01 Labeling plays a crucial role in building a brand's reputation. Brand owners have raised the need for labels to run ongoing marketing campaigns, create seasonal and regional variations, and react more quickly to market changes. A face stock, adhesive, and release liner are frequently present on an adhesive label. However, linerless labels are gaining significant momentum in the packaging and labeling industry due to growing concerns about liner waste. Labels without liners, also known as liner-free labels or labels without a back, are specifically made to remove the liner and replace it with a release coating applied to the label after printing the contents. According to a study by Ravenwood Packaging, the weight of the label roll will drop by 40%, with significant margins accounted for by lower liner costs and a smaller need for storage space. Rejecting release liners also lessens the possibility of industrial accidents caused by their smooth-coated surfaces, encouraging the use of such labels in the logistics and food and beverage industries.
June 2026 Avery Dennison expanded its linerless labeling portfolio with new pressure-sensitive materials designed to reduce packaging waste and improve productivity in food, logistics, and retail applications.
May 2026 UPM Raflatac launched a new generation of linerless label materials offering improved printability, higher productivity, and lower environmental impact. The products help converters and brand owners achieve sustainability targets.
February 2026 SATO Holdings expanded its linerless labeling solutions by introducing new industrial printers optimized for linerless labels in warehousing, logistics, and retail operations.
September 2025 Coveris expanded production of linerless labels for fresh food and convenience packaging, supporting customers with sustainable labeling solutions and improved operational efficiency.