Research Methodology – Digital Pathology Market
At Straits Research, we adopt a rigorous 360° research approach that integrates both primary and secondary research methodologies. This ensures accuracy, reliability, and actionable insights for stakeholders. Our methodology for the Digital Pathology Market comprises the following key stages:
Market Indicator & Macro-Factor Analysis
Our baseline thesis for the Digital Pathology Market is developed by integrating key market indicators and macroeconomic variables. These include:
Factors considered while calculating market size and share:
- Number of end-users including hospitals, diagnostic labs, and research institutes.
- Revenue generated from the sales of digital pathology systems, scanners, software, and other related products/solutions.
- Total addressable market (TAM), serviceable available market (SAM), and serviceable obtainable market (SOM) considering geographical reach.
- The number of products being sold in the market.
- The pricing details of each product by different manufacturers.
- Mergers, acquisitions, partnerships, and collaborations in the market.
- Investment in research and development activities.
Key Market Indicators:
- Trends in healthcare expenditure globally and per capita.
- Demand for digital pathology services in developed and developing countries.
- Increasing prevalence of chronic diseases and the role of pathology in disease diagnosis.
- Growth in popularity and adoption of Artificial Intelligence (AI) and Machine Learning (ML) in pathology.
- Technological innovations and advancements in digital pathology solutions.
- Growth of telemedicine and telepathology, especially due to the COVID-19 pandemic.
Growth Trends:
- Increasing adoption of digital pathology systems due to its advantages over conventional pathology.
- Growing trend of laboratory automation and digital imaging.
- Increasing use of digital pathology in drug discovery and companion diagnostics.
- Rise in Telepathology services due to the increase in the remote pathology consultation needs.
- The advent of AI and ML in digital pathology for interpretation and analysis of complex clinical data.
- Market growth fueled by partnerships between digital pathology solution providers and hospitals/labs for better patient management.
Secondary Research
Our secondary research forms the foundation of market understanding and scope definition. We collect and analyze information from multiple reliable sources to map the overall ecosystem of the Digital Pathology Market. Key inputs include:
Company-Level Information
- Annual reports, investor presentations, SEC filings
- Company press releases and product launch announcements
- Public executive interviews and earnings calls
- Strategy briefings and M&A updates
Industry and Government Sources
- Country-level industry associations and trade bodies
- Government dossiers, policy frameworks, and official releases
- Whitepapers, working papers, and public R&D initiatives
- Relevant Associations for the Digital Pathology Market
Market Intelligence Sources
- Broker reports and financial analyst coverage
- Paid databases (Hoovers, Factiva, Refinitiv, Reuters, Statista, etc.)
- Import/export trade data and tariff databases
- Sector-specific journals, magazines, and news portals
Macro & Consumer Insights
- Global macroeconomic indicators and their cascading effect on the industry
- Demand–supply outlook and value chain analysis
- Consumer behaviour, adoption rates, and commercialization trends
Primary Research
To validate and enrich our secondary findings, we conduct extensive primary research with industry stakeholders across the value chain. This ensures we capture both qualitative insights and quantitative validation. Our primary research includes:
Expert Insights & KOL Engagements
- Key Opinion Leader (KOL) Engagements
- Structured interviews with executives, product managers, and domain experts
- Paid and barter-based interviews across manufacturers, distributors, and end-users
Focused Discussions & Panels
- Discussions with stakeholders to validate demand-supply gaps
- Group discussions on emerging technologies, regulatory shifts, and adoption barriers
Data Validation & Business POV
- Cross-verification of market sizing and forecasts with industry insiders
- Capturing business perspectives on growth opportunities and restraints
Data Triangulation & Forecasting
The final step of our research involves data triangulation ensuring accuracy through cross-verification of:
- Demand-side analysis (consumption patterns, adoption trends, customer spending)
- Supply-side analysis (production, capacity, distribution, and market availability)
- Macroeconomic & microeconomic impact factors
Forecasting is carried out using proprietary models that combine:
- Time-series analysis
- Regression and correlation studies
- Baseline modeling
- Expert validation at each stage
Outcome
The outcome is a comprehensive and validated market model that captures:
- Market sizing (historical, current, forecast)
- Growth drivers and restraints
- Opportunity mapping and investment hotspots
- Competitive positioning and strategic insights