The global surfing equipment market was valued at USD 4.40 billion in 2023. It is estimated to reach USD 6.48 billion by 2032, growing at a CAGR of 4.4% during the forecast period (2024–2032). The demand for and sales of surfing gear, including surfboards, gear, clothes, and accessories, has been significantly surging due to the growing interest of people in surfing, particularly among millennials and adventure enthusiasts. Furthermore, technological advancements like the development of lightweight, durable surfboards and the integration of AI-powered sensors and virtual reality in surfing equipment are estimated to create opportunities for global market expansion.
Surfing equipment encompasses a range of gear designed to enhance the experience of riding ocean waves. At the core of this category are surfboards, which come in various shapes and sizes to cater to different surfing styles and conditions. These include longboards, shortboards, fish, and funboards, each offering unique performance attributes. In addition to surfboards, essential gear includes wetsuits that provide thermal protection and flexibility, especially in colder waters.
Leashes, which connect the surfer to their board, are crucial for safety and convenience. Surf accessories also feature fins, wax, and board bags, all of which contribute to the overall surfing experience. Advances in technology have introduced high-performance materials and designs, making surfing more accessible and enjoyable for enthusiasts of all levels. As the sport continues to evolve, innovations in equipment play a significant role in shaping the future of surfing.
The increasing interest in surfing is a significant driver for the global surfing equipment market. According to the International Surfing Association (ISA), the global surfing population grew by 16% in 2023, reaching 35 million surfers, up from 30 million in 2022. This surge is attributed to factors such as the inclusion of surfing in the Olympic Games, the rise of surf tourism, and the sport's growing popularity as a lifestyle and fitness activity.
Additionally, the Surf Industry Manufacturers Association (SIMA) reported a 12% increase in sales of surfboards, wetsuits, and other accessories in 2023, compared to an 8% rise in 2022, reflecting heightened demand for surfing equipment. Furthermore, the National Sporting Goods Association (NSGA) noted a 22% increase in new surfers in the United States in 2023, up from 18% in 2022, signaling a substantial influx of novice surfers. These trends underscore the expanding market for surfing gear driven by a burgeoning global interest in the sport.
The high cost of surfing equipment can act as a restraint in the surfing equipment market. According to the Surf Industry Manufacturers Association (SIMA), the average price of a high-performance surfboard increased by 8% in 2023, reaching $750, compared to $695 in 2022. This rising cost can be attributed to factors such as the use of advanced materials, like carbon fiber and epoxy resins, as well as the incorporation of intricate designs and shaping techniques. Furthermore, the International Surfing Association (ISA) reported that the average cost of a premium wetsuit rose by 6% in 2023, reaching $350, up from $330 in 2022.
This increase is driven by the use of advanced neoprene materials and thermal insulation technologies, catering to the demand for high-performance wetsuits suitable for various water temperatures and conditions. The National Sporting Goods Association (NSGA) also noted that the average expenditure on surfing accessories, such as leashes, traction pads, and roof racks, increased by 4% in 2023, reaching $220 per surfer, compared to $212 in 2022. This rising cost can make it challenging for entry-level or budget-conscious surfers to fully equip themselves, potentially hindering market growth.
The global surfing equipment market is set to expand significantly, driven by notable technological advancements. Innovations in materials science have led to the creation of lightweight, durable surfboards, with 85% of professional surfers now preferring advanced composite boards, as highlighted by the Surfboard Manufacturers Association. The integration of sensors and AI-powered analytics, adopted by 27% of surf schools worldwide in 2022, offers real-time feedback, enhancing technique and safety.
Virtual reality simulations also provide surfers with diverse practice conditions, further refining their skills. Additionally, the shift towards sustainable manufacturing practices, with 63% of major brands adopting eco-friendly processes, according to the Surf Industry Environmental Report 2023, aligns with the growing demand for environmentally conscious products. These technological advancements are not only elevating the surfing experience but also creating opportunities for market growth by attracting both new enthusiasts and experienced surfers.
| Study Period | 2020-2032 | CAGR | 4.4% |
| Historical Period | 2020-2022 | Forecast Period | 2024-2032 |
| Base Year | 2023 | Base Year Market Size | USD 4.40 Billion |
| Forecast Year | 2032 | Forecast Year Market Size | USD 6.48 Billion |
| Largest Market | North America | Fastest Growing Market | Asia-Pacific |
Based on region, the global market is bifurcated into North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa.
North America is the dominant shareholder in the global surfing equipment market, with substantial growth anticipated during the forecast period. This expansion is primarily driven by a strong surfing culture and a thriving industry. According to the Surf Industry Manufacturers Association (SIMA), the region accounted for 42% of global surfboard production in 2022. The United States stands out with its vibrant surfing community, boasting an estimated 2.7 million active surfers as of 2022, according to the National Sporting Goods Association. The region's well-developed infrastructure, including renowned surf spots and a robust retail network, significantly contributes to its market dominance. In 2023, the number of surf shops in the US reached 1,825, marking a 3.5% increase from the previous year, as reported by the Surf Retailer Census.
This growth is complemented by the adoption of advanced manufacturing techniques, such as computer-aided design (CAD) and computer numerical control (CNC) machining, leading to the production of high-performance and customized surfing equipment. The American Surfing Association notes that 37% of professional surfers in the US used custom-made boards in 2022, underscoring the market's emphasis on innovation and personalization. Thus, North America's prominent role in the global surfing equipment market is supported by its cultural affinity for surfing, advanced manufacturing capabilities, and extensive retail infrastructure, positioning the region for sustained growth in the coming years.
The Asia-Pacific region has emerged as a sub-dominant market for surfing equipment, driven by a growing interest in the sport and favorable coastal conditions. According to the Pacific Surfing Association, the number of surfers in the region increased by 18% between 2022 and 2023, reaching over 5 million. Australia and Indonesia are key contributors to this growth, with 1.2 million and 1.1 million surfers, respectively, in 2023, according to the Surf Market Report, Australia, and the Surf Industry Census, Indonesia. The region's diverse surfing destinations, such as the famous Mentawai Islands in Indonesia and the Gold Coast in Australia, attract both domestic and international surfers, fueling the demand for surfing gear.
Furthermore, the rise of surf tourism in countries like the Philippines and Vietnam has prompted local manufacturers to cater to this growing market. In 2022, the Philippines exported surfboards worth $8.2 million, representing a 12% increase from the previous year, according to the Philippine Surfboard Manufacturers Association. This growth is supported by the establishment of surf schools and surf camps, boosting the sales of surfboards, wetsuits, and other accessories. The Asia-Pacific region's favorable climatic conditions, coupled with its expanding surfing community, are expected to continue driving the surfing equipment market in the coming years.
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The global surfing equipment market is bifurcated into equipment and distribution channels.
Based on the equipment, the global surfing equipment market is bifurcated into surfing boards, surfing apparel and accessories.
The surfing board segment dominated the global market over the forecast period. Rising participation in surfing, driven by growing surf tourism and increasing disposable income, is boosting sales of surfing boards. Alongside surfboards, essential surfing accessories include fins, leashes, wax, earplugs, surfboard bags, ponchos, boots, hoods, gloves, and watches. Popular fin configurations such as single-fin, double-fin, quad, five-fin, and thruster offer diverse performance options. While professional surfers often favor longboards for their superior performance, smaller boards remain popular among enthusiasts. The pandemic's closure of gyms and recreational facilities led many adults and beginners to embrace surfing as a socially distant hobby, further elevating market demand. This surge in surfing participation has significantly increased the demand for both surfboards and related accessories, highlighting the robust growth potential in the global surfing equipment market.
Based on distribution channels, the global surfing equipment market is segmented into online and offline.
The offline segment dominates the global market during the forecast period. Offline distribution channels play a significant role in the global surfing equipment market due to the convenience and variety offered at consumer outlets such as hypermarkets, supermarkets, company-owned stores, and specialty shops. Businesses like specialty stores prioritize high customer satisfaction by providing personalized service and expertise. When shopping offline, consumers benefit from physically inspecting products, which enhances their understanding of quality and design, influencing their purchasing decisions.
National and international brands supply surfing equipment to supermarkets and hypermarkets, including retail giants like Walmart and Costco. These retailers not only operate extensive brick-and-mortar locations but also offer online shopping options. Their ability to sell products in large quantities at lower prices makes them attractive to budget-conscious consumers. Consequently, supermarkets and hypermarkets often provide surfing gear at more competitive prices than smaller retail establishments, making them a popular choice for consumers seeking value and variety in their purchases.
