Research Methodology – Organic Personal Care Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Organic Personal Care Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Organic Personal Care Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share
- Percentage of consumers shifting towards organic personal care products.
- Revenue generated by organic personal care companies.
- Volume of sales of different types of organic personal care products.
- Number of competitors in the market.
- Global retail availability of organic personal care products.
- Cost of raw material for organic personal care products
- Global production capacity of organic personal care products.
Key Market Indicators
- Growth rates of different segments within the organic personal care market - skincare, haircare, cosmetics etc.
- Changes in consumer behavior and buying patterns.
- Market concentration ratio.
- Change in the price of organic raw materials.
- Rate of brand penetration in different geographies.
- Growth of e-commerce platforms for organic personal care products.
Growth Trends
- Increasing consumer awareness about the adverse effects of synthetic personal care products.
- Shift towards natural and organic lifestyle.
- Emergence of small and medium enterprises manufacturing organic personal care products.
- Growth of vegan and cruelty-free cosmetics.
- Sustainability and eco-friendly packaging trends in the personal care industry.
- Growth of organic menâs grooming product market.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Organic Personal Care Market. Key inputs include:
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Organic Personal Care Market
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights
Our Clients:
