Cosmetic Implant Market

Market Overview

The global cosmetic implant market size was valued at USD 10.8 billion in 2022 and is projected to reach USD 21.6 billion by 2031, registering a CAGR of 7.7% during the forecast period (2023-2031). The cosmetic implant market growth is predicted to expand due to rising patient awareness of aesthetic appearance and the entrance of many government programs focusing on patient awareness campaigns.

Cosmetic implants are medical devices that improve or change an individual's physical appearance for aesthetic or reconstructive purposes. These implants are often used in cosmetic surgery to improve general symmetry, augment specific characteristics, and replace or restore lost tissue. Cosmetic implants come in various shapes and materials, each tailored to treat a specific cosmetic condition.

The emergence of minimally invasive reconstruction surgeries, technological advancements, an increase in congenital facial disorders and tooth deformities, and growing awareness of appearance and appearance are expected to propel the cosmetic implant market share over the forecast period. However, during the projected period, the high cost of these treatments and the poor reimbursement rates are anticipated to limit market expansion.

Market Dynamics

Global Cosmetic Implant Market Drivers

Increasing Aesthetic Awareness

Cosmetic procedures for aesthetic enhancement are gaining popularity and acceptance. As more people seek cosmetic enhancements, the market for cosmetic implants rises. According to the American Society of Plastic Surgeons (ASPS), the demand for minimally invasive cosmetic operations in the United States has steadily increased. Over 26.2 million minimally invasive cosmetic treatments will be performed in 2022, representing a 19% increase over 2019. The growing awareness of aesthetic choices has increased demand for cosmetic operations such as non-surgical and minimally invasive treatments. Patients are becoming more aware of the various possibilities for improving their look, including surgical and non-surgical therapies.

Furthermore, the cosmetic business, including aesthetic clinics and surgeons, actively promotes the latest treatments, before-and-after results, and patient testimonials through various media outlets. Instagram, YouTube, and TikTok are important platforms for sharing information on aesthetic treatments. Surgeons frequently offer educational content and highlight their work, which helps to raise awareness. Celebrities, public figures, and social media influencers publicly discuss and share their cosmetic operations, helping to normalize and de-stigmatize aesthetic modifications. As people seek ways to improve their physical appearance, there has been an increase in the adoption of cosmetic operations, including implants. Patients are more likely to investigate a range of cosmetic choices, contributing to the overall expansion of the cosmetic implant market trend.

Global Cosmetic Implant Market Restraints

High Cost

Cosmetic implant procedures can be costly, including surgeon fees, facility costs, and implant costs. For some, affordability becomes a barrier, limiting the market to those with larger disposable incomes. According to the most recent American Society of Plastic Surgeons statistics, the average cost of cheek implants is USD 3,669, USD 3,137 for chin augmentation, and USD 2,299 for lip augmentation (without injectable fillers).

Similarly, breast augmentation, which involves the use of breast implants, is one of the most widely performed cosmetic surgery treatments. The cost of this surgery includes surgeon fees, facility expenses, anesthetic fees, and the cost of the implants themselves. Plastic experienced and proficient surgeons may charge higher rates for their services to reflect their skills. According to ASPS data, the average cost of breast augmentation surgery in 2020 will be more than USD 3,800. This amount implies a significant financial commitment for those considering elective cosmetic operations. While most cosmetic treatments are not covered by insurance, some reconstructive procedures may be. Extending insurance coverage may reduce financial burdens for some patients.

Global Cosmetic Implant Market Opportunity

Technological Advancement

Progress in implant materials, surgical procedures, and imaging technology. Advances in technology, notably 3D printing, are transforming the field of cosmetic implants. 3D printing enables the development of highly customized implants matched to each patient's unique anatomy. This level of customization improves the visual and functional outcomes of cosmetic implant operations. Governments worldwide have already begun to spend R&D on 3D printing, which has aided in the spread and use of the technology. For example, the government of India plans to acquire 5% of the worldwide market share in 3D printing by adding about USD 2-3 billion to the GDP in the next 2-3 years by February 2022. To make India a 3D-printed design and manufacturing hub, the government intends to develop 50 India-specific innovations for material, machine, process, and software. 

Furthermore, 3D printing technology offers precise and accurate implant production, resulting in better outcomes and lower risks of problems. The efficiency of 3D printing can result in quicker production periods for personalized implants, which reduces patient wait times. Future improvements in 3D printing technology are projected to focus on further upgrading materials, expanding the spectrum of implantable structures, and optimizing the whole production process. Finally, technology improvements, such as 3D printing in cosmetic implants, provide a huge opportunity to improve patient outcomes, improve customization, and drive innovation in the worldwide market.

Regional Analysis

The global cosmetic implant market analysis is conducted in North America, Europe, Asia-Pacific, the Middle East and Africa, and Latin America.

North America Dominates the Global Market

North America is the most significant global cosmetic implant market shareholder and is estimated to grow at a CAGR of 7.8% over the forecast period. This is due to increased demand for cosmetic operations, the growth of awareness campaigns led by skilled dermatology professionals, and the highest degree of reimbursement in the country. According to the Aesthetic Society's annual Aesthetic Plastic Surgery Statistics, published in April 2022, surgical operations climbed by 54% in the United States, while non-surgical procedures increased by 44%. In 2021, the average cosmetic surgeon performed 320 surgical procedures, with surgical treatments costing 6% more and non-surgical procedures costing 1% more. Furthermore, it claimed that women would undergo 365,000 breast augmentations in 2021, accounting for about 94% of all procedures. As a result, the growing number of operations performed in the region is a crucial factor driving the growth of the cosmetic implants market during the forecast year.

Moreover, the region's leading market players are assisting in market expansion. For example, Mentor Worldwide LLC, a Johnson & Johnson Medical Devices Companies subsidiary, got FDA approval in January 2021 for the MENTOR MemoryGel BOOST Breast Implant for breast augmentation in women over 22 and women of all ages undergoing breast reconstruction. The studied market is predicted to increase rapidly due to product launches and approvals in the region. 

Asia-Pacific is anticipated to exhibit a CAGR of 8.0% over the forecast period. The Asia-Pacific market is primarily driven by the region's vast untapped potential, economic growth, increased patient awareness, and ever-evolving healthcare infrastructure. Furthermore, expanding medical tourism initiatives supported by reduced treatment prices in China and India are expected to drive market expansion during the foreseeable years. As a result, the market is expanding. During the projection period, the Korean market will gain a significant portion of the global cosmetic implants market. With the dentistry sector accelerating, makers of dental implants and prostheses are focusing on expanding their global market footprint throughout the projection period.

Additionally, the rapid development in the concerned subject can be attributed to the development of the Korean market. In recent years, key firms have contributed to their market goals by focusing on end-user demand. Furthermore, increased awareness about aesthetic appearance and looks propels the Korean cosmetic implants Market to its peak throughout the forecast period.

Europe holds a considerable part of the worldwide Cosmetic Implants Market, owing to its key countries' expansions and increased awareness and spending on cosmetic treatments and procedures, according to cosmetic implant market insights. With the dentistry sector accelerating, makers of dental implants and prostheses are focused on leading economies to expand their global market reach. The growing public awareness of cosmetic implants fuels the European cosmetic implants market demand. During the predicted period, the United Kingdom contributes the most to European growth due to rising worldwide cosmetic treatment and knowledge about cosmetic surgery and modern technology. The number of significant manufacturers in the healthcare industry and the expanding demand for cosmetic dental implants are thriving in the cosmetic implants market size in the United Kingdom.

Furthermore, expanding medical tourism, increased patient knowledge, and escalating accidents have driven up the need for cosmetic implants in recent years. During the projected period, the worldwide cosmetic implants market share will expand because of the growing popularity of minimally invasive surgeries. With the high number of treatments conducted in Brazil and Mexico and the growing trend of medical tourism for cosmetic procedures, Latin America is expected to be profitable. According to the International Society of Aesthetic Plastic Surgery, 221,380 breast augmentation procedures were conducted in Brazil in 2017, indicating a promising market for cosmetic implants.

The Middle East and Africa market is expected to rise due to higher healthcare spending and improved health infrastructure. Cosmetic surgery is gradually increasing, particularly in Dubai, Oman, and Saudi Arabia, with more and more males receiving surgery. Dubai has emerged as the Middle East's center stage for plastic surgery and is projected to drive the business in this region.

Segmental Analysis

The global cosmetic implant market is segmented based on application, material, and region.

By Application, the market is further segmented into Dental Implants, Breast Implants, Facial Implants, Buttocks Implants, and Penile Implants.

Dental Implants account for the largest share of the market. Dental implants replace missing teeth. These implants function as artificial tooth roots, providing a strong foundation for dental prostheses like crowns, bridges, or dentures. In 2022, the dental implants sector accounted for 45% of the global market share, accounting for the highest fraction of the market. This could be attributed to the growing therapeutic applications for dental implants and the increasing need for prostheses. The growth in traumatic dental injuries (TDIs) is another key factor affecting the need for dental implants. According to a March 2021 article in the Scientific World Journal, 25% of all school-aged children and teens between the ages of 7 and 19 have a TDI that affects their permanent teeth. 6.1% to 41.6% of people have TDIs during their childhood or adolescence. As a result, there is a strong demand for dental implants. Furthermore, many businesses are always working to offer and develop advanced dental implants, another element driving market growth. 

Breast implants are used for breast augmentation or reconstruction after a mastectomy. They are used to increase the size, shape, or symmetry of the breasts. Breast implants are a common option for people looking for cosmetic modifications or having reconstructive surgery.

The segment can be further bifurcated by material into Polymers, Ceramics, Metal, and Biological Materials.

Polymers led the market growth. Polymer-based materials are high-molecular-weight artificial compounds. Polymers in the context of cosmetic implants can refer to numerous types of plastics or silicone. Polymers are frequently utilized in breast and face implants. Silicone, a polymer, is frequently used because of its flexibility, resilience, and biocompatibility. Due to the increasing need for operations to correct deformities, the polymers sector had 45% of the worldwide market share in 2022, accounting for the biggest market. Due to their high tensile strength, polymeric materials are perfect for cosmetic implants. Furthermore, benefits such as flexibility, rigid support, and biocompatibility are expected to drive market growth. The most often used implants in augmentation surgery are solid silicone implants.

Biological materials are substances produced from living organisms treated to ensure biocompatibility. The biological material market is expected to grow fastest over the forecast period due to its near resemblance to bodily tissues, which allows for easy acceptance and the advantages of biological cosmetic implants over synthetic ones. Furthermore, increased R&D expenditures for developing biocompatible implants are expected to drive market growth in the coming years.

Recent Developments

• December 2023- AbbVie acquired Cerevel Therapeutics in a game-changing deal to strengthen the neuroscience pipeline.
• November 2023- Dentsply Sirona developed new 3D printing resins with Primeprint to manufacture flexible splints.