Cannabidiol (CBD) Market Size, Top Share, Demand, Forecast to 2033

Research Methodology – Cannabidiol (CBD) Market

At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Cannabidiol (CBD) Market comprises the following key stages:

Market Indicator & Macro-Factor Analysis

Our baseline thesis for the Cannabidiol (CBD) Market is developed by integrating key market indicators and macroeconomic variables. These include:

Factors considered while calculating market size and share

Key Market Indicators

CBD product sales and revenue data
Growth rate of CBD consumers
Legalization status of cannabis and CBD products in different countries
Consumer acceptance and awareness levels
Number of new companies entering the CBD market
The price trend of CBD and cannabis in the market
Growth of the investment in the cannabis sector

Growth Trends

Rising acceptance and adoption of CBD-infused products
Increase in the legalization of cannabis for medicinal use
Increasing investment in research and development for exploring new benefits and applications of CBD
Introduction of new product varieties and flavors in the CBD market
Growing use of online channels for the sales and distribution of CBD products
Increasing use of CBD in cosmetics and wellness products due to its anti-inflammatory attributes

Secondary Research

Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Cannabidiol (CBD) Market. Key inputs include:

Company-Level Information

Annual reports, investor presentations, SEC filings
Company press releases and product launch announcements
Public executive interviews and earnings calls
Strategy briefings and M&A updates

Industry and Government Sources

Country-level industry associations and trade bodies
Government dossiers, policy frameworks, and official releases
Whitepapers, working papers, and public R&D initiatives
Relevant Associations for the Cannabidiol (CBD) Market

Market Intelligence Sources

Broker reports and financial analyst coverage
Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
Import/export trade data and tariff databases
Sector-specific journals, magazines, and news portals

Macro & Consumer Insights

Global macroeconomic indicators and their cascading effect on the industry
Demand–supply outlook and value chain analysis
Consumer behaviour, adoption rates, and commercialization trends

Primary Research

To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:

Expert Insights & KOL Engagements

Key Opinion Leader (KOL) Engagements
Structured interviews with executives, product managers, and domain experts
Paid and barter-based interviews across manufacturers, distributors, and end-users

Focused Discussions & Panels

Discussions with stakeholders to validate demand-supply gaps
Group discussions on emerging technologies, regulatory shifts, and adoption barriers

Data Validation & Business POV

Cross-verification of market sizing and forecasts with industry insiders
Capturing business perspectives on growth opportunities and restraints

Data Triangulation & Forecasting

The final step of our research involves data triangulation ensuring accuracy through cross-verification of:

Demand-side analysis (consumption patterns, adoption trends, customer spending)
Supply-side analysis (production, capacity, distribution, and market availability)
Macroeconomic & microeconomic impact factors

Forecasting is carried out using proprietary models that combine: