Australia Stretch and Shrink Wrap Market

Market Overview

The Australia stretch and shrink wrap market size witnessed significant growth in the past and is expected to grow at a CAGR of 4.5% during the forecast period (2022-2030).

Highlights

• Sleeves And Labels dominate the market by Material.
• LDPE dominates the market by Resin.
• Food and Beverages dominate the market by End User

Stretch wrap is a thin, flexible plastic sheet to lock and secure cased items onto a pallet. It is commonly constructed of polyethylene. When heated, shrink wrap can be used to cover products loosely. Once heated, the shrink wrap secures the goods.

Industry-specific applications drive the Stretch and Shrink Wrap Market. Shift towards sustainable alternatives act as restrain for this market. On the other hand, demand for product visibility and shelf appeal act as opportunities for the Stretch and Shrink Wrap market.

Market Dynamics

Australia Stretch and Shrink Wrap Market Drivers

Industry-Specific Applications

Beyond standard packaging, stretch and shrink wrap have been used in the logistics, pharmaceutical, and food and beverage industries. Stretch and shrink wrap, for instance, are used in the logistics industry to palletize and secure products during shipping. These components safeguard the integrity of the product in the pharmaceutical sector and prevent tampering. Manufacturers can investigate market prospects specific to those industries by creating specialized stretch and shrink-wrap solutions catering to the specific needs of certain sectors.

Australia Stretch and Shrink Wrap Market Restraints

Shift Towards Sustainable Alternatives 

Stretch and shrink wrap are giving way to more environmentally friendly packaging options as demand for eco-friendly solutions increases. Due to their lower environmental impact, biodegradable, compostable, and recyclable packaging choices are becoming increasingly popular. If manufacturers don't adopt more environmentally friendly procedures, this tendency may limit the growth of the traditional stretch and shrink wrap business.

Australia Stretch and Shrink Wrap Market Opportunities

Demand for Product Visibility and Shelf Appeal

Brand awareness and consumer attraction are greatly aided by packaging. Stretch and shrink wrap that is transparent and aesthetically pleasing can increase a product's exposure while showcasing its qualities and characteristics. Manufacturers can use this chance by providing creative stretch and shrink-wrap choices with improved branding and print options. As a result, businesses can successfully engage with customers and differentiate their items on store shelves.

Segmental Analysis

The Australian stretch and shrink wrap market is segmented based on Type, Product, Distribution Channel, and Country.

Based on material, the market is segmented by Hoods, Sleeves, Labels, and Wraps.

Sleeves and Labels dominated the market and are expected to register a CAGR of 6.0% over the forecasted period.

Based on Resin, the market is segmented by LLDPE, LDPE, PVC, and Others.

LDPE dominated the market and is expected to register a CAGR of 5.0% over the forecasted period.

Based on End-Users, the market is segmented by Food and Beverage, Industrial Packaging, Consumer Goods, and Pharmaceuticals.

Food and Beverage dominated the market and is expected to register a CAGR of 5.8% over the forecasted period.

Regional Analysis

Australia's stretch and shrink wrap market has expanded steadily in recent years. Stretch and shrink wrap, a vital part of the packaging sector, are essential for securing and safeguarding goods while they are being transported, stored, and displayed. Many factors influence the industry, including the expansion of sectors, including e-commerce, food and beverage, manufacturing, and logistics.

Recent Developments

• Mar 2023- Bemis Company announced that it had purchased the flexible packaging solutions supplier Flexo Solutions' assets. The acquisition will increase Bemis's healthcare, personal care, and food and beverage capabilities.