North America Learning Management Systems (LMS) Market

Market Overview

The North America learning management system (LMS) market size was valued at USD 6,416 million in 2021 and is projected to reach USD 31,733 million by 2030, registering a CAGR of 19.14% during the forecast period (2022 to 2030).

A Learning Management System (LMS) is software that documents, monitors, reports on, and delivers training courses and programs. With the assistance of LMSs, employees can cost-effectively acquire knowledge, resulting in numerous advantages for companies. Moreover, the functionality of LMS platforms has made the learning process more straightforward than ever before. LMS solutions enable educational institutions to collaborate with students from around the world.

North America holds the most significant proportion of the LMS market and is anticipated to maintain its dominance throughout the forecast period as the originator of learning management systems. The status quo in North America can be attributed to the region's advanced I.T. infrastructure, which has enabled U.S. businesses to employ cloud-based LMS technologies sooner.

Highlights

• The solution segment dominates the market by Component.
• The distance Learning segment dominates the market by delivery mode.
• The cloud segment dominates by Deployment.
• The corporate segment dominates by user groups.
• North America dominates the global market.

Market Dynamics

North America Learning Management System (LMS) Market Drivers:

Emergence of Mobile Learning and BYOD as a Business Trend

Due to the costs associated with traditional teaching methods, organizations worldwide opt for e-learning services for employee training and education. Bring your own device (BYOD) is rapidly becoming a global trend in which employees bring their own devices to work for work-related or other purposes, such as training and development. With the increase in digital technology adoption and preference for BYOD, businesses are concentrating on implementing LMS on smartphones for integrated employment training. Smartphones, laptops, tablets, and USB drives are the most prevalent examples of BYOD devices that employees bring to work. In addition, the BYOD concept provides advantages such as innovation, increased productivity, cost savings, and access to online training materials on employees' devices to facilitate intelligent learning. Corporate promotion of the BYOD culture is mandated by the compatibility of learning management systems with mobile devices and social learning.

North America Learning Management System (LMS) Market Restraints:

Insufficient E-Learning Infrastructure

The market development is anticipated to be restrained by the underdeveloped ICT sector and the lack of infrastructure essential for LMS platforms, particularly in developing nations. Poor internet access and networking in institutions, insufficient availability of software and hardware, infrastructure failure, and instructors' lack of time to instruct students on using LMSs are among the major obstacles in this field. The inability to obtain engaging content due to a lack of connectivity and bandwidth hinders learning, frustrates students, and complicates the training and learning process.

North America Learning Management System (LMS) Market Opportunities:

Artificial Intelligence (AI) Implementation in Learning Management Systems

Implementing artificial intelligence in learning management systems will generate market expansion opportunities. Integrating artificial intelligence into LMS will enable periodic and gradual performance evaluations to classify students/users according to their abilities, paving the way for developing advanced and highly intuitive training programs. Artificial intelligence's intuitive and predictive development capabilities make it the ideal ally for virtual education through learning management systems.

Regional Analysis

North America is the most significant revenue contributor to the market globally and is expected to grow at a CAGR of 19.14% during the forecast period because LMS technology is already widely adopted, leaving little space for growth. In recent years, LMS providers have been observed collaborating with U.S. universities and organizations. Additionally, the U.S. government is undertaking numerous initiatives to improve the inefficiency of traditional learning modules. Several educational institutions in North America are making substantial investments to adopt the newest and most advanced learning technologies, thereby expanding the LMS market. Blackboard Inc., Cornerstone On-demand, Inc., Desire2learn Incorporated, and IBM Corporation are prominent market participants in the North American learning management systems (LMS) market; however, the market continues to consolidate around Blackboard, Canvas, D2L Brightspace, and Moodle – the "big four" in this space.

Segmental Analysis

The Learning Management System (LMS) has been categorized into four segments, Component, Delivery Mode, Deployment, and User Group.

Based on Components, the Learning Management Systems market is segmented into: Solutions and Services.

The solution segment is expected to grow with the highest CAGR of 19.53% during the forecast period owing to an increase in legacy system upgrades to activate the latest technology and use cases.

Based on Delivery Mode, the Learning Management Systems market is segmented into three: Distance Learning, Instructor-led Training, and Blended Learning.

The Distance Learning segment dominated the market and is expected to grow at a CAGR of 18.52% during the forecast period.

Based on Deployment, the Learning Management Systems market is segmented into Cloud and On-Premise.

The cloud segment holds the highest market share and is expected to grow at a CAGR of 19.44% over the forecast period, as the Learning Management System is primarily designed for Cloud entertainment.

Based on User Group, the Learning Management Systems market is segmented into: Academic and Corporate.

The corporate segment holds the highest market share and is expected to grow at a CAGR of 19.40% over the forecast period due to the increasing number of Learning Management System deployments in different industries.

Recent Developments

• November 2022- D2L Corporation introduced the D2L Brightspace Creator+package. This package enables users to create engaging digital course content using Brightspace-integrated workflows, saving course creators time, effort, and money.
• October 2022- Cornerstone unveiled its new Talent Experience Platform (TXP), designed to help talent leaders unleash the limitless potential of their workforce and streamline their processes.