Vegan Yogurt Market Size, Share & Trends Analysis Report By Product Type (Soy Yogurt, Almond Yogurt, Rice Yogurt, Other Sources), By Flavor Profile (Flavored Yogurt, Non-Flavored Yogurt), By End-User (Household, HoReCa (Hotels, Restaurants, and Catering)), By Distribution Channel (B2C (Business to Consumer), B2B (Business to Business)), By Regions (North America, Europe, Asia-Pacific, Latin America, The Middle East and Africa) and By Region(North America, Europe, APAC, Middle East and Africa, LATAM) Forecasts, 2025-2033

Vegan Yogurt Market Size

The global vegan yogurt market size was valued at USD 3.15 billion in 2024 and is estimated to grow from USD 3.70 billion in 2025 to reach USD 13.60 billion by 2033, growing at a CAGR of 17.65% during the forecast period (2025–2033).

Vegan yogurt is a plant-based alternative to traditional dairy yogurt, made without any animal products. It is typically crafted from ingredients like soy, almonds, coconut, oats, or cashews. Vegan yogurt undergoes fermentation with live cultures, similar to dairy yogurt, offering probiotics that support gut health. It comes in a variety of flavors and textures, from creamy to thick, and can be sweetened or unsweetened. Popular among vegans, lactose-intolerant individuals, and health-conscious consumers, vegan yogurt is often fortified with nutrients like calcium, vitamin D, and vitamin B12.

The market is experiencing substantial growth, driven by several key factors. One of the major drivers is the increasing health consciousness among consumers, as more people adopt plant-based diets due to the perceived health advantages, including lower cholesterol and minimized risk of chronic diseases. Additionally, the surging concern regarding the environmental impact of dairy farming is fueling the demand for vegan yogurt as consumers seek more sustainable food options that have a smaller carbon footprint. Moreover, ethical considerations, such as animal welfare, are pushing more people to explore plant-based alternatives, with vegan yogurt being a preferred option for those avoiding animal products.

Latest Market Trends

Sustainable packaging

Sustainability has become a key trend in the global vegan yogurt market as brands align with growing consumer demand for eco-friendly practices. Companies are increasingly adopting recyclable, biodegradable, or compostable packaging solutions to reduce environmental impact and improve brand image. This shift is not only driven by ethical concerns but also by tightening government regulations on plastic usage across several regions.

• In December 2024, Epigamia launched India's first plant-based coconut milk yogurt, available in unsweetened and coconut jaggery flavors. The company emphasizes sustainability by using recyclable containers and partnering with Hyderabad-based Recykal to recycle more plastic than is used in their products.

Such initiatives reflect how sustainable packaging is becoming integral to innovation and consumer engagement in the vegan yogurt industry.

Vegan Yogurt Market Growth Factors

Growing vegan population

The growing vegan population is a significant driver for the expansion of the global vegan yogurt market. As more people adopt plant-based diets for health, ethical, and environmental reasons, demand for dairy alternatives, including vegan yogurt, continues to rise.

• As of 2023, the global vegan population is estimated to be between 79 million and 88 million individuals, representing approximately 1% to 1.5% of the world's population. Additionally, participation in Veganuary has grown from 3,300 people in 2014 to approximately 25.8 million in 2025, indicating a growing interest in plant-based lifestyles worldwide.

Key Market Restraints

Higher cost

One of the key market restraints for vegan yogurt is its higher production cost compared to traditional dairy yogurts. The use of plant-based ingredients, specialized processing techniques, and eco-friendly packaging often results in increased manufacturing expenses. These higher costs are usually passed on to consumers, making vegan yogurt a premium-priced product. As a result, price-sensitive consumers may hesitate to switch from dairy to plant-based alternatives. Additionally, economies of scale are still developing in the vegan yogurt industry, and until production processes become more efficient, cost remains a significant barrier to widespread adoption.

Market Opportunities

Flavor innovation

Flavor innovation is a key driver in the growing popularity of vegan yogurt, as consumers increasingly seek unique and diverse taste experiences. By offering exciting new flavors, brands can cater to evolving consumer preferences for both indulgence and nutrition.

• For example, in March 2024, CHKP Foods introduced a mango-flavored yogurt made from chickpeas at Expo West. This product combines a rich, creamy texture with the tropical sweetness of ripe mangoes, offering 5–6g of protein per serving. It not only mimics the indulgent qualities of traditional dairy yogurt but also caters to health-conscious consumers looking for plant-based protein.

Such innovative flavors help brands differentiate themselves, attract new customers, and meet the surging demand for plant-based options that balance taste and nutrition.

Regional Insights

North America: Dominant Region

The North American vegan yogurt market is witnessing robust growth, fueled by the increasing health-conscious population and rising demand for dairy alternatives. The region's preference for plant-based diets, along with growing awareness of lactose intolerance, is driving market expansion. Additionally, innovations in product offerings, such as probiotic-rich vegan yogurt, are further boosting the market. The strong retail infrastructure and increasing availability of plant-based options in supermarkets and online platforms are contributing to regional growth.

U.S. vegan yogurt market trends

• The U.S. market is one of the largest globally, driven by the increasing vegan and plant-based movements. Brands such as Almond Dream and Oatly offer a variety of plant-based yogurts. With a significant focus on health and sustainability, the market is growing through innovations like probiotic-rich formulas and unique flavors catering to diverse dietary needs.

Canada vegan yogurt market trends

• The Canadian market for vegan yogurt is growing rapidly due to increasing demand for plant-based alternatives. Health-conscious consumers and rising lactose intolerance rates fuel this trend. Major brands like Silk and So Delicious are expanding their offerings, with products available in diverse flavors and organic options. Canada's eco-conscious market also emphasizes sustainable packaging.

Asia Pacific: Growing Region

The Asia Pacific market for vegan yogurt is expanding rapidly, and it is supported by the growing middle class and increasing awareness of health and wellness. The region's high lactose intolerance rate is a significant factor driving the demand for plant-based dairy alternatives. With traditional dairy consumption declining in certain areas, vegan yogurt is becoming a preferred choice for many consumers. The rise of urbanization and evolving dietary habits are propelling the market, along with greater availability and awareness of vegan products.

• The Indian vegan yogurt market is expanding rapidly, driven by rising awareness of dairy alternatives and lactose intolerance. Companies like Epigamia are offering plant-based yogurt options with regional flavors, gaining traction in urban markets. Additionally, the growing popularity of vegan diets among millennials and Gen Z is further boosting the market.

• The Chinese vegan yogurt market is witnessing growth due to a rise in health consciousness and an increasing vegan population. Brands like Vega are expanding their plant-based product lines to cater to this demand. The preference for lactose-free alternatives among consumers, coupled with local sourcing, is fueling market expansion.

Europe: Substantial Potential for Growth

Europe is a key market for vegan yogurt, driven by the growing demand for plant-based products across various consumer demographics. With a rising preference for sustainable and ethical food choices, the region is embracing vegan alternatives. Increased awareness of the environmental impact of dairy production, alongside stringent regulations promoting healthier food options, supports the market's expansion. Additionally, European consumers are inclined toward clean-label products, pushing companies to innovate with healthier, more transparent ingredient lists.

• Germany's vegan yogurt market is rapidly growing due to strong health and environmental awareness. The rise in lactose intolerance and veganism contributes to the demand for plant-based products. Brands like Alpro and Oatly are leading the market, offering a wide variety of dairy-free options. Consumers prioritize organic and locally sourced ingredients, driving product innovation.

U.K. vegan yogurt market trends

• The U.K. vegan yogurt industry is expanding with increasing awareness of plant-based diets and ethical consumption. Companies like The Coconut Collaborative and Rebel Kitchen are gaining popularity, offering a range of dairy-free yogurts. UK consumers are also keen on sustainability, with many opting for products that emphasize eco-friendly packaging and clean labels, boosting the market's growth.

Product Type Insight

Soy yogurt is a dominant product in the global market, driven by its high protein content and creamy texture, making it a preferred alternative to traditional dairy yogurt. Its popularity stems from its nutritional benefits, including being rich in vitamins, minerals, and antioxidants. Soy yogurt is widely available and appeals to consumers seeking a dairy-free, lactose-free, and vegan-friendly option. Additionally, its affordability and diverse flavor options further boost its market presence.

Flavor Profile Insight

Non-flavored vegan yogurt offers versatility in culinary applications, appealing to consumers who prefer a neutral base for smoothies, desserts, and recipes. This segment caters to health-conscious individuals looking for a clean-label product without added sugars or artificial flavors. Its simple formulation provides a functional alternative to dairy yogurt for people with dietary restrictions. Non-flavored vegan yogurt is increasingly popular among those focused on customization, where they can add fruits, nuts, or sweeteners according to personal taste preferences.

End-User Insight

The HoReCa segment plays a key role in expanding the market for vegan yogurt by offering plant-based yogurt options in restaurants, hotels, and cafés. This sector targets health-conscious consumers, those with dietary restrictions, and vegan diners seeking nutritious alternatives. HoReCa establishments are increasingly incorporating vegan yogurt into their menus, offering it as a topping in smoothies, desserts, and bowls. The surging demand for plant-based options in the food service industry presents significant growth opportunities for vegan yogurt products.

Distribution Channel Insight

The B2C segment is the largest revenue contributor in the market, driven by the direct sales of products to consumers through supermarkets, health food stores, and online platforms. This segment benefits from the surging trend of health-conscious consumers preferring plant-based alternatives. With increased availability and the convenience of online shopping, B2C offers a wide variety of vegan yogurt products, catering to diverse preferences in flavor, texture, and nutritional content, contributing to rapid market growth.

Company Market Share

Companies in the vegan yogurt market are focusing on expanding product portfolios with diverse flavors and nutritional benefits to cater to evolving consumer preferences. They are investing in sustainable practices, including eco-friendly packaging and reducing environmental impact. Additionally, there is a growing emphasis on improving taste, texture, and health attributes, such as incorporating probiotics and plant-based proteins, while also exploring new distribution channels to reach broader, global markets.

Recent Developments

• April 2025 – UK brand Nush introduced a new range of almond milk-based yogurts, delivering between 16g and 23g of protein per 350g pot. Completely free from dairy and soy, these yogurts are ideal for vegans and those with lactose intolerance. The lineup features flavors such as strawberry, raspberry, blueberry, vanilla fudge, and natural and is now available at leading UK retailers, including Sainsbury's, Waitrose, and Whole Foods Market.

Analyst Opinion

As per our analyst, the global vegan yogurt market is poised for significant growth, driven by increasing consumer demand for plant-based and dairy-free alternatives. This growth is supported by rising health consciousness, environmental concerns, and the growing adoption of vegan and lactose-free diets.

However, the market faces challenges, including higher production costs and difficulties in replicating the taste and texture of traditional dairy yogurts. Despite these challenges, there are substantial opportunities for market expansion through innovative flavors, premium offerings, and expanding retail presence, particularly in emerging markets.

Additionally, advancements in production technology can help reduce costs and improve product quality. As plant-based diets continue to gain traction globally, the vegan yogurt market is expected to experience sustained growth, with strategic investments in product development and consumer education playing a pivotal role in overcoming existing barriers.