Research Methodology – Mobile Unified Communications Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Mobile Unified Communications Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Mobile Unified Communications Market is developed by integrating key market indicators and macroeconomic variables. These include:
1 Factors considered while calculating market size and share
- The number of mobile users worldwide.
- The number of 5G subscriptions as it is a driving force of Mobile Unified Communications.
- The level of adoption of unified communication solutions by businesses of different sizes and across various industries.
- Vertical industry growth like healthcare, education, logistics, retail etc which are adopting Mobile Unified Communication.
- Level of mobile integration in everyday business processes.
- Growth of overall telecommunications industry.
- Growth rate of Mobile Unified Communications adoption.
- Countries/regions adoption rate of Mobile Unified Communications.
2 Key Market Indicators
- Global spending on Mobile Unified Communications technologies and services.
- Rate of adoption of enterprise mobility and BYOD (Bring Your Own Device) trends.
- Growth rate of cloud-based unified communication services.
- The expansion and adoption of 5G infrastructure.
- Numbers of telecom service providers offering Mobile Unified Communications.
- Investments received by vendors for research and development in Mobile Unified Communications.
- The proliferation of smartphones and the adoption of advanced mobile applications.
3 Growth Trends
- Increased adoption of AI and Machine Learning in Mobile Unified communications.
- Growth in the adoption of cloud-based unified communication services.
- Rising trend of remote work and the need for real-time communication.
- The growing popularity of Communication-Platform-as-a-Service (CPaaS).
- Demand for customized communication solutions driving innovation in Mobile Unified communications.
- Growth of âas-a-serviceâ models in the communication sector.
- Integration of various communication channels into a single platform.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Mobile Unified Communications Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Mobile Unified Communications Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights