01 Subscription & Leasing Models The two-wheeler market is evolving with a growing shift towards subscription and leasing models, offering greater flexibility and cost-efficiency compared to traditional ownership. This trend is especially prominent among urban consumers and younger demographics who prefer usage-based access over long-term commitment. These models reduce the burden of upfront costs, maintenance, and insurance, making two-wheelers more accessible to a broader audience, including delivery riders and gig economy workers. For instance, in July 2025, Hero MotoCorp introduced the Vida VX2 electric scooter with a unique Battery-as-a-Service (BaaS) model. Customers can purchase just the chassis (priced between ₹59,490 and ₹64,990) and subscribe to the battery separately through flexible pay-per-kilometer or monthly plans (~₹0.96/km). This approach significantly lowers the initial investment and aligns with the growing demand for affordability and convenience. As more manufacturers explore similar models, the market is poised for a transformation in how consumers access and use two-wheelers.
June 2026 Hero MotoCorp unveiled its first flex-fuel motorcycles, the HF Deluxe Flex Fuel and Splendor+ Flex Fuel, expanding its two-wheeler portfolio with alternative-fuel models aligned with India's sustainable mobility roadmap.
May 2026 Hero MotoCorp launched the XPulse 200 series in the United Kingdom, strengthening its international business expansion and broadening its global premium motorcycle portfolio.
May 2026 Hero MotoCorp introduced the upgraded Super Splendor XTEC 2.0, expanding its commuter motorcycle lineup with enhanced technology, improved styling, and advanced safety features.
February 2026 TVS Motor Company expanded its premium motorcycle portfolio by launching the Apache RTX300 adventure motorcycle, strengthening its presence in the mid-capacity and adventure touring segment.