Research Methodology – Lawn Mowers Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Lawn Mowers Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Lawn Mowers Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share
- Annual sales of lawn mowers region-wise and globally.
- Size and rate of growth of the customer base.
- The volume and value of purchases by each customer.
- Market penetration of different types of lawn mowers (e.g., electric, gas-powered, riding).
- Market segmentation by lawn mower's features (e.g., robotic, self-propelled).
- Estimated sales of new entrants to the market to consider competitive analysis.
- Retail price trends and pricing strategy for different mower models.
- Export and Import data of lawn mowers.
Key Market Indicators
- Market size and growth rates.
- Market share of each brand.
- Changes in demand and supply dynamics.
- Growth rate in the number of households and commercial areas such as golf courses, parks etc.
- Changes in consumer behavior and preferences.
- Economic indicators (GDP, income levels, exchange rates).
- Regulatory environment and changes in policies.
Growth Trends
- Increased demand for robotic and automated lawn mowers.
- Growth in the adoption of eco-friendly electric lawn mowers.
- Impact of seasonality on sales and demand patterns.
- Growth in online sales and home delivery.
- Trends in technological innovation in mower design and functionality.
- Shifts in consumer purchasing behavior and preferences.
- The effect of global warming or climate change on lawn growth and mowing frequency.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Lawn Mowers Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Lawn Mowers Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights