Technology

Record-breaking GTA VI Trailer Gets Over 93 Million Views

12 Dec, 2023 | Statistics

The gaming community is exploding with excitement as Rockstar Games reveals the much-anticipated sequel, GTA VI, set to hit the market in 2025. More than ten years have gone since the ground-breaking debut of Grand Theft Auto V (GTA V), the second-best-selling video game in history. This next entry in the famous series has not only caused fans' lives to change in unexpected ways, but it has also prepared them for what is considered to be the priciest video game ever made.

Commercial success

The Grand Theft Auto (GTA) franchise has progressed significantly since its launch. GTA V has sold over 190 million copies since November 2023, making it the second-best-selling video game worldwide. Only Minecraft, with over 238 million copies sold across several platforms, surpasses it in terms of sales. With 100 million copies sold, Tetris (EA) continues to dominate. Leading the genre of motion-controlled gaming, Wii Sports has sold an astounding 82.9 million copies, while PlayerUnknown's Battlegrounds (PUBG) reached a noteworthy milestone of 75 million sales.

With 58 million copies sold since its release, the classic Super Mario Bros. game has managed to attract gamers even after all these years. Analysts project that the next GTA VI will have a whopping $2 billion budget, which will cover marketing, development, and other costs, making it the most costly video game ever made. With the GTA franchise, Rockstar Games, a division of Take-Two Interactive, has had significant commercial success. The 2013 release of Grand Theft Auto V brought in $7.7 billion in revenue, despite spending $265 million on production.

The 2008 film GTA IV, which made $2 billion in revenue despite costing $100 million to produce. Moreover, as of December 2023, GTA V had 262,000 active gamers on the Steam platform. With an average of 88,700 players over the last 30 days and a peak player count of 166,618, it is evident how popular GTA Online, the multiplayer component, is. With the PC gaming center topping 120 million monthly active gamers, overtaking PlayStation (107 million) and Xbox Live (90 million), PlayStation and PC emerge as the most popular platforms for both GTA V and GTA Online.

Moreover, since their release, GTA V and GTA Online have brought in nearly a billion in income because of microtransactions. They are a major part of our revenue stream. Microtransaction sales have led to a 155% year-over-year increase in Take-Two Interactive's revenue, as virtual items such as CEO offices, luxury apartments, and cars have proved popular.

Changing dynamics

The gaming industry is changing, with mobile gaming seeing rapid expansion and now reaching 41% of the world's population. By 2032, it is predicted that there will be 5.7 billion players worldwide. Interestingly, virtual reality (VR) and augmented reality (AR) applications being integrated is one of the main factors driving the expansion of the video game industry. Predictions show that the video game market will grow at a rapid rate, with a CAGR of 12.81% from 2022 to 2030. Surprisingly, despite the long-standing dominance of men in the gaming world, the proportion of female players is continuously rising.

By 2022, women made up about 48% of all gamers in the United States. In GTA, the proportion of male to female gamers is currently 4:1. With 11.06% of all players, the US leads the top five nations with the most GTA gamers, followed by Brazil (8.38%), Russia (5.85%), Germany (5.25%), and Poland (4.63%). With users logging into GTA Online from 224 different countries, the player base is widely distributed throughout the world. Furthermore, an extraordinary social media craze was set off by the debut of the first GTA VI trailer.

The trailer broke the previous record with over 93 million views in just one day. Since then, Grand Theft Auto VI has received over 250 million views via YouTube. It had become the most viewed non-music video. Only BTS's Butter, with almost 108 million views in the same period, surpassed it. In the first 24 hours after its release, the trailer reportedly earned over 1.8 million likes on Twitter, making it the most popular gaming-related tweet on the social media network.

The upcoming release of Grand Theft Auto VI is a sign of more significant trends impacting the global video game market. The gaming community will be eagerly awaiting the release of the next Grand Theft Auto game.


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