Camping Equipment Market

Market Overview

The global camping equipment market was valued at USD 22.18 billion in 2022, and it is estimated to reach an expected value of USD 43.25 billion by 2031, at a CAGR of 7.7% during the forecast period (2022-2031). In an effort to attract new campers, a number of camping organisations and service providers are offering camping programmes geared toward different age groups. For older generations, these programmes frequently emphasise the camping experience, while for younger generations, they emphasise adventure activities.

In addition, as environmental preservation consciousness increases, so does the desire for eco-friendly camping gear. Therefore, vendors are providing environmentally friendly equipment to differentiate and increase their product lines. This camping equipment innovation will improve camping equipment sales during the projection period.

Market Dynamics

Number of Clubs and Associations Supporting Camping to Drive the Global Camping Equipment Market

Increasing numbers of camping-supporting clubs and organisations are driving an increase in the frequency of camping among youth and adults. The increase in the number of participants serves the studied market extensively. The increasing number of camping clubs and associations that engage with millennials who demonstrate a passion for recreational activities is one of the major market drivers. These clubs recruit members to form camping groups, and subsequent trip planning increases consumer demand for camping gear.

Several organisations have also made efforts to engage children in camping for the development of their entire personalities. Recent opinion research conducted by the American Camp Association (ACA) revealed that parents view fun and safety as the two most important aspects of the camp experience. The camping clubs and associations also provide candidates with a variety of recreational and sustainable living programmes that facilitate a deeper connection with nature. Family Campers, for instance, offers numerous programs, such as Conservation, Wildlife, Campers Actively Moving Program (CAMP), and Disaster Awareness and Safety Training. There are annual Family Campers & RVers International Campventions, regional campouts, state/province campouts, and numerous other family campouts.

Growing Tourism and Leisure Travelling to Provide Opportunities for the Global Camping Equipment Market

There has been a noticeable increase in the number of travellers and tourists embarking on trips for leisure and recreation, with a sizeable proportion of these individuals aiming to reach camping destinations. 56% of international inbound travellers in 2018 travelled for leisure or to participate in recreational activities, according to UNWTO statistics. Social activism and the desire to explore the earth and nature are observed across all age groups in the developed societies of the majority of nations, which generates demand for camping equipment over the forecast period.

In addition, camping frequently introduces new experiences, such as an activity one has always intended to try but never has. Consequently, the increase in international travel and leisure travel can have a positive effect on the camping equipment market.

Regional Analysis

By region, the global camping equipment market is segmented into North America, Europe, South America, Asia-Pacific, Middle East & Africa.

North America accounted for the largest market share and is estimated to grow at a CAGR of 6.5% during the forecast period. According to Kampgrounds of America (KOA), over six million Americans have adopted camping as a way of life, and the trend shows no signs of abating. Since 2014, the proportion of campers who camp more than three times annually has increased by 64%. Consequently, the increased number of consumers expressing an interest in camping has contributed to the growth of spending on camping equipment. For instance, according to 2016 KOA data, 47% of campers spent between US$51 and US$200 on camping equipment.

 Europe is the second largest region. it is estimated to reach an expected value of USD 11 billion by 2031, at a CAGR of 6.9%. Due to a strong preference for outdoor recreational activities and the presence of a large number of campsites, Germany is the largest market for camping equipment in the European region. The increasing number of mini-camps in Germany is anticipated to increase camping equipment demand in the country. In addition, the growing trend of mini-camps connected to farms that offer a variety of camping experiences is attracting a greater number of customers by capitalising on specialised criteria such as rural expertise. This is anticipated to increase demand in Germany for camping tents, furniture, cookware, and other equipment. In addition, increasing sustainable tourism efforts are anticipated to have a positive impact on the camping equipment market's growth over the forecast period. In addition, some German campgrounds have an additional eco-friendly seal, with the majority located in Mecklenburg-West Pomerania, Bavaria, and Baden-Württemberg. These campgrounds prioritise water conservation, energy efficiency, the preservation of the natural environment, and waste management. This is increasing the demand in the country for eco-friendly camping equipment.

Asia-Pacific is the third largest region. According to Japan Times, the camping industry in Japan has grown steadily over the past seven years, and nearly 9 million people have pitched tents throughout the archipelago in the past year. The majority of camping equipment has been purchased online, and consumers in their 30s and 40s appear to be primarily responsible for the increase in sales. Luxury camping is becoming a new trend across the nation. Glamping is an option for those who want to experience the beauty of nature without the hardships. In 2017, the demand for autumn/winter camps increased, as did the demand for bonfires and winter sleeping bags. The realisation of solo camps has increased the demand for small to medium-sized tents for three people, contributing to the steady growth.

Segmental Analysis

By product type, the global camping equipment market is segmented into  camping furniture, camping backpacks, tents, cooking systems and cookware and camping gear and accessories. The camping furniture segment accounted for the largest market share and is estimated to grow at a CAGR of 5.4% during the forecast period.

By distribution channel, the global camping equipment market is segmented into online retail channel and offline retail channel. The offline retail channel segment accounted for the largest market share and is estimated to grow at a CAGR of 10.3% during the forecast period.

Recent Developments

September 2022 - Newell Brands (NASDAQ: NWL) today announced the public offering of $500 million aggregate principal amount of 6.375% notes due 2027 (the “2027 Notes”) and $500 million aggregate principal amount of 6.625% notes due 2029 (the “2029 Notes” and, together with the 2027 Notes, the “Notes”). The offering of the Notes is expected to close on September 14, 2022, subject to customary closing conditions.

August 2022 - Newell Brands Inc. (NASDAQ: NWL) announced today that Chief Executive Officer, Ravi Saligram, and President and Chief Financial Officer, Chris Peterson, will participate in a fireside chat at the Barclays Global Consumer Staples Conference at 4:30 P.M. ET on Tuesday, September 6, 2022.

August 2022 - Newell Brands announced today the launch of a new brand, Friday Collective™. The bold lifestyle brand is launching with a range of scented candles that channel optimism and joy with vibrant colors and unexpected fragrance combinations, to perfectly set a vibe, get a boost, or simply reset your mood.

April 2022 - Today, Newell Brands Inc. (NASDAQ: NWL) announced the launch of the Newell Creative Kitchen, the company's first multi-purpose, brick-and-mortar kitchen space located in Hoboken, New Jersey. The versatile space caters to virtual and in-person events and serves as a hub for content creation and kitchen inspiration, connecting people with the latest food and kitchen trends.  Newell Creative Kitchen provides an avenue to showcase the latest innovations from Newell Brands' family of leading home and kitchen brands including Rubbermaid, Ball, Calphalon, FoodSaver, Sistema, CrockPot, and Mr. Coffee.