01 Accelerating Adoption in Protected Cultivation Foliar fertilisation is experiencing strong growth in high-value crops, greenhouse production, due to its ability to deliver nutrients directly to leaves for rapid absorption and effective correction of deficiencies. Countries such as China, India, and Japan lead in foliar application, driven by the demand for high-quality produce and export-oriented horticulture. This trend is gaining momentum because of farmers’ interest in precision nutrient management technologies, which enhance crop yield, quality, and input-use efficiency.
02 Expansion of Local Soluble and Foliar Production Plants Producers are investing in domestic soluble fertilizer and foliar blending facilities to reduce lead times and strengthen supply security. North America and the Asia Pacific are witnessing significant plant expansions by industry players, including Yara, Nutrien, and Haifa. These localised facilities not only meet increasing local demand efficiently but also reduce import dependence, stabilise prices, and enable delivery of crop-specific nutrient blends.
March 2026 Zoetis expanded its animal health portfolio with new dermatology solutions designed to support the treatment of skin conditions and allergic diseases in companion animals.
September 2025 Elanco introduced enhanced veterinary dermatology products focused on improving treatment options for pets suffering from skin infections, allergies, and related dermatological conditions.
May 2025 Boehringer Ingelheim Animal Health expanded its veterinary medicine portfolio with advanced therapies targeting companion animal health, including dermatological care solutions.