Automotive and Transportation - Case Study 2

04 Aug, 2020 | Case Studies


Straits Research was approached by a consultant actively operating in the rental car sector. The client sought market insights on the rental car industry and stressed on procuring data specific to top companies operating in the market along with their annual revenue and other asset information such as fleet size.


Intense primary and secondary research were conducted to fulfill the client's requirements by understanding the economic and social factors not only promoting the market for rental sectors but also the challenges of conventional alternatives at the regional level. The regions covered in the study were North America, Europe, Asia-Pacific, South America, the Middle East, and Africa. 

Region-Specific Market Study

The client's primary focus highlighted the competitive landscape covering every specific region; hence, the study was conducted not only to understand the operations in the areas but also provided with a detailed overview of the top five players in the market contributing half of the overall share.  

The report also delivered insights regarding consumer behavior specific to every region and the market forecasts, helping our client in its study.


Our report aided the client in getting more in-depth insights into various competitors in the market. Additionally, it offered the client insights about the regional competition, which helped the client to penetrate different regions, eventually gaining a substantial customer base after understanding consumer behavior.

Market estimates and forecasts were provided for each segment at the regional level. The market size in terms of revenue and capacity was included in the report for the forecast period, 2016–2026.

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