Global Self-adhesive Labels Market Size Grows Steadily at a CAGR of 5.18%

Introduction

Self-adhesive labels are referred to as "pressure-sensitive labels" because adhering to a surface requires the application of pressure. As a result of their adhesion, UV resistance, solvent resistance, shear resistance, and minimum temperature properties, they are employed in various applications. The labels enhance the visual qualities of food and beverage packaging and additional packaging products. The three self-adhesive label layers comprise the discharge liner, adhesive layer, and face material.

Market Dynamics

Rapidly Growing E-Commerce Industry Drives the Global Market

Electronic commerce (e-commerce) is customers' prevailing approach to procuring things. Individuals can shop for their favorite items from the convenience of their own homes with a single click. The increasing number of products sold due to e-commerce has increased the pressure on the adhesives industry to meet the surging demand for high-quality adhesives in packaging and labeling.

In 2021, online sales in the United States grew by 14.2% compared to the previous year. In 2021, consumers will spend USD 870.7 billion more than in 2020, which was USD 762.6 billion. The world's largest e-commerce companies include Amazon, Jingdong, Alibaba Group, Suning.com, Wayfair, Otto Group, and Rakuten Inc. Gross merchandise value, the total value of goods sold by Amazon and its third-party sellers in the United States, increased by 18.8% in 2021 to reach USD 378.9 billion, up from USD 311.0 billion in 2020. The factors above drive the market.

Technological Advancements Creates Tremendous Opportunities

Technological advances have resulted in the development of equipment that can be incorporated into the printing process during the production of self-adhesive. The self-adhesive labeling sector has witnessed the implementation of novel technologies as a result of extensive research and development efforts. New printing technologies, such as digital and laser printing, and the equipment and machinery used to manufacture self-adhesive labels have also emerged in this market.

Additionally, using biodegradable packaging materials is one of the leading market trends. Linerless labels reduce landfill waste, so government agencies have recently favored them. An industry pioneer, Avery Dennison (US), has developed solvent-free and environmentally friendly labels widely used for beer, consumer goods, medical goods, battery labels, and transportation. In such situations, pressure-sensitive labels are more durable, grease- and water-resistant, and provide superior insulation, and they will find innovative applications in various industries. Such technological advances are anticipated to create opportunities for market expansion.

Regional Analysis

Asia-Pacific is the most significant global self-adhesive label market shareholder and is anticipated to exhibit a CAGR of 6.13% during the forecast period. Self-adhesive label consumption is increasing in countries such as China, India, Japan, and South Korea, where the packaging, electronics, and personal care industries are expanding. In 2022, China's total personal care and cosmetics exports reached USD 5.63 billion, up from USD 4.85 billion in 2021. Compared to 2021, there was an increase of 16.08%, which is anticipated to continue.

In addition, self-adhesive labels are commonly applied to the packaging of imported and exported pharmaceuticals and medical equipment. According to the Indian government, the pharmaceutical market in India will reach 130 billion USD by 2030. India's packaging industry, the fifth largest in the world, is expanding rapidly due to economic growth, demographic dividends, and expanding e-commerce. For instance, in January 2022, Flipkart announced it was expanding its grocery services to 1,800 Indian cities. These factors are likely to increase market demand during the forecast period.

North America is estimated to exhibit a CAGR of 5.35% over the forecast period. The presence of major nations like the United States and Canada drives the expansion of the North American market. The growing penetration of e-commerce in the United States indicates that the e-commerce market still represents a portion of the retail industry. The expansion of e-commerce will fuel the growth of the courier express parcel segment of the logistics industry. This will likely stimulate the growth of the logistics and transportation application segment, thereby boosting the market for self-adhesive labels over the forecast period. Moreover, Canadian pharmaceutical sales account for 2% of the global market, making Canada the tenth largest. The self-adhesive label market is anticipated to experience a rise in demand over the forecast period due to the advances in the pharmaceutical industry in the country.

Key Highlights

• The global self-adhesive labels market size was valued at USD 45.60 billion in 2022. It is estimated to reach USD 71.83 billion by 2031, growing at a CAGR of 5.18% during the forecast period (2023–2031).
• Based on adhesive type, the global self-adhesive label market is divided into hot melt, emulsion acrylic, and solvent. The emulsion acrylic segment owns the highest market share and is estimated to grow at a CAGR of 6.09% during the forecast period.
• Based on face material, the global market for self-adhesive labels is bifurcated into paper and plastic. The paper segment dominates the global market and is expected to exhibit a CAGR of 5.31% over the forecast period.
• Based on application, the global market for self-adhesive labels is segmented into food and beverage, pharmaceutical, logistics and transport, personal care, consumer durables, and other applications. The food and beverage segment is the biggest revenue contributor to the market and is predicted to exhibit a CAGR of 5.22% throughout the forecast period.
• Asia-Pacific is the most significant global self-adhesive label market shareholder and is anticipated to exhibit a CAGR of 6.13% during the forecast period.

Competitive Players

Competitive Players

The key global self-adhesive labels market players are 3M, Avery Dennison Corporation, LINTEC Corporation, CPC Haferkamp GmbH & Co. KG, H.B. Fuller Company, Fuji Seal International Inc., LECTA, Thaikk Co. Ltd, Symbio Inc., UPM, Mondi, Asteria Group, and others.

Recent Developments

Market News

• In August 2023, the German self-adhesive technology expert HERMA introduced 71N, a new, versatile self-adhesive material for its labels.
• In May 2023, Duraco Specialty Materials, a leading producer of specialty materials including pressure-sensitive tapes and labels, release liners, and coated films, announced its acquisition of Strata-Tac, Inc. ("Strata-Tac"), a leading manufacturer of custom-engineered pressure-sensitive self-adhesive products and top-coated films.

Segmentation

Global Self-Adhesive Labels Market: Segmentation

By Adhesive Type

• Hot-melt
• Emulsion Acrylic
• Solvent

By Face Material

• Paper
• Plastic

By Applications

• Food and Beverage
• Pharmaceutical
• Logistics and Transport
• Personal Care
• Consumer Durables
• Other Applications

By Regions

• North America
• Europe
• Asia-Pacific
• South America
• The Middle East and Africa