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Print on Demand Market

Print on Demand Market Size, Share & Trends Analysis Report By Platform (Software, Service), By Product (Apparel, Home Decor, Drinkware, Accessories, Others), By Technology (Digital Printing, Offset Printing, Flexographic Printing, Screen Printing), By Distribution Channel (Online, Offline), By End User (E-commerce, Publishing, Fashion & Apparel, Art & Creative, Corporate, Education, Others) and By Region(North America, Europe, APAC, Middle East and Africa, LATAM) Forecasts, 2023-2031

Report Code: SRTE2281AB
Study Period 2019-2031 CAGR 25.3%
Historical Period 2019-2021 Forecast Period 2023-2031
Base Year 2022 Base Year Market Size USD 6.3 Billion
Forecast Year 2031 Forecast Year Market Size USD 45.6 Billion
Largest Market North America Fastest Growing Market Asia Pacific
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Market Overview

The global print on demand market was valued at USD 6.3 billion in 2022. It is projected to reach USD 45.6 billion by 2031, growing at a CAGR of 25.3% during the forecast period (2023–2031). E-commerce expansion and the growing trend of online shopping are driving the Print on Demand market, with businesses leveraging on-demand printing to offer a wide array of customizable products to a global customer base.

Print on demand is a technology and business procedure in which book copies (or other documents) are not made until the company receives an order, allowing for single or small-batch printing. While other industries developed the build-to-order business model, "print on demand" could not exist until the advent of digital printing because it was cost-ineffective to create single copies using traditional printing technologies such as letterpress and offset printing.

Print-on-demand is a framework for accurately and optimally controlling and optimizing printing machines and procedures. It assists businesses in lowering printing costs by allowing them to track, control, and manage their entire printer fleet from a single application interface. Mailing and delivery, as well as quick and offset printing, are all possible with print management software. Due to its unified control, this program can also manage copiers, scanners, and desktop printers. Print management software is available in standalone and embedded forms within controlled print facilities.

Market Dynamics

Market Drivers

  • Expanding Internet Penetration and Growing Smartphone Adoption

The preference for unique products and fashion apparel, as well as increased internet usage and smartphone use, are all factors driving up demand for print-on-demand services. Online retail sales growth is one of many factors assisting the sector's expansion. The restrictions imposed by Covid-19 led to an increase in online shopping, which raised the demand for goods that were printed on demand.

  • Print-on-demand Systems offer Customers Printing Options

The people working from home and staying in their homes have increased sales in the product category known as home décor. It is projected that this element will be a driving force behind the expansion of the market for print-on-demand services. Print-on-demand platforms provide consumers with printing solutions customized to their specifications. Depending on the platform, artists and merchants owning a print-on-demand business and wanting to sell their designs online can connect their existing online store or create a new one. The service providers will print the customers' orders and ship the product to the customers, completing the end-to-end fulfillment service.

Market Restraints

  • Lack of Power and Transparency for Artists and Makers

One of the most fundamental market constraints is the absence of transparency or control for those responsible for producing works of art or materials. This situation arises because the artists have no control over the final product's quality, and not all of them have access to the client list. Furthermore, the artists are not paid for their work until the final product is produced, which could cause the clients to feel unsatisfied. In this case, they might investigate the many alternatives available to them at their disposal.

Market Opportunities

  • Leveraging Sustainability in the Print on Demand Market

Sustainability in print on demand aligns with environmental awareness and can boost corporate growth. Businesses can reduce their environmental effect, attract eco-conscious customers, and comply with regulations by using sustainable materials and energy-efficient technologies. This helps the environment, saves money, and establishes a unique brand. This possibility allows print on demand enterprises to succeed in an environmentally conscious market through audits, investments, certifications, and honest communication.

Regional Analysis

The global print on demand market is segmented into four regions, namely North America, Europe, Asia-Pacific, and LAMEA.

North America is the most considerable shareholder in the global print-on-demand market due to various factors, including technological infrastructure and production facilities for print-on-demand items, healthy economies, and consistent economic growth. For instance, the world's most lucrative print-on-demand companies, such as Printful, Inc., Printify, Inc., and Zazzle, Inc., have their headquarters in the United States. Companies with global headquarters, like the Australian company Redbubble Ltd. and the Norwegian company Gelato, both have fulfillment centers in North America.

Asia-Pacific is anticipated to grow at the during the forecast period. The presence of significant market participants can be credited with contributing to the rise. It is anticipated that technological advancements and the presence of numerous sizeable textile facilities will aid in the market's growth.

Report Scope

Report Metric Details
By Platform
  1. Software
  2. Service
By Product
  1. Apparel
  2. Home Decor
  3. Drinkware
  4. Accessories
  5. Others
By Technology
  1. Digital Printing
  2. Offset Printing
  3. Flexographic Printing
  4. Screen Printing
By Distribution Channel
  1. Online
  2. Offline
By End User
  1. E-commerce
  2. Publishing
  3. Fashion & Apparel
  4. Art & Creative
  5. Corporate
  6. Education
  7. Others
Company Profiles Amplifier Apliiq CustomCat Gelato Gooten JetPrint Fulfillment Printed Mint Printful, Inc. Printify, Inc. Printsome Prodigi Group Redbubble Group T-Pop Teelaunch VistaPrint Zazzle Inc Others
Geographies Covered
North America U.S. Canada
Europe U.K. Germany France Spain Italy Russia Nordic Benelux Rest of Europe
APAC China Korea Japan India Australia Taiwan South East Asia Rest of Asia-Pacific
Middle East and Africa UAE Turkey Saudi Arabia South Africa Egypt Nigeria Rest of MEA
LATAM Brazil Mexico Argentina Chile Colombia Rest of LATAM
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, Environment & Regulatory Landscape and Trends
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Segmental Analysis

The global print on demand market is segmented by platform, software, and products.

On the Basis of Platform

Based on the platform, the market is divided into software and service.

The service segment dominates the market and is expected to grow during the forecast period. This is due to increased service providers offering drop shipping and end-to-end fulfillment. Other services offered by the service providers include marketing and branding services, such as bespoke packaging and creative services. These platforms provide print-on-demand merchants and artists with ease and options. The software segment accounted for the most significant revenue share, which is anticipated to persist during the forecast period. The expansion of the software segment can be linked to the rise in technology investments made by print-on-demand service providers. Service providers provide software solutions such as Application Programming Interface (API) and design-creation instruments. The API facilitates the integration of an existing online store with a print on demand platform for the merchants.

On the Basis of Products

Based on products, the market is divided into apparel, home décor, drinkware, and accessories.

The home décor is anticipated to grow during the forecast period. Due to the development of remote working, an increasing number of people worldwide have been staying at home and looking for ways to upgrade their living spaces since the pandemic. The expanding availability of a broad range of goods falling under the home and lifestyle category gives customers more options, which boosts sales. Mats, pillows, and posters are a few examples of such items. The apparel segment is responsible for the most significant revenue share, and it is anticipated to hold this position during the projection period. This is mainly due to the rapid penetration of internet retail into the fashion arena, the growing interest among younger consumers in bespoke and one-of-a-kind items, and the popularity of fashion clothes.

On the Basis of Technology

Based on Technology, the market is divided into Digital Printing, Offset Printing, Flexographic Printing, and Screen Printing.

Digital Printing dominates the print-on-demand business due to its versatility and affordability. Digital printing allows fast turnaround, high-quality printing, and customized print runs. It's perfect for on-demand book printing, promotional materials, and sportswear.

Offset printing remains important, especially for large print runs, despite digital competition. Its outstanding print quality makes it ideal for high-volume print jobs including periodicals, newspapers, and packaging. Offset printing is useful in print-on-demand because it maintains quality over long print runs.

Flexible printing is perfect for labels, packaging, and other items that need continuous, high-speed printing on many surfaces. Flexographic printing is a major player in the print-on-demand market for labels, tags, and packaging modification due to its efficiency and versatility.

Screen printing gives unique pigment thickness and vibrancy. This material is used for custom clothes, promotions, and signage. It may not be as versatile as digital printing, but its ability to make tactile and visually appealing prints has made it popular in print-on-demand, especially for creative designs.

On the Basis of Distribution Channel

Based on Distribution Channel, the market is divided into Online and Offline.

Increased internet usage and e-commerce platforms have boosted the online distribution channel in recent years. Online marketplaces, websites, and e-commerce platforms offering print-on-demand services comprise this segment. Customers can easily customize garments, home décor, and promotional items through various internet outlets. The simplicity of exploring and ordering tailored products from home has driven online growth. This market includes Printful, Printify, PrintAura, and Amazon, Shopify, and Etsy, which host many print-on-demand businesses.

The offline distribution channel has changed gradually yet remains relevant. Retail outlets, print shops, and bespoke item booths at events and local markets are included. Despite digital concerns, this category continues to service a niche market, especially for clients who prefer in-person encounters or need customized products quickly. Many traditional printing companies now offer online and offline services to bridge the digital divide. In addition, some print-on-demand suppliers offer physical locations where clients may order online and pick up their customized products.

On the Basis of End User

Based on End User, the market is divided into E-commerce, Publishing, Fashion & Apparel, Art & Creative, Corporate, Education and Others.

E-commerce represents a substantial portion of the market for print on demand. Print on demand services allow online businesses and marketplaces to manufacture custom garments, accessories, and home decor for a variety of customer tastes.

Print on demand reduces big print runs, benefiting publishers. Now authors and publishers may print books, magazines, and other products on demand, reducing inventory and production expenses.

Fashion and clothes have changed due to print on demand. Customized t-shirts, hoodies, and sportswear are easy to make, allowing brands to provide unique designs and personalized fashion.

Artists and creatives can print on canvas, posters, and goods using print on demand. This segment helps artists reach more people and make money.

Many companies use print on demand for promotional, branded, and corporate gifts. This section helps firms maintain brand consistency and meet marketing and branding needs.

Schools and universities use print on demand for course materials, textbooks, and educational resources. This strategy offers flexibility, avoids waste, and gives pupils updated content.

Others category includes several sectors and applications that use print on demand, such as personalized presents, home decor, and event marketing. This diverse portion shows print on demand's adaptability.

Market Size By Platform

Recent Developments

  • March 2022- Artisan Gelato returns to grow in Italy and Europe, but it isn’t easy to forecast for 2022.
  • January 2022- A fresh challenge for the masters of gelato: The Gelato Day video contest is back, opening doors to craft workshops across Europe.
  • June 2022- Gooten and Fujifilm Partner to Announce Strategic Technology and Print-on-Demand Fulfillment Collaboration.
  • June 2022- Gooten, Using Competitive Intelligence to Grow Your Print on Demand Business.

Top Key Players

Amplifier Apliiq CustomCat Gelato Gooten JetPrint Fulfillment Printed Mint Printful, Inc. Printify, Inc. Printsome Prodigi Group Redbubble Group T-Pop Teelaunch VistaPrint Zazzle Inc Others Others

Frequently Asked Questions (FAQs)

What is the estimated growth rate (CAGR) of the Print on Demand Market?
Print on Demand Market size will grow at approx. CAGR of 25.3% during the forecast period.
Some of the top prominent players in Print on Demand Market are, Amplifier, Apliiq, CustomCat, Gelato, Gooten, JetPrint Fulfillment, Printed Mint, Printful, Inc., Printify, Inc., Printsome, Prodigi Group, Redbubble Group, T-Pop, Teelaunch, VistaPrint, Zazzle Inc, etc.
North America has been dominating the Print on Demand Market, accounting for the largest share of the market.
The region with the most rapid expansion in the Print on Demand Market is Asia Pacific.
The global Print on Demand Market report is segmented as follows: By Platform, By Products

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