Home Medical Devices Orthodontic Supplies Market Size, Demand & Growth | By 2033

Orthodontic Supplies Market Size, Share & Trends Analysis Report By Product (Fixed Type, Removable Type), By Patient (Adults, Children (0-18 age group), Other Patients (Geriatric Only)) and By Region(North America, Europe, APAC, Middle East and Africa, LATAM) Forecasts, 2022-2030

Report Code: SRMD2874DR
Last Updated : Jan 28, 2025
Author : Straits Research
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Orthodontic Supplies Market Size

The global orthodontic supplies market size was valued at USD 9.38 billion in 2024 and is projected to grow from USD 9.90 billion in 2025 to reach USD 14.04 billion by 2033, growing at a CAGR of 4.47% during the forecast period (2025-2033).

Orthodontic supplies refer to the tools and materials used by orthodontists to diagnose, treat, and manage dental conditions that affect the alignment of teeth and jaws. These supplies include braces, brackets, archwires, rubber bands, retainers, and other appliances designed to straighten teeth and enhance oral health.

Moreover, orthodontic supplies encompass diagnostic tools such as X-ray equipment, dental impressions, and molds, all essential for assessing and tracking patient progress. By providing these products, orthodontists can create customized treatment plans, ensuring effective and safe results for patients undergoing braces or other orthodontic treatments.

The orthodontic supplies market is experiencing substantial growth, driven by several factors. Technological innovations, including the development of clear aligners, are reshaping the industry by offering discreet, comfortable, and effective alternatives to traditional braces. This shift is particularly appealing to adults and younger patients seeking more aesthetically pleasing dental solutions.

Moreover, rising awareness of oral health and the widespread prevalence of dental malocclusion—affecting a large portion of the global population—continue to drive the demand for tailored orthodontic treatments. As the market evolves, the demand for advanced orthodontic supplies is expected to increase, further transforming the landscape of dental care.

The below graph shows Angle’s classification of malocclusion cases in 2023 among dental students of Kabul University of Medical Science, Afghanistan

Source: Straits Research, Biores Scientia

According to the data mentioned, Angle’s classification of malocclusion is categorized into class I, class II, and class III. Among females, malocclusion cases were more prevalent in class I at 53.84%, followed by class II at 21.53%. The orthodontic market is also witnessing a growing emphasis on pediatric orthodontics, driven by increased parental awareness, professional endorsements, and advancements in minimally invasive technologies.

Early intervention for dental issues in children is gaining momentum as a preventive approach, which in turn is boosting the demand for innovative orthodontic solutions. Moreover, opportunities for market expansion are emerging through advancements in customized treatments and strategic collaborations.


Orthodontic Supplies Market Trends

Rising focus on pediatric orthodontics

The growing emphasis on early detection and treatment of dental issues in children is a significant trend driving the orthodontic supplies market. This shift is fueled by increased parental awareness, professional recommendations, and advancements in minimally invasive technologies. Early intervention is seen as a preventive measure, encouraging demand for innovative orthodontic solutions.

  • For example, in December 2023, Align Technology, Inc. received FDA clearance for its Invisalign Palatal Expander System, a non-invasive solution for palate expansion in children and teens.

This development aligns with the rising focus on pediatric orthodontics and reflects the growing importance of early orthodontic care, further boosting the market.

Increasing adoption of clear aligners

The increasing adoption of clear aligners is reshaping orthodontics, offering a discreet, comfortable, personalized treatment option. With continuous advancements, clear aligners are becoming more effective for a broader range of issues, enhancing patient experience and fuelling market growth.

  • For instance, In November 2024, Align Technology launched its latest innovation, the Invisalign palatal expander system, in the UAE, reflecting the growing adoption of clear aligners as a versatile solution for diverse orthodontic needs.

This trend underscores the growing consumer preference for clear aligners, which boosts the orthodontic supplies industry.

Orthodontic Supplies Market Growth Factors

Rising prevalence of malocclusion

The growing prevalence of malocclusion, a common dental condition characterized by the misalignment of teeth or jaws, is significantly driving the demand for orthodontic supplies. Factors contributing to the increase in cases include genetic predisposition, poor oral habits during childhood, and delays in orthodontic treatment.

  • For instance, according to the Cleveland Clinic, malocclusion is a dental issue affecting around 56% of the global population. It includes various types, such as overbite, underbite, crossbite, open bite, and crowding, each requiring tailored orthodontic solutions for effective treatment.

The widespread prevalence of malocclusion highlights the urgent need for better orthodontic solutions.

Government initiatives for oral health

Governments worldwide are prioritizing oral health through initiatives like subsidized dental care, school programs, and public awareness campaigns. These efforts promote prevention and early access to orthodontic treatments, directly contributing to the expansion of the market.

  • For example, in August 2024, the Government of Goa collaborated with Colgate's Bright Smiles, Bright Futures (BSBF) initiative to enhance oral health education for children across the state. The program is set to benefit 200,000 school-going children in Goa by 2025.

Such initiatives demonstrate the importance of collaborative efforts to improve oral health, further driving the growth of the orthodontic supplies industry.

Market Restraining Factors

Lack of skilled professionals

The shortage of skilled orthodontic professionals is a significant restraint on the growth of the global market. In many regions, most dental professionals focus on general dentistry, leaving fewer trained specialists available to manage complex orthodontic cases. This shortage creates a gap in access to specialized care, particularly in underserved areas, making it difficult for patients to receive the orthodontic treatments they need.

Moreover, the high cost and time required for specialized training can deter individuals from pursuing careers in orthodontics, exacerbating the issue. As a result, the demand for orthodontic treatments may outpace the availability of qualified professionals, limiting market growth and access to care, especially in emerging economies where the need for orthodontic solutions is growing.

Orthodontic Supplies Market Opportunities

Advancements in customized orthodontic treatments

The rise of advancements in customized orthodontic treatments presents a significant opportunity in the orthodontic market. Innovations such as custom clear aligners, 3D imaging, and tailored braces offer the potential to enhance treatment precision, comfort, and efficiency, creating a demand for personalized orthodontic solutions.

  • For instance, in April 2024, KLOwen Orthodontics launched a new custom metal self-ligating (SL) solution that combines low-friction ligation with the precision of a custom prescription, advancing personalized orthodontic treatments by offering enhanced control, efficiency, and tailored care for each patient.

This shift towards personalized orthodontic care is reshaping the market, creating new opportunities for innovation, and offering patients more effective, comfortable, and customized treatment options.

Study Period 2021-2033 CAGR 4.47%
Historical Period 2021-2023 Forecast Period 2025-2033
Base Year 2024 Base Year Market Size USD 9.38 billion
Forecast Year 2033 Forecast Year Market Size USD 14.04 billion
Largest Market North America Fastest Growing Market Asia-Pacific
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Regional Insights

North America: Dominant region with 30.6% market share

North America holds a dominant position in the global orthodontic supplies market, driven by advanced healthcare infrastructure, high consumer awareness, and the rapid adoption of innovative technologies such as clear aligners and 3D imaging. The region's strong focus on dental aesthetics and preventive care further fuels the demand for orthodontic solutions.

Moreover, the presence of key market players, including Align Technology, Inc., 3M, American Orthodontics, and G&H Orthodontics, enhances market growth by offering cutting-edge products and solutions. Strategic collaborations, research investments, and product launches by these companies also contribute to the region’s leadership.

Asia Pacific: Fastest growing region with the highest market CAGR

Asia-Pacific is projected to register the fastest CAGR, driven by a growing focus on aesthetic dental treatments among adults and an increasing prevalence of malocclusion and tooth decay in countries such as India, China, and Japan. Rising awareness of orthodontic solutions and improving disposable incomes are further boosting demand for advanced treatments like clear aligners. Moreover, the emergence of local manufacturers offering cost-effective products and the rapid expansion of private dental clinics across the region are enhancing accessibility to orthodontic care.

Country Insights

The market is experiencing dynamic growth and diversification across the globe, with each county contributing uniquely to the advancement of this transformative field.

  • U.S.- The U.S. leads the market, driven by significant investments in research and development and the launch of innovative products by key players. For instance, in May 2024, OrthoFX introduced NiTime Clear Aligners, the first FDA-cleared aligner system designed for shorter wear times, offering greater efficiency in treating all classes of dental malocclusions. Such advancements and regulatory approvals bolster the U.S.'s dominance in orthodontic innovations.
  • Germany- Germany is one of Europe’s largest markets, driven by advanced treatment options and regulatory approvals like the CE Mark. In November 2024, Align Technology received the CE Mark for its Invisalign Palatal Expander System, enabling its widespread use in Germany. This regulatory milestone strengthens Germany's orthodontic landscape by providing innovative solutions for children, teens, and adults, including those requiring surgical interventions.
  • UK- The UK market for orthodontic supplies benefits from product launches aimed at expanding treatment options. For instance, in October 2022, Align Technology introduced the Invisalign Go Express system, designed for mild to moderate dental issues. This addition to the Invisalign Go portfolio enhances treatment efficiency, meeting the growing demand for personalized and discreet solutions and further cementing the UK’s position as a key market in Europe.
  • Poland- Poland’s orthodontic supplies market is expanding due to the establishment of new training facilities by industry leaders. In October 2023, Align Technology inaugurated a specialized training center in Poland for Invisalign treatments. This initiative aims to increase the number of trained Invisalign dentists, boosting accessibility to advanced orthodontic solutions and driving market growth across the country.
  • India– India’s orthodontic supplies market is growing rapidly, fueled by new facility expansions and a vast population. In March 2023, Align Technology launched its Align Innovation Centre (AIC) in Hyderabad. This facility focuses on fostering innovation and developing advanced orthodontic solutions, reinforcing India’s position as a key market in the region and enhancing accessibility to cutting-edge treatments.
  • Saudi Arabia- Saudi Arabia’s orthodontic supplies market is advancing with product launches and expansions by major players. For instance, in December 2024, Smartee Denti-Technology introduced its Clear Mandibular Repositioning Technology at prominent orthodontic events in Riyadh. This showcased global advancements in orthodontic care and highlighted Saudi Arabia’s emerging role as a hub for innovative orthodontic technologies in the Middle East.
  • Japan- Japan is witnessing significant growth in its orthodontic supplies market, driven by rising awareness of oral health, increasing demand for aesthetic treatments like clear aligners, and technological advancements. The country’s focus on innovation and patient-centered solutions makes it a key player in the Asia-Pacific region’s orthodontic industry, fostering both market expansion and improved patient outcomes.
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Segmentation Analysis

The global orthodontic supplies market is segmented into product, patient, and end-user.

By Product

Removable braces segment dominates the market with the highest market revenue

The removable braces segment leads the market due to their comfort, convenience, and ability to enhance oral hygiene. These braces can be easily removed for meals and cleaning, reducing plaque buildup and improving overall dental health. Their customizable adjustments make them highly appealing to patients. For example, in September 2024, uLab Systems introduced Reva, a thinner thermoforming material for clear aligners, enhancing force retention and patient comfort.

By Patient

The adult segment dominates the global market, driven by increasing awareness of dental aesthetics and a growing demand for discreet treatment options like clear aligners. The availability of customized, non-invasive solutions further attracts adult patients. Moreover, advancements in orthodontic technologies cater to the needs of this demographic, encouraging higher adoption rates and solidifying their position as the largest revenue-generating patient segment.

By End-User

Dental clinics hold the largest market share in the orthodontic supplies industry due to their accessibility, availability of specialized orthodontists, and diverse treatment options. Clinics offer advanced technologies, such as clear aligners, ensuring efficient and patient-centered care. Their role as trusted providers of orthodontic solutions has made them the preferred choice for patients seeking effective and convenient treatments.

Market Size By Product

Market Size By Product
Fixed Braces Removable Braces Adhesives Accessories

List of key players in Orthodontic Supplies Market

  1. Align Technology, Inc.
  2. 3M
  3. American Orthodontics
  4. G&H Orthodontics
  5. OrthoFX
  6. Shanghai Smartee Denti-Technology Co., Ltd.
  7. uLab Systems, Inc. 
  8. KLOwen
  9. Envista
  10. Institut Straumann AG
  11. Dentsply Siron
  12. Henry Schein, Inc
  13. Rocky Mountain Orthodontics
  14. DENTAURUM GmbH & Co. KG
  15. DB Orthodontics Limited
Orthodontic Supplies Market Share of Key Players

Company Market Share

Key players in the global market are actively adopting strategic business initiatives to strengthen their market presence and drive growth. These strategies include collaborations with healthcare providers, partnerships with research institutions, and geographic expansions to tap into emerging markets.

uLab Systems: An emerging player in the global orthodontic supplies market

uLab Systems is a specialized digital orthodontics company dedicated to revolutionizing the orthodontic industry through innovative technologies. The company focuses on developing and manufacturing advanced software that enables orthodontists to design and create custom clear aligners tailored to individual patient needs.

Recent developments by uLab Systems:

  • In December 2024, uLab Systems announced a strategic collaboration with Voxel Dental and LuxCreo, Inc. to advance the use of direct print aligner technology. This collaboration aims to streamline the production of custom aligners, enhance treatment precision, and improve overall patient care in orthodontics

Recent Developments

  • October 2024 – Align Technology, Inc. launched multiple treatment plans for invisalign smile architect software, enabling doctors to compare and customize treatment options side-by-side. Integrated with ClinCheck, this feature enhances treatment precision and patient outcomes, boosting orthodontic care efficiency.

Analyst Opinion

As per our analysts, the global market is set for remarkable growth, propelled by a blend of technological advancements, the rising adoption of aesthetically appealing dental solutions, and increasing awareness about oral health. Clear aligners, in particular, are driving a paradigm shift in orthodontics by offering discreet, comfortable, and effective treatment options, which have significantly broadened their appeal among both adults and younger patients.

Moreover, emerging economies, especially in the Asia-Pacific region, present untapped opportunities fueled by the rapid development of healthcare infrastructure, the expansion of private dental clinics, and the emergence of smaller manufacturers catering to regional demands. Strategic initiatives by key players, such as partnerships, product launches, and technological innovations like 3D imaging and advanced clear aligners, are expected to accelerate market growth.

As digital orthodontics gains momentum, the market is poised to expand further, addressing the diverse needs of patients globally and paving the way for personalized, efficient, and accessible orthodontic care.


Orthodontic Supplies Market Segmentations

By Product (2021-2033)

  • Fixed Braces
  • Removable Braces
  • Adhesives
  • Accessories

By Patient (2021-2033)

  • Pediatric
  • Adults

By End-User (2021-2033)

  • Hospitals
  • Dental Clinics
  • Others

Frequently Asked Questions (FAQs)

How Big is Orthodontic Supplies Market?
Straits Research Predicts that the global orthodontic supplies market size was valued at USD 9.38 billion in 2024 and is projected to grow from USD 9.90 billion in 2025 to reach USD 14.04 billion by 2033
Some of the top prominent players in market are, 3M Company, Align Technology Inc., American Orthodontics, Zimmer Biomet, DB Orthodontics, Dentsply Sirona Inc., G&H Orthodontics Inc., Great Lakes Dental Technologies, Institute Straumann AG, Henry Schein Inc., etc.
North America has held a dominant position in the Market of Orthodontic Supplies, with the largest market share.
The region with the most rapid expansion in the global market is Europe.
The global market report is segmented as follows: By Product, By Patient & By End User


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