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Diabetes Supplement Market

Diabetes Supplement Market: Information by Supplements Types (Vitamins, Artificial Sweeteners), Distribution Channel (Hospital Pharmacies, Retail Pharmacies), Dosage Forms—Forecast Till 2030

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Market Overview

The Global Diabetes Supplement Market size was valued at 13.21 billion in 2021 and is expected to reach a valuation of USD 31.42 billion by 2030. The market is expected to grow at a CAGR of 10.3% during the forecast period (2022–2030).

Anti-diabetic supplements are widely used for controlling the blood sugar level. It increases the cell’s ability to utilize excess glucose, boosts energy levels, speeds up the process of rejuvenation, improves the development of muscles, increases insulin production, and prevents abnormal weight loss. Currently, there are a number of anti-diabetic supplements available in the market, including Alpha-Lipoic Acid, Chromium, Cinnamon, Fenugreek, Probiotics, B Vitamins, and Vitamin D supplements. However, the stringent regulations guarding the manufacturing of diabetes supplements is likely to impede the market growth to some extent.

Globally, the prevalence of diabetes is increasing at an alarming rate. This can be attributed to the rising consumption of unhealthy food, sedentary lifestyle, growing obese population, and increasing prevalence of cholesterol, cardiac diseases, and auto-immune diseases. As per the International Diabetes Federation (IDF), in 2019, about 450 million people aged 20–79 were suffering from diabetes, and the number is expected to reach around 700 million by 2045. Also, about 79% of the diabetic population resides in low and middle-income countries. Additionally, the global economic cost of diabetes is expected to reach USD 2.5 trillion by 2030 and the global economic burden of diabetes is expected to increase by 88%. As per the American Diabetes Association, in the U.S., the cost of diabetes was valued at USD 327 billion in 2018.

Market Snapshot

market snapshot
Base Year
: 2021
Study Period
: 2020-2030
: 10.3 %
Fastest Growing Market
: Asia Pacific
Largest Market
: North America
Market Size
: 31.42 billion
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Market Dynamics

Current Market Trends

The global diabetes supplement market is expected to grow at a significant pace in the years to come on account of growing investments in the field by leading market players.

Preference of Local brands over Branded Supplements

The consumers in the diabetes supplement market are inclined towards purchasing supplements from local brands than branded products due to its safety and efficacy issues. For instance, in India, the people are shifting towards the use of sugar-free, gluten-free, zero carb, and probiotics supplements developed by local players, such as Himalaya, Dabur, and Patanjali Ayurveda Limited, among others, which is further boosting the market growth.

Growing Adoption of E-Commerce  

In the last few years, the consumers have been inclining towards the purchase of supplements from a number of online stores as they are convenient and have a wide variety of products to choose from in the comfort of home. In line with this, several market players—including Amway and Herbal Nutrition—are offering their products online and are providing umpteen services, including on-time delivery and free shipping.

Segmental Analysis

Global, diabetes supplement market is segmented into supplements, type of dosage, distribution channel

Tablets to Dominate the Diabetes Supplement Market

By supplements, the diabetes supplement market is segmented into vitamin supplements, herbal supplements, minerals, proteins & amino acids, fibers & specialty carbohydrates, omega fatty acids, artificial sweeteners, and others. The vitamin supplements segment is projected to witness significant growth during the forecast period. It is used as a primary ingredient in diabetic supplements for its ability to strengthen the cellular reuptake of glucose in the blood. The vitamin supplements are gaining huge popularity among the prediabetes and diabetic patients and are consumed in the form of multivitamin tablets, powders, and liquids. The herbal supplements segment is expected to grow at a faster pace on account of the rising prevalence of metabolic disorders and growing concerns regarding the adverse effects of traditional medicines on health. Lastly, the fibers segment is expected to grow at a significant pace as it helps in lowering cholesterol levels, reduce weight and control blood sugar levels.

Based on the type of dosage, the market is segmented into tablets, capsules, powders, soft gels, liquids, and others. The tablet segment is dominating the diabetes supplement market due to its cost-effectiveness and easy packaging. Additionally, it is highly favored as it provides better shelf life and possesses fast-dissolving properties.

By distribution channels, the diabetes supplement market is segmented into hospital pharmacies, retail pharmacies, convenience stores, online pharmacies, and others.  The retail pharmacies are grabbing the highest market share and will continue the same during the forecast period. On the other hand, the online pharmacies segment has been gaining huge demand due to increasing investment by major market players, which is further boosting the market growth.

Regional Analysis

Regionally, the global diabetes supplement market is segmented into North America, Europe, Asia Pacific, South America, and the Middle East and Africa

North America

North America is grabbing one of the largest share in the global diabetes supplement market. This can be attributed to the increasing prevalence of prediabetes and obesity and the rising geriatric population. As per the CDC, in the U.S. alone, around 84.1 million people (33.9% of the population)  aged 18 and older suffered from prediabetes in 2015, and nearly 48.3% of the geriatric population suffered from prediabetes conditions. The U.S. is dominating the diabetes supplement market in North America. As per the Council for Responsible Nutrition (CRN), in the U.S., about 60% of the people consume diabetic supplements.


Europe is expected to be a leading region in the global diabetes supplement market on account of the increasing prevalence of prediabetes and diabetes diseases, rising healthcare expenditure, growing consumption of unhealthy food, and rising prevalence of metabolic conditions. As per the British Diabetic Association, in 2017, around 3.1 million people suffered from diabetes. According to the International Diabetes Federation, Europe spent over USD 100 billion on diabetes in 2010, and the expenditure is expected to reach USD 125 billion by 2030.

Asia Pacific

The Asia Pacific is the fastest-growing diabetes supplement market. The region is housing the highest population suffering from diabetes and prediabetes diseases. To attend to the situation, the governments in the region are heavily investing in the healthcare sector to provide better treatment options, which is likely to boost the market growth to some extent. Additionally, the region is backed with the presence of leading contributors, i.e., China and India, where the population of diabetes is increasing at a concerning rate due to the rising prevalence of obesity and sedentary lifestyle. As per the National Urban Diabetes Survey, around 14% of the total population is suffering from diabetes in the region. Moreover, in India, the diabetic supplements market, including protein and herbal supplements, accounts for over 60% of the Indian market. This can be attributed to the increasing prevalence of chronic metabolic diseases and rising awareness regarding the maintenance of health among Indian consumers.

In China, around 47% of the population is suffering from prediabetes or diabetes, and the number is expected to grow by 2040. To attend to the dire situation, the government of China is heavily investing in the healthcare sector to provide better treatment options at reasonable prices. For instance, in 2018, the government of China invested around USD 105 billion in diabetes healthcare, as per the International Diabetes Federation (IDF).

South America

Increasing the diabetic population and lack of awareness regarding the complications related to diabetes is increasing the overall mortality rate across South American. For instance, around 10.6 million people were living with undiagnosed diabetes in South America, as per IDF 2018. To address the situation, South American countries, including Argentina, Brazil, and Colombia, are providing universal health coverage to the people, which is further boosting the market growth.

The Middle East and Africa

The Middle East and Africa is emerging in the diabetes supplement market on account of the rapidly increasing prevalence of diabetes across the region. However, in the Middle East, growing urbanization, improving healthcare infrastructure, rising healthcare expenditure, and high disposable income are projected to drive the market growth to some extent. On the other hand, Africa holds the least share in the diabetes supplement market due to poor healthcare infrastructure, limited availability of funds, and low spending power in the region. However, the region is expected to gain momentum in the years to come on account of umpteen untapped opportunities.

Diabetes Supplement Market Regional Analysis
Regional Growth Insights Download Free Sample

Top Key Players of Diabetes Supplement Market

The global diabetes supplement market is consolidated with the presence of leading players, including

  1. Caelus Health
  2. Novo Nordisk
  3. Nestlé Health Science
  4. Abbott Laboratories
  5. Danone Nutricia
  6. Arkopharma Laboratoires Pharmaceutiques
  7. Uniliver
  8. Glanbia
  9. Pfizer
  10. Archer Daniels Midland
  11. Carlyle Group
  12. NBTY Inc.
  13. Nu Skin Enterprises
  14. GlaxoSmithKline
  15. Herbalife International
  16. NaturoGain
  17. Nature’s Sunshine Forms
  18. Bio nova Lifesciences.

Report Scope

Report Metric Details
CAGR 10.3%
Forecast Period 2023-2031
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends
Segments Covered
  1. By Supplements Types
    1. Fiber
    2. Vitamins
    3. Minerals
    4. Herbs
    5. Proteins & Amino Acids
    6. Artificial Sweeteners
    7. Others
  2. By Diabetes Type
    1. Type 1 Diabetes
    2. Type 2 Diabetes
  3. By Dosage Form
    1. Tablets
    2. Powders
    3. Capsules
    4. Liquids
    5. Others
  4. By Capsules
    1. Softgels
    2. Hardgels
  5. By Distribution Channel
    1. Hospital Pharmacies
    2. Retail Pharmacies
    3. E-Commerce platforms
    4. Others
Geographies Covered
  • North America
  • Europe
  • APAC
  • Middle East and Africa

Recent Developments

  • In September 2019: the U.S. FDA approved first diabetic supplement glucagon-like peptide (GLP-1) to treat type 2 diabetes developed by Novo Nordisk
  • Caelus Health and Nestlé Health Science signed an agreement on Caelus’ microbiome-based food supplements for early treatment and management of cardio-metabolic diseases, such as diabetes. The intention behind the agreement is to develop and market food supplements for early intervention and nutritional management of diabetes.
  • Valbiotis announced a global strategic partnership with Nestlé Health Science for the development and commercialization of TOTUM-63, an active substance derived from plants with clinically established metabolic health effects on prediabetes.

Diabetes Supplement Market Segmentation

By Supplements Types

  • Fiber
  • Vitamins
  • Minerals
  • Herbs
  • Proteins & Amino Acids
  • Artificial Sweeteners
  • Others

By Diabetes Type

  • Type 1 Diabetes
  • Type 2 Diabetes

By Dosage Form

  • Tablets
  • Powders
  • Capsules
  • Liquids
  • Others

By Capsules

  • Softgels
  • Hardgels

By Distribution Channel

  • Hospital Pharmacies
  • Retail Pharmacies
  • E-Commerce platforms
  • Others

By Region

  • Americas
  • Europe
  • Asia Pacific
  • MEA
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