Research Methodology – Connected Car Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Connected Car Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Connected Car Market is developed by integrating key market indicators and macroeconomic variables. These include:
1 Factors considered while calculating market size and share
- Number of manufacturers in the connected car market
- Current and projected consumer demand for connected cars
- Sales volume of connected cars domestically and internationally
- Influence of regulations and policies on the connected car market
- Technological advancements in the field of connected cars
- Investments in research and development for connected cars
- Impact of competitive landscape on the connected car market
2 Key Market Indicators
- Revenue growth rate of the connected car market
- Number of units sold in the connected car market
- Market penetration rate of connected cars in different regions
- Market share of major manufacturers in the connected car market
- Consumer adoption rate of connected cars
- Trends in pricing for connected cars
- Impact of technology adoption and innovation in the market
3 Growth Trends
- Increase in consumer awareness and demand for connected cars
- Growth of the eco-friendly or electric connected car market
- Digital transformation and advancements in IoT driving the market growth
- Increase in partnerships between vehicle manufacturers and technology providers
- Growth in investment in autonomous vehicle technologies
- Adoption of artificial intelligence in connected car functionalities
- Development and deployment of 5G technology for quicker connectivity
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Connected Car Market. Key inputs include:
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Connected Car Market
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights
Available for purchase with detailed segment data, forecasts, and regional insights.
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