Research Methodology – Automotive Tire Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Automotive Tire Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Automotive Tire Market is developed by integrating key market indicators and macroeconomic variables. These include:
1 Factors considered while calculating market size and share
- Number of current active vehicle users.
- New vehicle registrations per year/period.
- Annual Tyre replacement rates & patterns (commercial & personal vehicles).
- Growth of automotive sector, including electric vehicles.
- Policy regulations and government initiatives promoting tire market.
- Size, patterns, and trends of the used tire market.
- Volume of exported/imported of tires.
- Sales statistics from tire manufacturers and aftermarket retailers.
2 Key Market Indicators
- Growth rate of the automotive industry.
- Vehicle parc (vehicle population) or the total number of vehicles in a certain region.
- Trends in raw material prices (natural rubber, synthetic rubber, steel, carbon black, etc).
- Government regulation and its impact.
- Revenues of key players in the tire industry.
- Import/Export volumes and values.
3 Growth Trends
- Trends in automotive Vehicle sales.
- Shift to electric and hybrid vehicles impacting tire designs.
- Increasing focus on sustainability: Growing demand for eco-friendly tires.
- Technological advancements: Smart & digital tires.
- Increasing popularity of online sales channels.
- Emerging markets: Asia, Africa, and South America.
- Increased demand for High performance tires.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Automotive Tire Market. Key inputs include:
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Automotive Tire Market
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights
Available for purchase with detailed segment data, forecasts, and regional insights.
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