The Middle East to Offer Lucrative Growth Opportunities to the Players in the Soft Flooring Market

Introduction

The carpet tiles segment is anticipated to witness the highest growth rate, owing to their characteristic of providing easy access to telephone, electrical, computer wirings, and other sub-floor delivery systems, while having minimum operation disruption. These aspects will lead to higher product demand. They also provide elimination of any damage or unsightly appearance of the floor, which are usually associated with carpet and tiles cutting during the fitting of telephone and electric wires.

There has also been an increase in the construction of various commercial spaces such as airports, retail spaces, healthcare facilities, and other similar public-access buildings, which will lead to the rise in the demand for carpet tiles during the forecast period. The Middle East’s soft flooring market is anticipated to grow at a relatively higher growth rate, owing to the rapid development of the construction industry in this region. Furthermore, there has been a rise in demand for anti-microbial, bleach resistant, and stain-proof carpet tiles from this region, which will further propel the soft flooring market growth.

Impact of COVID-19

The pandemic has pushed the world into recession. The global economy was already into a slowdown in the year 2019 as major economic trade powers were implying protectionist policies. However, the pandemic has ensured global lockdown practices, significantly impacting the international trade movement, consumer income, and real estate projects, further hampering the market growth.

Competitive Players

1. Rephouse
2. Softfloor
3. Flexco
4. Nora
5. RubberFloorin Inc
6. Bergo Flooring
7. Burke
8. Roppe
9. Jilink
10. WICANDERS
11. Deho
12. Senking
13. Hi-Step
14. CAROLIM
15. HARO

Recent Developments

• May 2024- Starting in 2025, Artigo, a global rubber flooring firm, will manufacture its upcoming flooring collections using UPM BioMotion Renewable Functional Fillers (RFF) by integrating UPM Biochemicals' Renewable Feedstock (RFF).
• February 2024- Regupol's newest recycled rubber product goes 'Upscale'. Recycling is going upscale with a new flooring product intended to replace terrazzo, ceramic tile, and luxury vinyl tile and plank in commercial settings.

Segmentation

1. By Product
   1. Area Rugs
   2. Carpet Tiles
   3. Broadloom Carpet
2. By Material
   1. Rubber
   2. Linoleum
   3. Vinyl
3. By Application
   1. Commercial
   2. Builder/New Construction
   3. Residential Replacement
4. By Distribution Channel
   1. Specialty Stores
   2. Other Channels
   3. Home Centers
   4. Contractors