Persulfates are peroxygen compounds that exhibit exceptional oxidation potential. On account of this chemical property, persulfates are used in various applications such as oil & gas, water treatment, and others. Persulfates are safe to handle and used to treat a vast range of organic compounds such as chlorinated alkenes, chlorinated alkanes, BTEX, PAHs, Freon, PCBs, MTBE, and others.
Persulfates can be classified into three types, namely sodium persulfates, potassium persulfates, and ammonium persulfates. Sodium persulfates are white, odourless, and crystalline salts or powders. They are used as originators for the polymerization of monomers and as strong oxidizing agents in various applications. Moreover, they possess good storage stability due to high purity and are easy and safe to handle.
Persulfates are used as bleaching agents in hair care products; growing hair related trends in the fashion industry along with technological advancements have led to increasing demand for hair care products, which in turn has been propelling the growth of the persulfate market. Additionally, the increasing penetration of salon services has led to high demand for professional products, thereby propelling persulfate market growth. Prominent players are currently focusing on adopting strategies such as acquisitions, mergers, collaborations, and product developments with an aim to expand the areas of application. For instance, Natura Cosmetics and L’Oreal signed an agreement for the sale of Natura’s The Body Shop.
Geographically, the global persulfate market can be segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.
Asia Pacific is expected to account for a prominent market share, owing to the increasing consumption of cosmetics and personal care products and growing demand for plastics & polymers from packaging and construction industries. Furthermore, government regulatory support from institutions such as the Food and Drug Association (FDA) for the application of persulfates in the production of cosmetics has also been fostering market growth in the region.
North America is expected to witness significant growth in the persulfate market during the forecast period, owing to the increasing applications in the cosmetics industry, which in turn is driven by the widespread availability of cosmetics and personal care products via distribution channels such as drugstores, malls, supermarkets, hypermarkets, and others. Additionally, a surging online market and e-commerce portals such as Amazon, Flipkart, and others have also been expanding the reach of these products, thereby positively impacting market growth.
Europe is expected to register substantial growth in the persulfate market during the forecast period. This is can be credited to the exceptional oxidation characteristics of persulfates that help solve environmental issues such as groundwater or wastewater cleanup and soil remediation. Additionally, stringent reforms and policies that aim to check environment issues by regulatory bodies such as the European Commission have also been accelerating the use of persulfates in the market. The Urban Waste Water Treatment Directive, Water Framework Directive, Drinking Water Directive, and Nitrates Directive are cases in point that have been driving the demand for persulfates in water treatment processes.
The Middle East & Africa region is expected to witness steady growth in the persulfate market, owing to innovations in cosmetics products. According to The Personal Care Association of Europe, 72% of consumers feel that using cosmetics and personal care products improves their quality of life.
Latin America is witnessing notable growth in the persulfate market, owing to the increasing electronics manufacturing growth in the region as electronics players continue to scout for the best locations to expand their production operations or open new facilities.
The global persulfate market can be segmented by type, end-user, and region.
Based on type, the persulfate market can be segmented into ammonium persulfate, sodium persulfate, and potassium persulfate. Ammonium persulfate is a white, odourless, crystalline salt, or powder. It is used as an originator for the polymerization of monomers and also used as a strong oxidizing agent in various applications. Moreover, it decomposes upon dissolving in water or after being heated.
Based on end-user, the persulfate market can be segmented into polymers, plastic and rubber, electronics, cosmetics & personal care, pulp, paper & textiles, water treatment, oil & gas, soil remediation, and others. Growing use of persulfates as cleaning agents and etchants in printed circuit board (PCB) manufacturing is expected to surge the demand in the electronics sector. Persulfates are used as oxidizing agents to clean and microetch a variety of printed circuit board substrates. The plastic segment is expected to register considerable growth, owing to the increasing application of persulfates as polymerization initiators in the preparation of neoprene, polystyrenes, acrylics, and polyvinyl chlorides. Additionally, persulfates are used in manufacturing of synthetic tires for trucks and other automobiles.
Persulfate Market Segmentation