Orthodontics Market Size & Outlook, 2025-2033

Orthodontics Market Overview

The global orthodontics market size was valued at USD 7.21 billion in 2024 and is projected to grow from USD 8.22 billion in 2025 to reach USD 23.48 billion by 2033, growing at a CAGR of 14.02% during the forecast period (2025–2033). The global market is primarily driven by the rising global prevalence of malocclusion and dental disorders, which is driving increased demand for orthodontic treatments, especially among adolescents and adults seeking corrective and aesthetic solutions.

Key Market Trends & Insights

• North America held a dominant share of the global market.
• Based on product type, the braces segment is rapidly growing in the global market.
• Based on age group, the teenagers (13–19 years) segment is experiencing strong growth in the global market.
• Based on material, the metal segment is witnessing notable growth in the global market.
• Based on end-user, the orthodontic clinics segment is showing substantial growth in the global market.

Market Size & Forecast

• 2024 Market Size: USD 7.21 Billion
• 2033 Projected Market Size: USD 23.48 Billion
• CAGR (2025-2033): 14.02%
• North America: Largest market in 2024

The global orthodontics market is propelled by continuous technological advancements that enhance treatment precision, efficiency, and patient comfort. Digital workflows, including intraoral scanners, 3D imaging, and CAD/CAM systems, are streamlining diagnosis and treatment planning, reducing procedural time and errors. Rising disposable incomes, especially in emerging economies, allow more patients to access orthodontic care, while the expansion of healthcare infrastructure improves service availability in previously underserved regions.

Additionally, the surging awareness about oral health and the importance of dental aesthetics is increasing the acceptance of orthodontic treatments among both adults and teenagers. Patients are increasingly opting for modern, less invasive, and aesthetically pleasing solutions, contributing to market growth. The combination of innovation, affordability, and heightened aesthetic consciousness continues to drive the adoption of orthodontic treatments worldwide.

Market Trends

Rising Adoption of Clear Aligners and 3d Printing Technology

The global market is witnessing a significant shift toward advanced technologies, with a rising adoption of clear aligners and 3D printing playing a pivotal role. These innovations offer greater precision, customization, and faster treatment times compared to traditional braces.

• In June 2024, 3D Systems secured a $250 million contract to manufacture clear dental aligners using direct 3D printing technology. This cutting-edge initiative, set for commercial launch in late 2025, exemplifies how additive manufacturing is transforming orthodontic treatment by enabling improved fit and comfort for patients worldwide.

Thus, the integration of these technologies is driving growth and reshaping patient expectations, making orthodontic care more accessible and efficient across global markets.

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Market Drivers

Increasing Prevalence of Malocclusion and Dental Disorders Worldwide

The increasing prevalence of malocclusion and dental disorders worldwide is a prominent driver of growth in the global market. Poor oral habits, genetic factors, and changing lifestyles have contributed to the rise in dental misalignments and related conditions.

• A recent study published in April 2024 indicates that malocclusion affects between 39% and 93% of adolescents and teenagers worldwide, with variations influenced by age and ethnicity. Additionally, in the United States, the 2024 Oral Health Surveillance Report by the Centers for Disease Control and Prevention (CDC) highlights that nearly 21% of adults aged 20–64 years had one or above permanent teeth with untreated decay.

These high prevalence rates increase the demand for orthodontic interventions to correct dental irregularities and improve oral health, thereby propelling market growth globally.

Market Restraint

High Cost of Advanced Treatments

High costs associated with advanced orthodontic treatments remain a significant restraint in the global market. Treatments such as clear aligners, lingual braces, and 3D-printed customized devices require sophisticated technology, skilled professionals, and premium materials, which drive up overall expenses. Many patients, especially in emerging markets, find these treatments financially inaccessible, limiting adoption rates.

Additionally, orthodontic procedures are often not fully covered by insurance, increasing out-of-pocket expenses for patients. The long treatment duration, combined with frequent follow-up visits, further adds to the total cost. This financial barrier restricts the market's growth potential and slows the uptake of technologically advanced orthodontic solutions worldwide.

Market Opportunity

Innovation in Personalized and Customized Solutions

The global market presents significant opportunities through the innovation of personalized and customized treatment solutions. As patients increasingly seek tailored orthodontic care that enhances comfort and treatment outcomes, manufacturers are focusing on developing advanced, patient-specific devices. Personalized orthodontics not only improve precision but also reduce treatment time and increase patient satisfaction.

• For instance, in April 2024, during the American Association of Orthodontists (AAO) conference, KLOwen introduced its Custom Metal SL Solution, a personalized bracket system engineered to boost treatment efficiency and effectiveness by offering precise customization tailored to each patient's unique anatomy.

Such innovations reflect a growing trend towards individualized care, supported by digital technologies like 3D scanning and AI-driven treatment planning. This focus on customization is expected to drive market growth and foster deeper patient engagement worldwide.

Regional Insights

The North American market is witnessing steady growth driven by high awareness of dental aesthetics and advanced healthcare infrastructure. Increasing adoption of clear aligners and digital orthodontic solutions, including intraoral scanners and 3D printing, is reshaping treatment approaches. Rising disposable income and insurance coverage expansion facilitate access to orthodontic care. Teleorthodontics and remote monitoring are gaining traction, enabling improved patient convenience. Additionally, the preference for less invasive and faster treatments among adults and teenagers contributes significantly to market expansion in the region.

U.s. Orthodontics Market Trends

• The US market is expanding rapidly, driven by the popularity of clear aligners and technologically advanced braces. Teleorthodontics and AI-based treatment planning are gaining traction, improving patient convenience. The rising prevalence of malocclusion among children and adults, coupled with high healthcare spending, fuels market growth. Leading players like Align Technology and Dentsply Sirona are continuously innovating, increasing the adoption of customized and efficient orthodontic solutions.
• Canada's orthodontics market is witnessing growth due to rising awareness of dental aesthetics and increasing adoption of clear aligners like Invisalign. Technological advancements, including 3D printing and digital scanning, are enhancing treatment efficiency. Government initiatives promoting oral health and the growing number of dental clinics are further boosting demand. High disposable income and a preference for cosmetic treatments among adults are key growth drivers.

Asia-Pacific Significantly Growing Region

The Asia Pacific market is experiencing rapid growth due to rising dental awareness and expanding healthcare infrastructure. Increasing demand for cosmetic dentistry and aesthetic treatments among younger populations fuels market expansion. Technological advancements, including 3D printing and digital orthodontic solutions, are being increasingly adopted. Growing disposable income and the affordability of treatments in urban areas boost accessibility. Additionally, rising investments by orthodontic manufacturers and clinics, along with increased acceptance of adult and teenage orthodontic care, are key factors driving market growth in this region.

• China's market for orthodontics is witnessing rapid growth due to increasing awareness of dental aesthetics and rising disposable incomes. Growing urbanization and a surge in adult patients seeking cosmetic dental treatments are driving demand. Advanced technologies like clear aligners and 3D printing are being widely adopted. Companies such as Align Technology have expanded their presence, offering customized solutions to cater to the country's growing orthodontic consumer base.
• India's orthodontics industry is expanding with rising awareness about oral health and aesthetic dentistry. Increasing dental tourism and improved healthcare infrastructure are key growth drivers. Clear aligners and digital orthodontics are gaining popularity among urban populations. Companies like Ortho Organizers and 3M are leveraging India's large patient base, introducing affordable and technologically advanced orthodontic solutions, particularly in metropolitan cities such as Mumbai, Delhi, and Bengaluru.

Europe Substantial Potential for Growth

Europe's market growth is supported by increasing awareness of oral health and cosmetic dentistry. Adoption of innovative technologies such as CAD/CAM systems, clear aligners, and 3D-printed orthodontic appliances is rising. The region benefits from well-established healthcare systems and growing acceptance of adult orthodontic treatments. Expansion of private dental clinics and investments in dental infrastructure enhance market accessibility. Additionally, the focus on minimally invasive and aesthetically pleasing solutions drives patient preference, contributing to sustained demand and growth across the orthodontics segment.

• Germany's market is driven by high dental care standards, widespread insurance coverage, and strong adoption of advanced solutions like clear aligners. Companies such as Straumann and Align Technology have expanded operations, leveraging the country's skilled orthodontists and adoption of digital dentistry. Increasing demand for aesthetic dental corrections among adults, supported by modern clinics and CAD/CAM technology, is propelling growth, particularly in metropolitan areas like Berlin and Munich.
• The UK's market for orthodontics benefits from rising demand for cosmetic dentistry, fueled by media influence and growing adult treatment adoption. Clear aligners from brands like Invisalign and SmileDirectClub are increasingly popular, alongside NHS-funded orthodontic services for eligible patients. London's private clinics are investing in digital scanning and AI-based treatment planning, while dental chains are expanding nationwide, driving market growth despite cost concerns in private orthodontic care.

Market Segmentation

Product Type Insights

The braces segment is a major component of the global market, comprising metal braces, ceramic braces, and lingual braces. These devices are widely used to correct malocclusion, misaligned teeth, and bite issues. Metal braces are highly durable and cost-effective, while ceramic braces offer a more aesthetic option. Lingual braces are placed behind the teeth, making them less visible. The segment's growth is driven by the surging awareness of dental health, rising demand for corrective treatments, and technological advancements enhancing patient comfort and treatment efficiency.

Age Group Insights

The teenagers (13–19 years) segment is significant in the orthodontics market, as this age group often requires correction for developing dental alignment issues. Teenagers increasingly seek both functional and aesthetic orthodontic solutions, including braces and clear aligners. Rising awareness among parents and adolescents about oral health and the social importance of dental appearance drives this segment. Schools, dental campaigns, and peer influence contribute to higher adoption rates, making teenagers one of the key target demographics for orthodontic treatments globally.

Material Insights

The metal segment is one of the most prominent material categories in the global market, primarily including stainless steel and other durable alloys. Metal braces are preferred for their strength, affordability, and effectiveness in treating complex dental misalignments. Technological improvements have enhanced their design, reducing discomfort and treatment time. This segment continues to attract a large patient base, including teenagers and adults, due to its reliability, cost efficiency, and widespread availability in orthodontic clinics and hospitals across both developed and emerging markets.

End-User Insights

Orthodontic clinics are a primary end-user in the global market, offering specialized dental care and corrective treatments. These clinics provide customized solutions, including braces, aligners, and retainers, with professional monitoring throughout the treatment period. Equipped with advanced diagnostic and treatment technologies, orthodontic clinics ensure high treatment accuracy and patient comfort. The growing number of specialized clinics, increasing dental awareness, and the demand for aesthetic and functional dental corrections contribute to the dominance and expansion of this segment in both urban and suburban regions worldwide.

Company Market Share

Companies in the orthodontics market are focusing on expanding their product portfolios with innovative, patient-friendly solutions such as clear aligners, self-ligating brackets, and digitally integrated treatment systems. They are investing in advanced manufacturing technologies like 3D printing and AI-based treatment planning to improve accuracy and efficiency. Strategic partnerships with dental clinics, geographic expansion into emerging markets, and increased spending on marketing and patient education are also key strategies to strengthen their market presence.

Align Technology, Inc. is a leading global orthodontics company, best known for its Invisalign® clear aligner system, which revolutionized teeth-straightening treatments. Founded in 1997 and headquartered in San Jose, California, the company specializes in digital dentistry, including 3D scanning, treatment planning software, and orthodontic appliances. Align’s innovative approach focuses on aesthetic, comfortable, and effective solutions, making it a dominant player in both the consumer and professional orthodontics market. Its products are widely adopted in over 100 countries worldwide.

• In July 2025, Align Technology launched the Invisalign® Palatal Expander System in India, following approval from the CDSCO. This 3D‑printed, removable expander is designed for early intervention in growing patients and works seamlessly with Invisalign First™ aligners. The system offers a modern, less invasive alternative to traditional screw-based expanders, enhancing comfort and treatment efficiency.

List of key players in Orthodontics Market

1. Align Technology, Inc.
2. Dentsply Sirona Inc.
3. 3M Company
4. Straumann Group
5. Danaher Corporation
6. Ormco Corporation
7. GC Corporation
8. Henry Schein, Inc.
9. American Orthodontics
10. Leone SpA

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Recent Developments

• May 2025- Air Techniques launched the VistaPano S 2.0 and AirStar Flex, enhancing imaging and utility systems for dental and orthodontic practices. The VistaPano S 2.0 integrates advanced S-Pan and CsI sensor technologies, delivering high-resolution 2D panoramic and cephalometric images. The AirStar Flex offers scalable air compression solutions, supporting practice growth without full system replacement.
• May 2025- Pearl’s AI Imaging Platform recently received FDA 510(k) clearance for its Second Opinion 3D platform, enabling advanced analysis of both 2D and CBCT dental images. This development enhances diagnostic accuracy, reduces manual errors, and streamlines orthodontic workflows. The platform supports early detection and treatment planning, reinforcing the adoption of AI-driven solutions in modern orthodontics.
• May 2025- Biolux Technology partnered with Dentli to enhance orthodontic practice growth in the U.S. This collaboration integrates Biolux's OrthoPulse® device, which accelerates tooth movement using light therapy, with Dentli's digital marketing platform. Together, they aim to attract new patients and improve practice visibility through targeted marketing initiatives.