An electric kettle is a device specially designed for the purpose of boiling water as they are safe, fast, and easy to operate compared to the conventional gas kettles, further driving their adoption in both household and virtual kitchens. Improving disposable income, rapid urbanization, coupled with the growing popularity of smart kitchen appliances, drives the market growth. Additionally, growing demand for consumer durables in rural and semi-urban markets and increasing penetration of e-commerce in the developing economies provide an impetus to the market growth
Impact of COVID-19
The pandemic has severely impacted the consumer durables sector, forcing the retailers of non-essential goods and services to shut their businesses to keep minimum social interactions, further decelerating sales of the consumer durable in the last three months. However, individuals practicing social distancing while staying at home have increased the use of online shopping platforms, further driving the market growth.
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Europe: World’s Largest Consumer of Coffee
Europe is projected to hold the second-largest share in the electric kettle market during the forecast period on account of the high consumption of hot beverages. As per the International Coffee Organization, Europe is the largest consumer of coffee, and about 33.8% of the world’s coffee consumption came from Europe in 2019. Apart from this, busy lifestyles, coffee addiction, and increasing spending power drive regional market growth.
Key Players
Electric Kettle Market: Segmentation
By Material Type
By Capacity
By End-User
By Region
North America
Europe
Asia-Pacific
Central and South America and the Caribbean
The Middle East
Africa
" Crucial Insights The Report Provides:"
* Known and Unknown Adjacencies Influencing the Growth of Market
* Explorable Revenue Sources
* Customer Behaviour Analysis
* Target Partners
* Customized Geographical Data Based on Customers as well as Competitors
* Analysis of Market Size and CAGR between the Forecast Periods