Research Methodology – Vehicle Roadside Assistance Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Vehicle Roadside Assistance Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Vehicle Roadside Assistance Market is developed by integrating key market indicators and macroeconomic variables. These include:
1 Factors considered while calculating market size and share
- Number of vehicles on the road.
- Total population of drivers within an operating area.
- Penetration rate of roadside assistance services.
- Purchase of new and used vehicles.
- Accident, tyre puncture and breakdown rates.
- Introduction of newer vehicle models that require specialized services.
- Frequency of unexpected roadside emergency situations.
- Technological advancements and adoption in the automotive industry.
- Geographical coverage and expansion of roadside assistance providers.
- Extent of partnerships with automotive insurance providers, car manufacturers, and car rental companies.
2 Key Market Indicators
- Market growth rate.
- Number of subscriptions for roadside assistance services.
- Number of service providers in the roadside assistance market.
- Government regulations regarding vehicle safety.
- Rate of insurance claims for accidents and breakdowns.
- Increased adoption of telematics and connected vehicles technology.
- Increasing popularity of electric and hybrid vehicles.
- Level of customer satisfaction and loyalty.
3 Growth Trends
- Rise in the use of advanced technologies for real-time tracking and robust roadside assistance.
- Growth of digital platforms for offering roadside assistance services.
- Increased focus on customer service and satisfaction.
- Launch of customized packages for meeting individual customer requirements.
- Expanding geographical presence of roadside assistance providers.
- Increasing partnerships of roadside assistance providers with car manufacturers for bundled services.
- Increasing investment in automated systems for vehicle diagnostics.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Vehicle Roadside Assistance Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Vehicle Roadside Assistance Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights