Global Statistics Representing Enterprise Mobile Device Market Scenario
Enterprise mobile device management is a core component of enterprise mobility. It is a form of software Solutions that allows IT administrator to secure and control smartphones, tablets, and other mobiles devices. After installation, it tracks and maintain records of every user’s activities such as remotely locking or even wiping the device in case of loss or theft. According to the survey of Security Intelligence 2016, over 60% of organizations allow employees to use their personal devices to access business data.
Mobile devices being a vital requirement in the modern lifestyle, people are limited in their ability to participate in today’s societal and economic activities. Other than effective communication, the consumer can pay bills, shop, and work remotely with the help of a wide range of applications available in the market. With the increasing penetration of smartphone, a significant rise in the use of enterprise mobility has been observed. The trend has helped to grow BYOD culture effectively thereupon.
The global enterprise mobile device market is segmented by solutions, devices, and industries.
Based on solution, the market is segmented into data security, device security, network security, and others. To tackle several mobility devices data security problems and to protect businesses from these risky apps, the companies are certainly focusing on device security that have begun providing a curated enterprise app store that offers easy access to approved in-house and third-party apps. In addition, companies have implemented app-level security policies for DLP (data leakage prevention), encryption, and authentication.
Global enterprise mobile device market by network security is expected to grow at CAGR 25.9% during the forecast period 2019–2026.
On the basis of devices, the market is segmented into smartphones, laptops, and tablets. Enterprise mobility has a clear device front-runner, viz smartphone. Many manufacturers are offering smartphones that are perfect for workers of all levels. For instance, Samsung has introduced Samsung Galaxy S9 Plus in 2018 and marketed it as the best business smartphone in the world. Also, OnePlus 6 & iPhone 8 were among the range smartphones with quality business apps.
Based on industries, the market is segmented into BFSI, manufacturing, telecom, retail, healthcare, and others. According to the U.S. Federal Reserve study conducted in 2015, 94% of mobile banking customers checked their account balances or transactions through mobile devices. Moreover, 71% download their mobile banking applications, and 57% customers received alerts from their financial institutes via text messages, emails, or push notifications. Hence, mobile security is the major concern for the BFSI sector. In order to achieve these objectives, organizations are noticing for various solutions that provide user experience front and center.
Geographically, the global enterprise mobile devices market is segmented into four regions: North America, Europe, Asia Pacific, and Latin America and the Middle East & Africa (LAMEA).
North America is the largest enterprise mobile device market and is expected to continue dominating the same during the forecast period, 2018–2025. This is attributed to high concentration of leading vendors and rapid adoption of technology across the enterprises. Blackberry Limited, Oracle Corporation, Honeywell International, Inc., IBM Corporation, AT&T Inc., Apple Inc., Microsoft Corporation, and Cisco Systems, Inc. are some of the leading vendors in the North America enterprise mobile device market. Blackberry Ltd. and Microsoft are specialist in the enterprise mobile device market. These major players would certainly contribute towards developing new trends in the enterprise mobile device market in the region.
Europe and its demographic conditions are very diverse, thus, (bring your own device) BYOD supports the European countries to attract the young talent. Furthermore, the U.K and Nordic countries have witnessed better development in terms of enterprise mobile device management. For instance, 70% of businesses in Norway require staff to sign terms of usage for company-issued mobile devices. Microsoft Corporation, IBM, Airwatch, and SAP SE are some of the top players in the enterprise mobile device market in Europe.
Asia Pacific is witnessing an on account of the rapidly growing number of employees using tablets and smartphones and increasing internet penetration across the region are likely to drive the Asia Pacific enterprise mobile device market in the coming years. According to the GSMA, the mobile economy 2018, the mobile subscription has been increased significantly in the Asia Pacific region.
LAMEA has potential growth prospects as the oil and gas sector in the Middle East region offer a potential opportunity for the enterprise mobile device market as employees are increasingly working and accessing data from any device, anytime, and any network. The use of smartphones and other mobile devices has been increased within the oil & gas sector for improving operational efficiency and real-time decision-making capabilities. For instance, in December 2017, Saka Energi, an oil and gas company, implemented BlackBerry® Unified Endpoint Manager (UEM) to increase operational efficiency and enable its management, staff, and clients to securely share information regardless of time and location.
Some of the key players in the global Honeywell International Inc., IBM Corporation, Cisco Systems, Inc., Oracle Corporation, Huawei Technologies Co., Ltd., Microsoft Corporation, BlackBerry Limited, AT&T INC., Samsung, AirWatch (VMware, Inc.), MobileIron, Inc., and Apple Inc
Enterprise Mobile Devices Market Segmentation
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