Global Ginger Beer Market Grows Steadily at a CAGR of 8.25%

Introduction

The beverage ginger beer is cloudy, naturally sweetened, and carbonated. It can be alcoholic as well as non-alcoholic. Ginger spice, yeast, ginger root/syrup, and sugar are fermented naturally to produce this substance. In the processing of inorganic ginger beer, chemical preservatives or artificial additives are added. Organic ginger beer is made by fermenting organic sweeteners, additives, and ginger roots. Ginger root is a mineral-rich natural oil containing magnesium, potassium, copper, and vitamin B6. Gingerol is responsible for the health benefits associated with ginger beer. Ginger beer offers numerous health benefits, including relief from nausea, improved digestion, a decreased risk of cancer, a slowed aging process, and antibacterial and anti-inflammatory properties.

 

Market Dynamics

Growing Health-Conscious Consumers and Wide Range of Flavour’s in Ginger Beer Drives the Global Market

Due to various dietary restrictions, the demand for low-alcohol, gluten-free beverages, especially among health-conscious consumers, will likely stimulate ginger beer market growth in the coming years. The demand for ginger beer beverages is growing, and critical industry competitors are innovating. In recent years, the market for ginger beer has also been driven by increased awareness of ginger ale's health benefits, such as its ability to stimulate the metabolism and prevent motion sickness. Consequently, the demand for ginger beer as a low-calorie beverage is rising with consumers' increasing preference for a healthy lifestyle.

The market growth will be aided by the growing availability of numerous flavoured beers manufactured by numerous brands. Numerous market participants offer a wide variety of flavours. The players' initiative is to provide clients with various flavouring options to increase company revenue by providing clients with more variety.

Regional Analysis of the Global Ginger Beer Market:

North America holds the largest revenue share. Demand for the product is anticipated to be driven by consumers' rising awareness of health and wellness in the area. During the forecast period, Asia Pacific is anticipated to have the highest CAGR. The demand for low-alcohol products is being stimulated by shifting consumer lifestyles and the uptake of recreational beverages by consumers in developing nations, which is anticipated to drive the market.

 

Key Highlights

·       The global ginger beer market was valued at USD 4.28 billion in 2021. It is projected to reach USD 8.74 billion by 2030, growing at a CAGR of 8.25% during the forecast period (2022–2030).

·       Based on type, the market is categorized into alcoholic and non-alcoholic. The non-alcoholic segment held the most extensive revenue share and is expected to maintain its lead during the forecast period.

·       Based on flavour, the market is divided into original and flavoured. The flavoured segment with the highest revenue share is anticipated to maintain its dominance during the forecast period.

·       Based on the distribution channel, the market is divided into on-trade and off-trade. On-trade dominates the market and will generate the most significant revenue share during the forecast period.

·       North America is the most prevalent region in the global ginger beer market.

 

Competitive Players

1. Crabbies Alcoholic Ginger Beer
2. BUNDABERG BREWED DRINKS
3. Fever-Tree
4. Fentimans 
5. RACHELS GINGER BEER
6. Gunsberg
7. Natrona Bottling Company
8. Goslings Rum
9. Old Jamaica Ginger Beer
10. Q MIXERS

Recent Developments

• July 2024 - Barritt's Beverages International Ltd, a family-owned business from Bermuda, is celebrating 150 years of its famous ginger beer. To mark this milestone, they have introduced a new line of mixers and updated their brand to reflect the colorful houses of Bermuda.
• March 2024 - Jack Daniel introduced a ready-to-drink ginger ale. The Jack & Ginger Ale canned cocktail is a recent addition to the extensive range of beverages offered by the prominent Tennessee distillery. Jack & Ginger Ale, the newest addition to Jack Daniel's range of ready-to-drink drinks, was released in the United States on March 14th. This beverage has an alcohol by volume (ABV) of 7%.

Segmentation

1. By Type
   1. Alcoholic
   2. Non-alcoholic
2. By Flavour
   1. Original
   2. Flavoured
3. By Distribution Channel
   1. On-Trade
   2. Off-Trade