch. Standard inclusions include dermatology, oral and maxillofacial surgery, reconstructive surgery, and plastic surgery.

Market Dynamics

Market Drivers

• Innovation In Technology and a Growing Number of Expert Surgeons

Due to changes in modern lifestyle, obesity among people is gradually increasing and affects the elderly population. Geriatric obesity has been noted in affluent countries. Hence the demand for the aesthetic market has increased over the period. The market is growing because of the growing number of qualified surgeons and new technology.

• The Increased Demand for Aging-Related Aesthetic Treatments

Due to technology advancements and significant investments in research and development, plastic surgeries, breast implants, botulinum toxin injection therapy, and other anti-aging treatments and products have been created. Strict rules and regulations have prompted manufacturers to develop safer and more effective anti-aging treatments that directly impact consumers, increasing the market's growth potential.

Market Restraints

• Medical Aesthetic Treatments have Clinical Risks and Consequences

As a consequence of an increase in the number of doctors and surgeons delivering safe and effective medical aesthetic treatments and the creation of technologically upgraded goods, the market for aesthetic treatments has increased substantially. Medical aesthetic procedures might also have a variety of negative consequences. Aesthetic treatment patients may experience some risks and side effects after or during the surgery.

Market Opportunities

• Increase in Demand in Emerging Nations

Medical aesthetics companies can benefit significantly from emerging markets like China, Brazil, Mexico, and India. Rising disposable incomes, increased medical tourism, and more knowledge of aesthetic specialties are driving higher demand for medical aesthetic devices in these countries. The presence of many doctors in these emerging nations also helps the medical aesthetics market to thrive.

Segmental Insights

• Thread Lift Products, Physician-dispensed Eyelash Products, and Nail Treatment Laser Devices are the product segments of the global medical aesthetics market.
• End-User Segmentation: Clinics, Hospitals, Medical Spas, Beauty Centers, and Home Care are the different types of end-users in the global medical aesthetics market.
• Asia Pacific, North America, Europe, the Middle East, Latin America, and Africa are segmented into the Global Medical Aesthetics Market.

Regional Insights

North America, Europe, Asia Pacific, the Middle East, Africa, and Latin America are the regions in which the worldwide medical aesthetics market is divided.

North America leads the worldwide medical aesthetics market because of its huge elderly population and abundance of medical aesthetic procedure centers. Rising per capita income and highly established cosmetic hospitals are two more aspects projected to promote market expansion.

The Asia Pacific medical aesthetic market is expected to grow rapidly between 2022 and 2030.The enormous demographic pool and arrival of significant companies in the Asia Pacific market are credited with the market's growth. Because of the burgeoning medical tourism in the Asia Pacific, the medical aesthetics market in Thailand, Japan, and China is quickly expanding.

Competitive Players

1. The Cosmetic Clinic
2. Therapie Clinic /Valterous Limited.
3. SKINovative
4. Shea Aesthetic Clinic
5. Rejuv Medical
6. BSL Clinic
7. Cutis Medical Laser Clinics
8. Grand Plastic Surgery
9. Advanced Aesthetics
10. Merz North America, Inc.
11. BERKSHIRE AESTHETICS LTD.
12. Medical Aesthetic Group
13. Kayla Medical & Aesthetic Centre L.L.C
14. BIOLITE Aesthetic Clinic
15. GenoMed Polyclinic

 

Recent Developments

Recent Developments

• September 2024- Allergan Aesthetics, an AbbVie company, announced that BOTOX Cosmetic (onabotulinumtoxinA) is available for the treatment of masseter muscle prominence (MMP) in China. The masseter is one of the muscles in the lower face involved in chewing, and the prominence of the masseter muscle can result in a wide and square lower face shape.
• July 2024- Crescita Therapeutics Inc., a growth-oriented, innovation-driven Canadian commercial dermatology company, announced it had signed an exclusive distribution agreement with NanoPass Technologies Ltd., a pioneer in the development and commercialization of an advanced intradermal delivery device, to launch and distribute MicronJetTM600 in the Canadian medical aesthetics market.

Analyst Opinion

As per our analyst, the global medical aesthetics market is poised for significant growth, driven by rising awareness of aesthetic procedures, increased demand for personalized treatments, growth in minimally invasive techniques, technological advancements, and a focus on safety and ethical standards.

Key opportunities include the expanding popularity of non-invasive treatments, the rise of telemedicine for consultations, and the growing acceptance of aesthetic procedures among younger demographics. Moreover, there is potential for innovation in product development and enhanced treatment options.

While challenges such as high costs, temporary results, and associated risks may hinder expansion, the market is expected to grow steadily by capitalizing on these emerging opportunities.

Segmentation

1. By Procedures
   1. Invasive Procedures
      1. Breast augmentation
      2. Liposuction
      3. Nose Reshaping
      4. Eyelid Surgery
      5. Tummy Tuck
      6. Others
   2. Non-invasive Procedures
      1. Botox Injections
      2. Soft Tissue Fillers
      3. Chemical Peel
      4. Laser Hair Removal
      5. Microdermabrasion
      6. Others
2. By Age Group
   1. 18-34 years
   2. 35-50 years
   3. 51-64 years
   4. 65 years and above
3. By Gender
   1. Male
   2. Female
4. By End-User
   1. Aesthetic Clinics
   2. Cosmetology Clinics
   3. Dermatology Clinics
   4. Hospitals, Clinics, and Medical Spas
   5. Others