Medical Aesthetics Market

Market Overview

The global medical aesthetics market size was valued at 61.23 USD billion in 2021. It is expected to reach around 138.64 USD billion by 2030, growing at a CAGR of 9.5% during the forecast period (2022–2030).

Wrinkles, crow's feet, undesirable skin hairs, tattoo removal, and other skin and cosmetic issues are treated using medical aesthetic procedures. Adults and the elderly have a high incidence of acceptance of medical aesthetic operations. Medical aesthetic procedure acceptance is driven by the availability of various treatments and growth in the number of skilled medical professionals worldwide offering non-surgical medical aesthetic procedures.

The two primary reasons driving the global medical aesthetics industry are an increase in the global geriatric population and people's per capita income. The market is expected to grow due to the increased use in medical aesthetic procedures and the number of cosmetic procedure facilities worldwide.

The high cost of operations and the risk and complications associated with medical aesthetic procedures are expected to impede the market growth. Another factor that could hinder market expansion is the scarcity of competent experts in emerging nations that can undertake medical aesthetic operations.

Market Dynamics

Global Medical Aesthetics Market Drivers

Increase in Obesity among the Old Age People to Boost Market Progress

For public health organizations around the world, obesity is a severe issue that affects the elderly in the same manner that it affects the general population. Geriatric obesity has been noted in affluent countries. This market sector will develop because of the lesser chance of issues, faster recovery, and lower cost of these operations.

Breast augmentation and nose reshaping are the two main market drivers on the more invasive side. Both are expanding because of the availability of experienced surgeons and new, improved technologies.

Rising Demand for Aesthetic Treatments

Technological improvements and significant investments in research and development operations have introduced plastic surgeries, breast implants, botulinum toxin injection therapies, and other anti-aging treatments and products.

Strict rules and regulations have spurred producers to introduce safer and more effective anti-aging treatments, expanding the market's growth potential.

Even though department stores have historically distributed high-end anti-aging products, specialized retailers have increased their accessibility and availability. Online retailers, salons, spas, specialty retail stores, and direct response television, such as infomercials and home shopping channels, are now selling these products.

Global Medical Aesthetics Market Restraints

Clinical Risks and Consequences to Restrict Market Growth

Over the previous two decades, medical cosmetic operations have become increasingly fashionable. The market for aesthetic treatments has grown dramatically due to the number of doctors and surgeons providing safe and effective medical aesthetic treatments and the development of technologically upgraded items for the same. On the other hand, medical aesthetic procedures entail several potential side effects. Patients undergoing aesthetic treatment may face a variety of hazards and products after or during the process.

Global Medical Aesthetics Market Opportunities

Medical aesthetics businesses have a lot of opportunities in developing nations like China, Brazil, Mexico, and India. Increased medical tourism, a growing adult population, rising disposable incomes, and increased awareness of aesthetic specialties create opportunities for medical devices in these countries. The presence of many surgeons in these developing countries also contributes to the medical aesthetics market growth.

Regional Analysis

The global medical aesthetics market is primarily classified into three regions, namely North America, Europe, Asia Pacific, the Middle East, Africa, and Latin America.

North America leads the worldwide medical aesthetics market because of its substantial elderly population and abundance of medical aesthetic procedure centers. According to the Population Reference Bureau, North America's senior population was more than 54 million in 2021 and is anticipated to grow to 98 million by 2060. Rising per capita income and highly established cosmetic hospitals are two more aspects projected to promote market expansion. 

The Asia-Pacific medical aesthetics market is expected to increase during the forecast period. The market's expansion is attributed to the region's massive demographic base and the entry of essential corporations. The demand for medical aesthetics is rapidly growing in Thailand, Japan, and China due to the region's rising medical tourism.

The medical aesthetics market in Europe is expected to grow. The presence of many cosmetic surgery centers in the region and the availability of qualified professionals are two significant drivers driving market expansion.

The Middle East and Africa's medical aesthetics industries are expanding quickly due to the recent rise in tourism. The region's growing healthcare and cosmetics spending significantly contribute to market growth. Latin America has the smallest worldwide market share for medical aesthetics due to its inadequate healthcare infrastructure and cosmetic surgery facilities. Another aspect anticipated to limit market expansion is the region's low cosmetic surgery expenditure.

Segmental Analysis

The global medical aesthetics market is segmented by type and end-user. 

Based on type, the global market is classified into Surgical and Non-Surgical.

Surgical operations are divided into face, head, breast, and body and extremities. Facelift, Eyelid Surgery, and other methods are included under the front and head portion. Breast augmentation silicone, breast lift, and sub-segments exist within the breast segment. Abdominoplasty, Liposuction, and other procedures are included in the body & extremities chapter. Hyaluronic acid, and Botulinum toxin, are used in the injectable treatment. Facial rejuvenation is further segregated into the chemical peel, microdermabrasion, non-surgical skin tightening, and others.

The non-surgical segment will likely dominate the global medical aesthetics market share. The non-surgical procedures market is growing due to the procedures' non-invasive or minimally invasive nature, faster recovery times, and less pain during the process. An estimated 1.4 million surgical and non-surgical procedures were carried out in the previous year, with plastic surgeons performing an average 40% increase. The International Society of Aesthetic Plastic Surgery conducted over 12.6 million non-surgical medical aesthetic procedures, compared to 10.8 million surgical surgeries.

Based on end-user, the global market is classified into hospitals & clinics, cosmetic procedural centers, and ambulatory facilities.

As a result of the availability of cutting-edge techniques for surgical and non-surgical medical aesthetic operations, hospitals and clinics are anticipated to hold the most significant market share among end-users. With the rising demand for aesthetic functions worldwide and numerous new cosmetic centers opening, the cosmetic procedural centers market is predicted to rise rapidly.

Recent Developments

• In March 2022, Dubai hosted the Dubai World Dermatology and Laser Conference and Exhibition - the region’s largest A&D event.
• In March 2022, Dubai hosted the Dubai World Dermatology and Laser Conference and Exhibition - the region’s largest A&D event.
• In January 2022, Sientra announced the acquisition of novel fat grafting technology from auragen aesthetics, LLC, which Accelerates Sientra’s vision to transform the art and scienceof plastic surgery beyond breast products to become a significant player in the medical aesthetics market.