Canada Stretch and Shrink Wrap Market

Market Overview

The Canada stretch and shrink wrap market witnessed significant growth in the past and is expected to grow at a CAGR of 4.7% during the forecast period (2022-2030).

Stretch wrap is a thin, flexible plastic sheet to lock and secure cased items onto a pallet. It is commonly constructed of polyethylene. When heated, shrink wrap can be used to cover products loosely. Once heated, the shrink wrap secures the goods.

Canada’s stretch and shrink wrap market, driven by COVID, has propelled the demand for stretch and shrink films. Intense competition by conventional packaging acts as in restraint for this market. On the other hand, rising sales of retail products and online shopping act as an opportunity for Canada’s stretch and shrink wrap market.

Market Dynamics

Canada Stretch and Shrink Wrap Market Drivers

COVID has Propelled the Demand for Stretch and Shrink Films

The COVID outbreak has seriously impacted the world ecology, negatively affecting both daily life and industry. The food and beverage business has seen enormous demand throughout this epidemic period. The USD 900 billion per year global packaging business is on the front lines, with food packaging being its major activity area. This situation has mandated the requirement for a flexible and hygienic packaging method. In addition to COVID, rising customer demand for high-quality products and food safety is another factor driving the need for hygienic packaging. Due to the high cost of cold chain transportation, there is an increasing need for this type of packaging in China and India, where food is needed to be conveyed to rural areas.

Canada Stretch and Shrink Wrap Market Restraints

Intense Competition by Conventional Packaging

The global demand for packaging exceeded USD 917.1 billion in 2019 and is anticipated to increase significantly over the next five years. Online and e-commerce shopping is expanding significantly at the same time. Stretch and shrink film manufacturers should expect fierce competition from traditional packaging methods like corrugated packaging, films, and containers. Since stretch and shrink films don't offer enough protection, many products on the global markets aren't wrapped in them. However, more research and development into the quality of stretch and shrink films is anticipated to boost their demand in global markets.

Canada Stretch and Shrink Wrap Market Opportunities

Rising Sales of Retail Products and Online Shopping 

Rising retail goods sales and moving towards online shopping will positively impact the industry. Consumers are predicted to consume more snacks than conventional foods, increasing demand for packaged goods and propelling market expansion. For instance, the worldwide market for online shopping will reach more than $4 trillion in 2020 due to its rapid growth. And by 2023, there will likely be 300 million internet buyers in Canada alone. That represents 91% of all people living in the nation. During the forecast period, it is anticipated that this enormous demand will significantly impact the market for stretch and shrink films.

Regional Analysis

Canada's stretch and shrink wrap market is a vibrant and expanding sector within the packaging industry. For securing and safeguarding various products during transit, storage, and retail displays, stretch and shrink wrap are frequently employed. These packaging materials provide good load stability, moisture and dust resistance, and tamper-evident characteristics.

Intense competition and ongoing innovation are hallmarks of the Canadian stretch and shrink-wrap sector. The market's leading players are spending in R&D on producing cutting-edge packaging solutions that increase functionality, use less material, and are more sustainable.

Segmental Analysis

The Canada stretch and shrink wrap market is segmented based on Type, Product, Distribution Channel, and Country.

Based on material, the market is segmented by Hoods, Sleeves, Labels, and Wraps.

Sleeves and Labels hold the major share of the market and are expected to register a CAGR of 5.4% over the forecasted period. Labels made of polyester or plastic that completely encircle a product and fit the packaging's precise geometry are called sleeves and labels. Stretch labels, made of LDPE and stretchable, can be pulled over the product container. When exposed to heat while transported via a heat tunnel, shock sleeves are placed loosely on the product package and molded to it. The product can obtain a high-impact presentation on the store shelf thanks to the 3600-message branding. Stretch and shrink-sleeve labels are a preferred technique of product labeling that is gaining popularity.

Based on Resin, the market is segmented by LLDPE, LDPE, PVC, and Others.

LDPE holds the major share of the market and is expected to register a CAGR of 4.4% over the forecasted period. As more individuals order meals for delivery to their homes, there is an increase in the demand for LDPE, which is largely due to COVID.

Based on End-Users, the market is segmented by Food and Beverage, Industrial Packaging, Consumer Goods, and Pharmaceuticals.

Food and Beverage holds the major share of the market and is expected to register a CAGR of 5.2% over the forecasted period. Demand for thin wall packaging is increasing in the post-COVID era due to the demand for packaged and quickly consumed food. Along with this, the market for stretch and shrink films is supported by the positive trend of cost-effective packaging, such as packaging for cups, jars, food, beverages, and other fragile products. As restaurants quickly innovated and switched to takeaway and delivery, according to statistics, there was a more than 150% increase in the number of restaurants actively using online ordering with up-serve during the Covid era from February to April, along with an 840% increase in weekly sales via online ordering. The elements above all influence sector growth.

Recent Developments

• Mar 2023- Dow announced that the USD 13 billion purchase of DuPont's Performance Materials and Coatings unit had been completed. The merger will establish a world leader in specialized materials.